Nielsen

Fetch Rewards, LLC operates a mobile application that enables users to scan their grocery receipts from various retail outlets, including grocery, convenience, drug, liquor, and club stores. Founded in 2012 and based in Madison, Wisconsin, the platform allows users to accumulate points through their purchases, which can then be redeemed for gift cards to various retailers. The app simplifies the savings process for consumers while offering brand partners valuable insights into shopping behaviors and the ability to reward customer loyalty effectively. Fetch Rewards aims to enhance the shopping experience by making it easy to save on everyday purchases.

SuperData Research Holdings, Inc. is a prominent provider of data and market research intelligence focused on various sectors within interactive entertainment, including free-to-play gaming, digital console, mobile, PC downloadable games, streaming media, eSports, augmented reality, and virtual reality. Established in 2009 and headquartered in New York, the company specializes in delivering both quantitative and qualitative insights that enable clients to comprehend consumer behavior related to gaming and digital media. SuperData's research assists customers in understanding what audiences play, connect to, watch, and invest in, making it a vital resource for stakeholders in the entertainment industry. Since September 2018, SuperData operates as a subsidiary of Nielsen Holdings plc.

Landsberry & James Marketing Pty Ltd is an international provider of advertising, media, and trading solutions based in North Sydney, Australia. The company caters to media owners, media and creative agencies, advertisers, and broadcast management systems. Known for its commitment to excellence, Landsberry & James offers a range of services including audience analytics, programmatic trading, media monitoring, campaign tracking, and optimization. Their innovative products and services are designed to enhance the effectiveness of advertising and media strategies across four continents. As of June 2018, Landsberry & James operates as a subsidiary of NetRatings Australia Pty. Ltd.

True Data Inc. operates a big data platform based on daily consumer purchasing data from POS and ID-POS sources, serving manufacturers, retailers, and other industries. Based in Tokyo, Japan, the company analyzes purchasing behavior and creates market index data for consumer goods manufacturers, while offering data analysis and consulting services to retailers and manufacturers. It provides consumer data analysis and purchasing behavior solutions that cover POS or ID-POS data, supports market and consumer insights, and offers disclosure and analytics tools. The company serves customers ranging from drug stores and supermarkets to broader retail networks. Formerly known as Customer Communications Ltd., True Data Inc. focuses on turning transaction-level data into actionable market intelligence to inform marketing, product development, and merchandising decisions.

VisualDNA, established in 2006 and headquartered in London, specializes in consumer insights and analytics. The company creates engaging visual personality quizzes to profile individuals, providing clients with detailed and accurate personality data. This data, built on internationally recognized principles like the 'Big 5' traits, is used by advertisers, publishers, and financial advisers for targeted content and advertising. VisualDNA's technology offers real-time website visitor profiling, aiding publishers in understanding their audience better. The company collaborates with academic institutions such as Cambridge University and UCL for its research.

Repucom is a global leader in sports marketing research, specializing in delivering data, insights, and intelligence crucial for clients in sports marketing, media, and sponsorship. The company excels in understanding the behavior and preferences of sports fans, offering valuable knowledge to inform effective marketing and sponsorship decisions in a competitive market. Repucom provides a range of services including sponsorship monitoring, analysis, valuation, market research, media evaluation, commercial auditing, and market intelligence.

Innerscope Research is a consumer neuroscience company established in 2006 and based in Boston, Massachusetts. The company specializes in neuromarketing research services, aimed at enhancing the understanding of consumer decision-making processes. By measuring and analyzing unconscious emotional responses to various media and marketing stimuli, Innerscope Research provides valuable insights that help Fortune 500 clients optimize their brands, products, and communications. Its focus on emotional engagement enables clients to make strategic business decisions informed by deep psychological insights into consumer behavior.

Indicus Analytics is an economic research and data analytics firm founded in December 2000 and based in New Delhi, India. The company specializes in analyzing and reporting on consumption and market trends, offering insights that help businesses understand economic conditions and consumer behavior at various geographic levels, including city, district, and neighborhood. By delivering tailored data analytics solutions, Indicus Analytics enables client companies to refine their strategies and effectively target their consumer bases. The firm serves a diverse clientele, providing research services and data products both within India and internationally.

Harris Interactive UK Ltd offers web-based market research services, focusing on delivering insights that inform business strategies. Established in 1993, the company is headquartered in Brentford, United Kingdom. It specializes in gathering and analyzing data to help organizations understand consumer behavior and market trends, enabling effective decision-making. Harris Interactive utilizes innovative methodologies to provide clients with reliable and actionable information tailored to their specific needs.

NeuroFocus specializes in integrating neuroscience with market research to enhance understanding of consumer behavior and engagement. The company utilizes advanced neurological testing techniques, including EEG brainwave analysis and eye-tracking, to provide insights across six key areas: brands, products, packaging, in-store marketing, advertising, and entertainment. By assessing consumer responses in both real-world settings and controlled environments, NeuroFocus delivers valuable information on attention, emotional engagement, and memory retention related to advertising effectiveness. With a portfolio of over 40 patents and proprietary technologies, the company serves a diverse clientele that includes numerous Fortune 100 companies, ensuring that its insights are both reliable and actionable throughout the product development process.

Since its inception in July 2000, KoreanClick was committed to service quality management through engaging in continuous R&D and listening attentively to customer feedback. It is now recognized as the industry leader, having set the standard for measuring the behaviors of domestic Internet users. It is also very quick to read the changes in the internet technologies and market demands and reflect them on the services provided.

Founded in 1975, The Cambridge Group is a management consulting firm based in Chicago, Illinois. It specializes in developing and implementing business strategies for clients across various industries such as financial services, consumer goods, retail, and B2B.

IAG Research / leading provider of ad effectiveness data

Telephia is a research firm specializing in consumer usage data within the telecom and mobile media industries. The company offers a comprehensive suite of marketing and service quality information products that assist mobile service operators, device manufacturers, infrastructure companies, and enterprises in making informed business decisions. By utilizing Telephia's analytical tools and proprietary data gathering techniques, clients can monitor their competitive position in the mobile marketplace, optimize investment strategies, and enhance the adoption and utilization of their services and products. Telephia was acquired by Nielsen Mobile in June 2007, further expanding its reach and capabilities in the analytics space.

NetRatings, LLC, operating under the name Nielsen, offers Internet audience measurement and analysis services globally. Their products such as NetView, MegaPanel, SiteCensus, VideoCensus, AdRelevance, @Plan, and Homescan Online cater to various industries including media, technology, advertising, financial services, consumer products, retail, and travel. These services provide insights into audience behavior, online advertising expenditures, demographic information, and e-commerce transactions. Established in 1997 and headquartered in New York, the company collaborates with Nielsen Media Research, Inc. and ACNielsen Corporation to offer a comprehensive suite of data-driven solutions for businesses looking to enhance their online marketing and media planning strategies.

BuzzMetrics measures consumer-generated media with the goal of helping companies better understand consumer needs, reactions and issues. BrandPulse and BrandPulse Insight form what BuzzMetrics calls the "BrandPulse Suite." Their third product, BlogPulse, focuses on tools and analytics for the blogosphere. In 2006, BuzzMetrics acquired rival Intelliseek. The deal was financed by Nielsen.