Cendana Capital

Cendana Capital Management, LLC is a San Francisco-based investment firm established in 2009, focusing on direct and fund-of-funds investments primarily in private equity and venture capital. The firm specializes in seed-stage and early-stage investments, targeting various funds that invest in pre-seed, seed, startup, and late venture businesses, particularly within the fintech sector. Cendana typically allocates between $5 million and $10 million per investment, aiming for a 10 to 20 percent share in venture funds, while also investing in distressed debts and small to mid-sized buyout funds. The firm prefers to take a majority stake in its investments and has an opportunistic strategy that encompasses non-traditional private equity and venture capital avenues. Cendana Capital has established partnerships with numerous venture funds and serves on the limited partner advisory boards for several prominent firms in the industry.

Graham Pingree

Partner

23 past transactions

Pebble Finance

Convertible Note in 2022
As investors, we want our hard earned dollars to grow... we want those dollars to be safe... and we want those dollars to reflect us in their journey. Our goal with Pebble is to make safe investing both extremely easy and deeply personal at the same time.

Cyble

Series A in 2022
Cyble Pty Ltd., established in 2019 and based in Melbourne, Australia, specializes in providing a platform for cyber threat and risk management. The company offers a SaaS solution that leverages machine learning and human analysis to deliver real-time insights into cyber threats within supply chains. By utilizing intelligence gathered from both open and closed sources, including OSINT and dark web monitoring, Cyble enables organizations to assess the security of their suppliers effectively. This platform allows clients to respond swiftly to potential threats and enhances their overall resilience against cyber breaches. Additionally, Cyble provides out-of-the-box threat intelligence capabilities to its subscribers, reinforcing its commitment to enabling organizations to navigate the complexities of cybersecurity.

FarmRaise

Seed Round in 2021
FarmRaise Inc. develops and operates a digital fund-raising platform for farmers. It offers FarmRaise, a digital platform that connects farmers to funding opportunities, such as grants, loans, cost-sharing programs, emergency and disaster relief programs, easement programs, and state-specific opportunities. The company also provides financial consulting services. FarmRaise Inc. was founded in 2020 and is based in Atherton, California.

Crux OCM

Venture Round in 2021
Crux OCM utilizes AI and real-time optimization to enable autonomous operation of major oil and gas assets, reducing the risk of operation and increasing volumetric throughput up to 4%. Crux OCM is a control software provider simplifying major oil and gas asset operation for the control room operators. Unlike standard control solutions and current control room asset operations which use simple control methodologies and written procedures, Crux OCM offers enhanced operational capabilities while maintaining operation within existing safety constraints, resulting in faster, more consistent, more automated asset operation.

Elenas

Series A in 2021
Elenas is Latin America's top social commerce platform. Our platform has empowered tens of thousands of women across Colombia to launch online businesses and earn extra income by selling products on WhatsApp, Facebook and other social media sites. Currently, 11 million women across Latin America sell consumer good products through direct sales catalogs and door-to-door sales. Elenas provides a digital solution for them to start an online store, manage clients, and grow their business from home, without having to worry about product sourcing, delivery, or payment collection.

IRP Systems

Series B in 2020
IRP makes electric vehicles powerful and affordable. By leveraging its breakthrough technology in control algorithms and powertrain design, its systems reach an unprecedented level of efficiency, in full compliance with mass-production practices. TrueDrive, IRP's wide portfolio of innovative products, offers high performance, a unique driving experience and advanced functionality, while being cost-effective. Before focusing on e-mobility, IRP has developed, certified and delivered motion systems for safety-critical aerospace applications.

BackboneAI

Seed Round in 2020
BackboneAI builds frictionless data networks through intercompany automation, a completely new category of automation. It transforms supplier and customer relationships through real-time data synchronization, fast API connectivity, and third-party application and database integration. Based in New York City and founded in 2019 by serial entrepreneur Rob Bailey, BackboneAI helps companies work together more efficiently by automating their intercompany data processes and optimizing communication through technology. The company’s investors include Fika Ventures, Boldstart Ventures, Cendana Capital, Dynamo Ventures, GGV Capital, MetaProp, Spider VC, and several notable angel investors.

