AudienceX
AudienceX is a digital advertising solutions provider founded in 2008, headquartered in Marina Del Rey, California. The company operates as the largest independent trading desk, offering a unified and transparent approach to omnichannel marketing campaigns for marketers and agencies. AudienceX's proprietary platform, powered by advanced artificial intelligence, evaluates multiple demand-side platforms to determine the best-performing options for various campaigns. This technology enhances the decision-making process regarding channel mix and budget allocation, allowing clients to effectively target and acquire customers throughout the purchase funnel. With a focus on delivering exceptional customer service and strategic expertise across programmatic, native, search, social, and creative advertising, AudienceX supports its partners in accelerating growth and increasing revenue. The company maintains a presence in several major cities across North America, including Los Angeles, New York, Chicago, and Dallas.
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1 past transactions
BigBuzz Marketing Group
Acquisition in 2021
BigBuzz Marketing Group, founded in 1996 by Kevin Kelly, is a full-service integrated advertising agency that serves various sectors including consumer goods, healthcare, financial services, and entertainment. The agency offers a wide range of market-driving services, leveraging the expertise of its skilled team, which brings diverse backgrounds in marketing and technology. BigBuzz specializes in creating comprehensive marketing campaigns, encompassing digital audits, branding, search engine optimization, chatbots, and video production. By utilizing advanced advertising platforms and social media strategies, the agency enables its clients to effectively reach and influence their target audiences through 360-degree marketing solutions.
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