Arrowroot Capital

Clickatell is a technology company that enables chat-based commerce and mobile messaging for businesses. Its platform supports real-time notifications, marketing campaigns, two-factor authentication, customer relationship management, and mobile payments, allowing brands to engage customers via SMS, chat, and other channels. It also offers on-device prepaid top-up services and USSD-based self-service banking features, along with security tools such as multi-factor authentication and a digital contact center solution for real-time agent support. Clickatell’s Chat Commerce Platform facilitates creating and growing customer relationships through chat, engagement, and payment solutions, enabling organizations to manage millions of conversations and transactions without apps or cash. The company serves enterprises, government, and developers worldwide, with offices in the United States, South Africa, and Nigeria. Founded in 2000, Clickatell focuses on connecting brands with customers through chat and mobile messaging across global markets.

Protecht specializes in enterprise risk management software, offering a unified platform for managing risks, compliance, health & safety, internal audit, incidents, and key risk indicators. With over two decades of experience, they provide training, consulting, and advisory services to government organizations, regulators, and businesses worldwide.

Appvance.ai specializes in AI-driven test automation, offering a cutting-edge solution that transforms software testing. Its flagship product, Appvance IQ, is recognized as the first unified test automation system powered by artificial intelligence. This technology enhances the quality, performance, and security of applications while streamlining the efficiency of testing teams. By eliminating the redundancies of traditional manual and legacy automation methods, Appvance IQ accelerates delivery, reduces risks, and lowers costs for enterprises. The system supports comprehensive application coverage and automates key user journeys, addressing the dual demands of rapid software releases and high-quality customer experiences. Headquartered in Sunnyvale, California, Appvance.ai also has offices in Costa Rica and India, and is backed by several investors, including Javelin Ventures and Staenberg Ventures.

Ayla Networks Inc. is a technology company that specializes in providing an Internet of Things (IoT) platform for manufacturers and service providers. Founded in 2010 and based in Sunnyvale, California, the company offers its Agile IoT Platform as a cloud Platform-as-a-Service (PaaS) solution, designed for enterprise-scale applications that facilitate device connectivity to the cloud. Additionally, Ayla Networks provides the Agile Mobile Application Platform, which accelerates the development of mobile applications for managing various IoT devices. The company also features Ayla Insights, a business intelligence platform that delivers valuable analytics on the usage of connected products. By simplifying the complexities associated with IoT, Ayla empowers manufacturers to transform their offerings into smart connected systems, enhancing their competitive position in the evolving landscape of connectivity. The company has established strategic partnerships with organizations such as Smartvue Corporation and Tata Elxsi, and maintains a cooperation agreement with China Unicom.

Engage3, Inc. is a retail intelligence company that specializes in providing mobile shopping solutions and competitive pricing data. Founded in 2008 and headquartered in Davis, California, with an additional office in Scottsdale, Arizona, Engage3 connects consumers with retailers, manufacturers, and media companies to transform mass market promotions into personalized offers. The company offers several platforms, including MissionControl for managing competitive price shops and Vantage for optimizing consumer offers through data analytics and real-time auctioning. Additionally, Engage3 provides ShoppingScout, a personal shopping assistant that helps consumers find information on brands and retailers while managing their shopping experiences. By leveraging data science, Engage3 aids retailers and brands in enhancing their pricing strategies, ultimately serving manufacturers of consumer packaged goods, grocery and drug store retailers, publishers, and consumers.

Tulip Retail, Inc. is a cloud-based mobile platform designed specifically for retail store associates, founded in 2013 and headquartered in Toronto, Canada, with additional offices in Kitchener, London, Caerano di San Marco, and New York. The platform offers a suite of tools that empower store associates by providing real-time access to product and inventory information, customer profiles, and a variety of features for assisted selling and clienteling. Key components include a mobile associate app, checkout capabilities for omnichannel orders, and modules for streamlined store communications and look building based on customer preferences. By integrating mobile technology into the retail environment, Tulip aims to enhance the in-store shopping experience, boost sales, and improve customer service for leading retailers.