Loft Orbital

Series A in 2019
LOFT ORBITAL SOLUTIONS INC. provides an end-to-end service to host and operate customers' payloads. The company provides satellite platform and integration, standard hardware interfaces, launch booking and integration, finance and insurance solutions to reduce risk and the financial barriers to accessing space, and regulatory compliance and licensing. LOFT ORBITAL SOLUTIONS INC. was incorporated in 2017 and is based in San Francisco, California.

Wonolo

Series C in 2018
Wonolo Inc. is an on-demand staffing platform that connects businesses with temporary workers to meet their immediate labor needs. Founded in 2013 and headquartered in San Francisco, California, with a second location in Nashville, Wonolo enables job seekers to find flexible hourly or daily jobs in various sectors, including warehouse operations, delivery, merchandising, event staffing, and administrative roles. The platform pre-screens workers to ensure quality and efficiency, thereby streamlining the job-matching process. By providing companies access to vetted talent quickly, Wonolo helps organizations manage unpredictable labor demands while offering individuals opportunities to earn extra income and gain new skills. The service is currently available in several major regions, including Northern California, Southern California, New York/New Jersey/Pennsylvania, Chicago, Dallas, Nashville, Atlanta, and Phoenix.

FILLD

Series B in 2018
Filld is a developer of an on-demand fuel delivery platform designed to deliver gas to car anytime and anywhere. The company's platform helps to fill the car's gas tank while the users are at their work, home, or at the gym, enabling them to save time by not stopping at the gas station for last-mile mobile fueling.

Arcadia

Series B in 2018
Arcadia, Inc. is an online platform based in Washington, D.C., that facilitates the management of energy accounts for residential and commercial users across the United States. Founded in 2013, the company connects subscribers to renewable energy sources, including wind farms and community solar projects. Through its application, users can easily sign up for clean energy options available in their area and monitor their energy usage and account activity. Arcadia aims to enhance the utility experience by providing seamless monthly billing and access to energy-efficient products, thereby promoting clean energy and cost savings for its customers.

Feedback Loop

Series A in 2018
Feedback Loop is the agile research platform for rapid consumer feedback. Farmers Insurance, Humana, Lending Tree, Uber, and Fortune 500 companies trust Feedback Loop to bring the voice of the consumer into critical market decisions. Founded as Alpha in 2014, Feedback Loop is headquartered in New York City and backed by Crosslink Capital, Spider Capital, and Calibrate Ventures. Learn how agile research makes getting consumer input fast, easy and reliable for researchers and product managers alike at www.feedbackloop.com.

Honey

Series B in 2017
Designed to help consumers save time and money, Honey’s 10 million users worldwide, shop over 30,000 retailers knowing that Honey is finding the best deals and coupons for their everyday needs. The free browser extension automatically finds and applies coupons at checkout, it also helps users save money on Amazon by showing price history, best price detection and a product called Droplist that watches select products and sends notifications when it drops below a selected price.

FILLD

Series A in 2017
Filld is a developer of an on-demand fuel delivery platform designed to deliver gas to car anytime and anywhere. The company's platform helps to fill the car's gas tank while the users are at their work, home, or at the gym, enabling them to save time by not stopping at the gas station for last-mile mobile fueling.

Tempo Automation

Series B in 2017
Tempo Automation Inc. is a San Francisco-based electronics manufacturer specializing in the prototyping and low-volume production of printed circuit board assemblies. Founded in 2013, the company leverages a proprietary automation platform that integrates software, data analytics, and advanced manufacturing techniques to enhance speed, precision, and transparency in the development process. This innovative approach creates a seamless digital connection from design to delivery, allowing hardware developers to accelerate innovation and bring new products to market more efficiently. The company's smart factory is designed to optimize the complexities of electronics manufacturing, providing significant advantages in quality and agility for its clients. Tempo Automation is backed by various investors, including venture capital firms and individual investors, who support its mission to transform electronic product development.

