Baozun Commerce
Baozun Commerce is a China-based provider of end-to-end e-commerce and brand management solutions for brands and retailers. Founded in 2007, it offers services spanning online store design and development, hosting, IT infrastructure, customer service, warehousing and logistics, and digital marketing, with a focus on protecting and enhancing brand presence and increasing engagement with Chinese consumers. Leveraging local market expertise and a robust e-commerce supply chain, Baozun connects brands with Chinese shoppers, delivering technology-enabled operations and strategic brand management across e-commerce and retail channels.
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7 past transactions
Lanvin Group
Post in 2022
Lanvin Group is a prominent player in the fashion industry, managing a diverse portfolio of luxury brands, including Lanvin, Caruso, Wolford, Sergio Rossi, and St. John Knits. The company specializes in a wide range of products, encompassing apparel, leather goods, footwear, and accessories. Among its portfolio, the Wolford segment generates the majority of the company's revenue, reflecting its strong position within the market. Lanvin Group is dedicated to providing in-depth insights and connectivity to the fashion landscape, thereby reinforcing its role as a key participant in the luxury goods sector.
Gap Greater China
Acquisition in 2022
Gap Greater China is a clothing brand that offers iconic comfort-casual wear, accessories, and personal care products.
NOBADAY
Series A in 2021
NOBADAY specializes in sports clothing and equipment tailored for snow sports enthusiasts. The company offers a comprehensive range of products, including snowboards, bindings, boots, and various apparel such as snow jackets, pants, hoodies, and protective gear. Additionally, NOBADAY operates a ski content platform designed to enhance the customer experience by providing essential equipment and information for enjoying snow sports. With a focus on quality and style, NOBADAY aims to meet the diverse needs of its clientele, ensuring they are well-equipped for their winter sports activities.
eFashion China
Acquisition in 2021
eFashion China is an e-commerce platform that enables men and women to purchase luxury clothing and apparel. provides one-stop e-commerce solutions, including brand consulting, store operation, digital marketing, IT solutions, and customer service.
Full Jet
Acquisition in 2021
Full Jet is a strategic and brand-focused industry that specializes in developing go-to-market strategies for high-end and luxury brands. It developed its operational services starting with offline distribution assistance, brand management, and finally online e-commerce solutions. Leveraging its international perspective tailored for China, it has demonstrated its strengths in pitching and communicating with foreign premium and luxury brands entering China or developing their China business.
ZHONGZHIHUI
Series A in 2019
ZHONGZHIHUI is a supply chain empowerment platform.
Aiyoyouxing
Angel Round in 2016
Aiyoyouxing is an e-commerce app that sells clothing, shoes, accessories, digital goods, home accessories, categories of goods, bags, and more.
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