BryterCX, Inc. is a company that specializes in customer journey management through its innovative Software as a Solution (SaaS) platform. The platform offers tools to analyze customer journey data, integrating this information into existing business intelligence systems to enhance the user experience. Key products include Journey Watch, which provides a comprehensive view of customer journeys across various channels; Journey Explore, which enables in-depth analysis for data-driven decision-making; and Journey Foundations, which combines technology with consulting services to optimize customer journeys and improve operational efficiencies. BryterCX serves industries such as financial services, telecommunications, and utilities, delivering insights that help organizations improve customer satisfaction and drive revenue. Founded in 2000 and headquartered in Greenwood Village, Colorado, BryterCX has additional offices in Denver, Atlanta, and Amsterdam. The company was formerly known as ClickFox, Inc. before rebranding in October 2019.

Marquee Equity is a firm that offers deal management and capital raising services aimed at assisting startups and organizations in securing investments within the private capital markets. The company specializes in various sectors, including fintech, Edtech, telecom, healthcare, insurance, blockchain, retail, travel, eCommerce, biotech, cleantech, and software. By facilitating introductions to potential investors, Marquee Equity helps clients navigate the complexities of funding, deal origination, mergers and acquisitions, and documentation management. Its focus is on providing tailored support to meet the unique financial needs of its clients, ultimately enhancing their chances of successful capital acquisition.

Sourcepoint provides a privacy software platform for publishers and advertisers to manage consent and compliance across dynamic consumer touchpoints. The platform automates privacy workflows to help clients obtain privacy law compliant consent, communicate with users of ad blockers, and test monetization approaches. It also operates a content compensation platform that helps publishers quantify monetization challenges and offer consumers more ways to support the content they enjoy. The company serves enterprise clients with privacy automation and related consultative services to enable compliant data use and revenue experimentation. Founded in 2015, Sourcepoint is headquartered in New York, with offices in London and Berlin.

FiscalNote is a provider of AI-driven policy and market intelligence solutions. It uses artificial intelligence and big data to deliver real-time predictive analytics of governmental action, helping organizations anticipate policy impact. Its flagship platform combines legislative forecasting with enterprise collaboration and visualization tools and aggregates data on campaign finance, demographics, news, and open data to support government relations professionals in faster, more informed decisions. The company offers a suite of products, including FiscalNote Core, CQ Federal, and EU Issue Tracker, and delivers geopolitical and market intelligence that helps businesses, government institutions, and nonprofits manage policy risk and integrate policy insights into daily operations. With global reach, FiscalNote aims to turn policy data into actionable insights for risk management and strategic planning.

FiscalNote is a provider of AI-driven policy and market intelligence solutions. It uses artificial intelligence and big data to deliver real-time predictive analytics of governmental action, helping organizations anticipate policy impact. Its flagship platform combines legislative forecasting with enterprise collaboration and visualization tools and aggregates data on campaign finance, demographics, news, and open data to support government relations professionals in faster, more informed decisions. The company offers a suite of products, including FiscalNote Core, CQ Federal, and EU Issue Tracker, and delivers geopolitical and market intelligence that helps businesses, government institutions, and nonprofits manage policy risk and integrate policy insights into daily operations. With global reach, FiscalNote aims to turn policy data into actionable insights for risk management and strategic planning.

mParticle, Inc. is a New York-based company that develops a customer data platform designed for multi-channel consumer brands. Founded in 2012, mParticle enables businesses to effectively manage and analyze customer data in real time, providing tools for marketers, developers, and data scientists to integrate and orchestrate their marketing efforts. The platform collects user data from various sources, unifying it into a single view to deliver personalized, omnichannel customer experiences. This capability allows companies to gain actionable insights, optimize customer journeys, and enhance engagement through advanced analytics and audience segmentation. mParticle serves a diverse range of industries, including retail, financial services, media, dining, travel, gaming, and marketing, among others, helping brands accelerate their growth strategies while ensuring compliance with regulations such as GDPR. The company also has additional offices in San Francisco, Bellevue, London, and Delray Beach.

SnapLogic is a cloud-based integration platform as a service (iPaaS) that provides an AI-powered Intelligent Integration Platform to connect data from any source, in any environment and at any speed. The platform enables unified data and application integration across applications, databases, data warehouses, big data streams, and IoT, whether on-premises or in the cloud, with a drag-and-drop interface and pre-built workflow templates. It supports procurement automation and spans domains such as human capital management, customer experience, finance, mergers and acquisitions, and cloud data warehousing. SnapLogic serves Global 2000 companies, developers, enterprise IT markets, HR, online marketing, and sales operations, often through resellers, and maintains partnerships with Planview and Solita Oy. The company is headquartered in San Mateo, California, with additional offices in New York, London, Hyderabad, and Melbourne.

