AshGrove Capital

AshGrove Capital is an independent credit manager based in London, established in 2019. The firm specializes in pan-European investments, primarily focusing on the software and services sectors, with funding typically ranging from $5 million to $40 million. AshGrove Capital offers a variety of financial solutions, including acquisition finance, annual recurring revenue leverage, senior secured unitranche, dividend recapitalization, minority leverage, growth financing, and asset-backed facilities. Additionally, the firm provides structured credit solutions and supports succession planning as well as both sponsor-backed and sponsor-less leveraged buyout financing.

Philip Fretwell

Co-Founder and Partner

Benjamin Gibson

Director

Ilkka Rantanen

Co-Founder and Partner

Past deals in CMS

Amplience

Debt Financing in 2025
Amplience is a technology company that specializes in AI-driven content creation for retailers. It combines data, performance insights, and generative AI to deliver persuasive content tailored to each shopping context, enhancing customer experiences and driving conversions. The company's headless CMS enables businesses to create, manage, and deliver dynamic, highly visual content effectively, with a particular focus on eCommerce applications.
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