AdKaora Srl, based in Milan, Italy, specializes in advertising and marketing solutions, focusing on digital and mobile platforms. The company manages mobile in-app campaigns and provides a data management platform that includes post-click and post-view solutions to assess campaign effectiveness. Additionally, AdKaora offers tools for reporting and progress marketing, as well as user activation solutions. As of October 2015, AdKaora operates as a subsidiary of Banzai Media S.R.L.
Hej! S.r.l. is a Rome-based company that specializes in conversational marketing services. It focuses on generating leads and promotional emails using an omnichannel approach, supported by a personalized virtual assistant. This strategy effectively guides customers through the sales funnel while delivering quick and satisfying touchpoints, resulting in highly qualified leads and increased sales volume. Hej! operates within the tech advertising sector, complementing the efforts of Mondadori's AdKaora, a prominent media agency known for its expertise in mobile advertising and proximity marketing.
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