Fluent Commerce is a developer of a scalable cloud-based order management platform designed to enhance the omnichannel shopping experience by bridging the gap between online and in-store retail. The company's platform integrates seamlessly with existing e-commerce technologies, facilitating various functionalities such as click and collect, ship from store, and omnichannel returns. This flexibility allows retailers and brands to implement advanced fulfillment strategies quickly and efficiently, enabling them to scale operations globally. Fluent Commerce's solutions support a comprehensive approach to order management, helping businesses streamline their processes and improve customer satisfaction.

HammerTech, established in 2015, is a cloud-based platform designed for the construction industry. It streamlines safety, quality, and operational efficiency by integrating and digitizing various field management processes, such as safety inspections, permits, equipment management, and daily reporting. Headquartered in Richmond, Australia, with additional offices in Seattle, Washington, and Pyrmont, Australia, the company aims to create a safer, more efficient, and waste-free construction industry.

ParkHub is a Dallas-based technology company that specializes in providing software and hardware services for the parking industry. The company's products offer multiple payment options, including contactless payments, real-time reporting of parking revenue, support for dynamic pricing, and inventory availability and control. ParkHub is known for its integrations with prepaid parking reservation and ticketing providers, helping venues and management companies optimize their operations, boost revenue, and reduce costs through reliable technology. Founded by industry veteran George Baker Sr., ParkHub has modernized traditional parking operations with digital solutions.

Agilence, Inc. is a provider of cloud-based reporting solutions specifically designed for the retail, restaurant, and pharmacy sectors. Founded in 2006 and headquartered in Mount Laurel, New Jersey, the company offers innovative tools such as 20/20 Data Analytics and 20/20 Rx. These products facilitate intelligent reporting by automatically gathering and summarizing operational data, allowing organizations to identify anomalies and trends that can lead to fraud reduction and improved efficiency. Agilence's platform enables clients to gain comprehensive insights into their daily operations, making it easier for them to make informed decisions that enhance profit margins. The company has established strategic partnerships to further bolster its offerings in the market.

SocialChorus enables enterprises to communicate effectively with all employees, from frontline workers to executives. Its FirstUp platform delivers targeted information at the right time and place, unifies digital workplace resources, and provides enterprise-wide analytics. Major corporations such as Amazon, Ford, and ABInBev use SocialChorus to enhance productivity and gain workforce insights.

ClickFox is a leading provider of journey analytics, specializing in transforming large volumes of customer interaction data into actionable insights. With over ten years of experience, the company has developed a unique solution certified in Hadoop, enabling it to effectively analyze complex customer journeys. ClickFox focuses on delivering significant business outcomes for its clients, including increased revenue, enhanced operational efficiencies, and improvements in customer satisfaction metrics such as Net Promoter Score and Customer Satisfaction Score. By leveraging big data solutions, ClickFox aims to help organizations better understand and optimize their customer experiences.

KeyedIn Solutions, Inc. is a cloud-based software company that specializes in developing integrated business applications, focusing on project portfolio management, professional services automation, and enterprise resource planning (ERP) systems. Founded in 2011 and headquartered in Bloomington, Minnesota, the company offers a range of Software as a Service solutions, including KeyedIn Projects for managing projects and portfolios, KeyedIn Manufacturing for custom manufacturers, and Konfigure, an enterprise application platform that enables users to create tailored cloud applications. KeyedIn Solutions serves a diverse clientele, from small to medium-sized businesses to large multinational corporations, delivering agile and cost-effective software solutions designed to enhance operational efficiency and productivity. The company also provides strategic consulting services to help organizations maximize their IT investments and gain competitive advantages. With additional offices in Florida, the UK, Ireland, and Sweden, KeyedIn Solutions is positioned for continued growth in the global market.

Leadspace is a provider of a B2B Customer Data Platform designed to enhance sales and marketing efforts. The company's platform integrates first-party customer data with third-party data, intent signals, and artificial intelligence to deliver a comprehensive view of customers and prospects. This enables organizations to identify ideal customers and recommend targeted marketing and sales activities. By streamlining access to vital sales and marketing data, Leadspace empowers clients to engage effectively with their audiences, driving growth and improving customer engagement across various channels.

