Backbone Angels

Ceremonia is a new modern haircare brand rooted in Latin heritage. It celebrates the richness of Latinx culture, serving the next-gen. Ceremonia brand will be launched this fall.

Peggy is the secure marketplace for investment-grade art. In times of societal crisis and turmoil throughout humanity, artists pave the way for social change and transformation. As an investment, art is among the only appreciating asset classes you can also enjoy (like real estate), plus is uncorrelated to traditional markets. This is why billionaires and banks seek out art as a safe haven to preserve wealth in their portfolios. Yet tragically, the rest of us are unable to participate in the art market, and support the practice of emerging artists who create transformative messages through their works. Peggy partners with galleries and artists, to make living with and investing in art accessible to all. Finally you can buy incredible art at a price you can afford, and can later sell to fellow collectors if your tastes change or you seek to rebalance your art investments. Core to our values, Peggy does good by the artists themselves, who can finally earn artist royalties for all future secondary sales as well - something they miss out on today. Peggy also has powerful benefits for galleries (get in touch!) This is all made possible using sophisticated and proprietary AI and ML which keeps buyers and sellers protected without the need for the antiquated and opaque Auction House model.

Select Star is a modern data governance platform that helps organizations manage and understand their data at scale – enabling AI, analytics, and self-service across the business. It automatically catalogs datasets, traces end-to-end lineage, and builds a shared business glossary and semantic layer, so teams can confidently work with trusted data. With a user-friendly data portal and built-in automation, Select Star supports use cases including data democratization, data governance, semantic layers, and cloud data migrations—serving as a foundational layer for enterprise AI and data initiatives.

Amicole is a cosmetics manufacturer that aims to provide customers with a wide range of skin care and formula items.

alder apparel is an e-commerce, direct to consumer line of outdoor apparel designed for women. alder’s core differentiators are inclusive sizing (XS - 4X, double the size range of typical outdoor and athletic apparel brands) and female focused design, sustainable and ethical production and a playful brand that starkly contrasts the performance-driven, hard-core athletic brands that currently dominate the outdoor space.

Preql integrates with the modern data stack to empower business users and manage business metrics. Preql was founded in 2022 and was headquartered in Brooklyn, New York.

Wavy empowers people leaders to create amazing company culture, wherever their teams are located. Through our Culture Management Platform and Experiences Marketplace, clients can use Wavy to plan, execute, review, and improve their events and culture and team building initiatives.

WALO is a fintech company focused on empowering parents to teach their kids about money using allowances, behavioral guidance and gamification. Their first product, WALO Plug™ connects to any Canadian bank account and allows parents to automate allowances while seamlessly teaching their kids financial literacy, and preparing them to make smart choices with their money.

Common Heir is a clean, sustainable beauty brand that delivers skincare with low environmental impact.

Soft Services makes products, guides, and digital tools to help people who are looking for solutions to their body skin concerns. We are proof of ways that companies can reduce physical and digital waste in our industry and the world at large.

AI-native Operating System for Convenience Retail

Noteable is a collaborative notebook platform that enables teams to use and visualize data.

StoryBolt is a marketplace platform that connects organizations to documentary filmmakers and helps them each get access to the content that matters most to them. While the platform enables filmmakers to monetize their short documentaries and access traction data through organizational subscriptions, organizations use the power of documentary storytelling in creating a positive culture that improves employee engagement and retention.

House Of Wise is a CBD and personal wellness brand that empowers women to take control of their sleep, sex, stress and strength routines with the help of high-quality, organic, full-spectrum CBD products. The brand is at the intersection of compelling content, community building and commerce. House of Wise features a collection of six originally formulated, high-quality and trusted, full-spectrum CBD products and one topical isolate-CBD product. Each product is specially designed and paired with additional, thoughtfully selected active ingredients to help women make the most of their daily rituals and routines.

Heirlume is on a mission to democratize brand protection - with the ultimate vision of making it as easy and affordable as registering a domain name. For enterprises, Heirlume empowers marketing/branding and legal teams to work together to search, file, and defend trademarks more efficiently—and affordably. Marketing teams at large companies are continuously ideating new brand and product names, logos, and taglines. But the process of vetting and protecting these trademarks is expensive, slow, and error-prone. Heirlume is a platform built for marketing and legal teams to manage this workflow in one workspace. Built-in consultation with Google and former USPTO examiners, our one-of-a-kind platform is continuously updated to reflect changes to trademark law and practice: the result? Heirlume performs better than the best lawyer... at a fraction of the cost. And the workflow between marketing and legal has never been easier! Heirlume is building a variety of tools in the trademark/ IP space. For Web3, these tools can be leveraged for detecting counterfeit or copycat NFTs, and also help creators protect their work.