Cygilant is a Boston-based company that specializes in providing comprehensive cybersecurity solutions to mid-sized enterprises worldwide. Founded in 2001, the company designs and develops software platforms that offer real-time security monitoring, compliance automation, and threat detection services. Cygilant's flagship product, SecureVue, provides a unified situational awareness platform that delivers accurate insights into an organization's security posture via a single console. The company also offers cloud-based patch management solutions and professional services such as customer support and training. Cygilant operates with a strategic partnership with Qualys, Inc., and has additional offices in Burlington, Massachusetts, and Vancouver, Canada, along with a security operations center in Belfast, Northern Ireland.

Hookit is a sports analytics and valuation platform based in San Diego, California, founded in 2001. It specializes in helping brands optimize their sponsorship investments by providing insights into the value derived from athletes, teams, leagues, venues, and events across social and digital media platforms. Hookit's technology measures engagement and brand promotion, including mentions, hashtags, keywords, and logos within photos and videos, to quantify previously unknown sponsorship value. The platform is used by major entities such as Major League Soccer, the Canadian Olympic Team, Monster Energy, and Liverpool FC to enhance their return on investment in sponsorships. Hookit tracks nearly 500,000 sports entities, making it an essential tool for companies aiming to maximize their digital sponsorship strategies.

Evergage, Inc. is a technology company that specializes in a cloud-based real-time personalization platform aimed at enhancing customer engagement for digital marketers. Founded in 2010 and based in Somerville, Massachusetts, Evergage offers a suite of solutions that enable marketers to create individualized experiences for website visitors and mobile app users. Key offerings include the Evergage Platform, which allows for website personalization; Evergage Recommend, which provides tailored product and content recommendations; and Evergage Promote, which catalogs and promotes assets based on user behavior. The platform also includes tools for tracking shopping patterns, analyzing user history through engagement algorithms, and delivering customized experiences based on visitor data. Evergage serves various industries, including retail, financial services, technology, and hospitality, and has facilitated personalized interactions for over 2 billion web visitors across more than 150 organizations. The company has received multiple awards for its innovative approach to digital marketing.

iCiX is a provider of software solutions focused on supply chain risk management and compliance, particularly for the retail and food industries. The company offers a cloud-based network that facilitates collaboration among trading partners, allowing retailers and manufacturers to track the origins of their products and ensure compliance with safety regulations. By connecting over 20,000 businesses, including prominent retailers and food suppliers, iCiX helps its clients achieve Active Transparency, thereby enhancing brand protection and customer trust. Its solutions are designed to address the challenges of securing the food supply chain while improving operational margins, ultimately fostering a safer and more transparent marketplace.

MedNet Solutions is a prominent eClinical healthcare technology company that specializes in electronic data capture (EDC) and clinical study management systems tailored for the life sciences sector. Established in 2000, the company provides flexible and user-friendly web-based solutions that assist clients in conducting clinical studies, registries, and investigator-initiated trials. MedNet's flagship products include ENLIGHTEN™, a customizable clinical trial management solution; iMedNet™, a software-as-a-service platform that enables non-technical personnel to manage clinical studies; and EMPOWER™, which streamlines the management of Investigator Initiated Trials from submission to presentation planning. With a strong track record of supporting pharmaceutical, medical device, biotechnology, and clinical research organizations across six continents and over 40 countries, MedNet has established itself as an industry leader, leveraging its expertise to facilitate successful research initiatives across various therapeutic areas.

ServiceAide is a leading provider of AI-driven service and support management solutions. Recognized by Forrester as a top standalone chatbot for IT operations, the company offers an innovative platform designed to automate IT management processes, empower self-service resolutions, enhance customer experience, and boost employee productivity.

Embotics Corporation is a software company based in Kanata, Canada, specializing in cloud automation solutions. It offers a range of products, most notably the Embotics vCommander, a cloud management platform that facilitates the management of private, public, and hybrid cloud environments. This platform is designed for mid-sized to large IT organizations, enabling them to implement IT-as-a-Service while optimizing the automation, deployment, and configuration of IT services. Embotics’ solutions include cloud cost management, orchestration, and governance, all aimed at enhancing business agility and productivity. The company serves enterprises and service providers with a focus on simplicity and efficiency in multi-cloud management. Founded in 2006, Embotics operates globally, with offices in the United States and Europe, supported by a network of resellers and partners. As of December 2019, Embotics operates as a subsidiary of Snow Software AB.

Cygilant is a Boston-based company that specializes in providing comprehensive cybersecurity solutions to mid-sized enterprises worldwide. Founded in 2001, the company designs and develops software platforms that offer real-time security monitoring, compliance automation, and threat detection services. Cygilant's flagship product, SecureVue, provides a unified situational awareness platform that delivers accurate insights into an organization's security posture via a single console. The company also offers cloud-based patch management solutions and professional services such as customer support and training. Cygilant operates with a strategic partnership with Qualys, Inc., and has additional offices in Burlington, Massachusetts, and Vancouver, Canada, along with a security operations center in Belfast, Northern Ireland.

Evergage, Inc. is a technology company that specializes in a cloud-based real-time personalization platform aimed at enhancing customer engagement for digital marketers. Founded in 2010 and based in Somerville, Massachusetts, Evergage offers a suite of solutions that enable marketers to create individualized experiences for website visitors and mobile app users. Key offerings include the Evergage Platform, which allows for website personalization; Evergage Recommend, which provides tailored product and content recommendations; and Evergage Promote, which catalogs and promotes assets based on user behavior. The platform also includes tools for tracking shopping patterns, analyzing user history through engagement algorithms, and delivering customized experiences based on visitor data. Evergage serves various industries, including retail, financial services, technology, and hospitality, and has facilitated personalized interactions for over 2 billion web visitors across more than 150 organizations. The company has received multiple awards for its innovative approach to digital marketing.

Agilence, Inc. is a provider of cloud-based reporting solutions specifically designed for the retail, restaurant, and pharmacy sectors. Founded in 2006 and headquartered in Mount Laurel, New Jersey, the company offers innovative tools such as 20/20 Data Analytics and 20/20 Rx. These products facilitate intelligent reporting by automatically gathering and summarizing operational data, allowing organizations to identify anomalies and trends that can lead to fraud reduction and improved efficiency. Agilence's platform enables clients to gain comprehensive insights into their daily operations, making it easier for them to make informed decisions that enhance profit margins. The company has established strategic partnerships to further bolster its offerings in the market.

Zift Solutions is a cloud-based software company that specializes in channel management and marketing automation. Its ZiftONE platform unifies partner relationship management, channel marketing automation, and channel learning management, providing capabilities for partner management, channel sales, learning, connectors, content syndication, social media distribution, and analytics. The platform automates co-branded marketing, lead distribution, and online advertising campaigns, while integrating with existing enterprise systems to boost partner productivity and program profitability. Zift Solutions serves technology, telecom, and manufacturing industries and addresses the needs of channel chiefs, sales leaders, CIOs, and channel marketing leaders. The company also offers concierge and managed services, supplier and partner support, and maintains partnerships to extend its channel programs across global markets.

4tell Solutions, LLC is a provider of SaaS platform solutions focused on real estate and infrastructure performance management. Founded in 1997 and headquartered in Atlanta, Georgia, the company offers an array of tools designed to enhance the financial, energy, and environmental performance of real estate portfolios. Its flagship platform, iPlan, captures and analyzes data across various asset lifecycle stages, facilitating informed decision-making and strategic planning for owners, investors, and operators. The company also offers specialized solutions for multi-family properties and provides technical services such as implementation strategy, system configuration, data migration, and user training. Additionally, 4tell Solutions delivers asset services that include strategic consulting, performance management, and capital investment planning. Formerly known as HCI Solutions, LLC, the company rebranded to 4tell Solutions, LLC in June 2008 and is a former subsidiary of Delinea Corporation.

MedNet Solutions is a prominent eClinical healthcare technology company that specializes in electronic data capture (EDC) and clinical study management systems tailored for the life sciences sector. Established in 2000, the company provides flexible and user-friendly web-based solutions that assist clients in conducting clinical studies, registries, and investigator-initiated trials. MedNet's flagship products include ENLIGHTEN™, a customizable clinical trial management solution; iMedNet™, a software-as-a-service platform that enables non-technical personnel to manage clinical studies; and EMPOWER™, which streamlines the management of Investigator Initiated Trials from submission to presentation planning. With a strong track record of supporting pharmaceutical, medical device, biotechnology, and clinical research organizations across six continents and over 40 countries, MedNet has established itself as an industry leader, leveraging its expertise to facilitate successful research initiatives across various therapeutic areas.