Feedback Loop

Venture Round in 2017
Feedback Loop is the agile research platform for rapid consumer feedback. Farmers Insurance, Humana, Lending Tree, Uber, and Fortune 500 companies trust Feedback Loop to bring the voice of the consumer into critical market decisions. Founded as Alpha in 2014, Feedback Loop is headquartered in New York City and backed by Crosslink Capital, Spider Capital, and Calibrate Ventures. Learn how agile research makes getting consumer input fast, easy and reliable for researchers and product managers alike at www.feedbackloop.com.

Ascend Consumer Finance

Series A in 2016
Ascend Consumer Finance, Inc., an online lending company, provides loans for individuals in the United States. Its portfolio comprises a standard personal loan with a low APR and a monthly payment that will never change; and a rewards program that allows borrowers to lower their interest cost monthly by demonstrating responsible financial behaviors. The company was incorporated in 2014 and is based in Los Angeles, California.

Feedback Loop

Venture Round in 2016
Feedback Loop is the agile research platform for rapid consumer feedback. Farmers Insurance, Humana, Lending Tree, Uber, and Fortune 500 companies trust Feedback Loop to bring the voice of the consumer into critical market decisions. Founded as Alpha in 2014, Feedback Loop is headquartered in New York City and backed by Crosslink Capital, Spider Capital, and Calibrate Ventures. Learn how agile research makes getting consumer input fast, easy and reliable for researchers and product managers alike at www.feedbackloop.com.

Maxwell Health

Series C in 2016
Maxwell Health offers a software-as-a-service platform that simplifies employee benefits and human resources for small to mid-sized employers. Founded in 2012 and headquartered in New York, with an additional office in Cambridge, Massachusetts, the company provides a comprehensive online service that includes information on various insurance products such as medical, dental, vision, and life insurance, as well as tools for benefits administration, payroll, and COBRA management. The platform features an intuitive marketplace that streamlines the process of purchasing benefits for employees and includes a mobile application for easy access. Maxwell Health aims to enhance the experience of insurance, financial, and wellness benefits for American families, leveraging its technology through partnerships with benefits advisors and insurance companies. In June 2018, Maxwell Health became a subsidiary of Sun Life Financial United States.

Metavine

Series A in 2015
Metavine is the Cloud App Server company. We enable businesses to meet 100% of their specific application needs without compromise. Metavine does this while exceeding the standards in security, scalability, data integrity and reliability, requirements that build consumer confidence in the business Behind the Metavine Cloud App Server is a team of professionals with significant experience in creating and operationalizing enterprise applications.

Casper

Series A in 2014
Casper Sleep Inc. is a company that designs and sells a variety of sleep products, including mattresses, pillows, sheets, duvets, and sleep accessories, to consumers in the United States, Canada, and Europe. Originally founded in 2013 as Providence Mattress Company, the business rebranded in 2014 and has since developed its products in-house by leveraging the expertise of product engineers. Casper aims to provide quality sleep solutions by selling directly to consumers through its e-commerce platform, 60 retail stores, and various retail partners, thereby eliminating inflated prices associated with commission-driven sales. In addition to its core offerings, Casper has expanded its product line to include bedroom furniture and sleep technology, catering to a diverse range of customer needs. The company is headquartered in New York, New York.

DataSift

Series C in 2013
DataSift is a leader in Human Data Intelligence, specializing in the extraction and analysis of human-generated data across various platforms. Founded in 2010, the company provides a robust engine that allows organizations to gain real-time insights from social networks, blogs, news sites, and internal business data, all while ensuring the protection of consumer privacy. DataSift collaborates with over 20 social networks and content publishers, and it has developed a strong partner ecosystem that includes prominent advertising and marketing agencies, app developers, and brands. By offering tools designed to harness the value of social data, DataSift enables organizations to make informed decisions based on comprehensive data analysis.
Silicon Valley Data Science LLC is a consulting firm based in Mountain View, California, specializing in data science and big data solutions. Founded in 2013, the company focuses on delivering agile, business-oriented strategies that help organizations leverage data effectively. Their services include data strategy, architecture advisory, and agile development, aimed at addressing complex data challenges and driving business growth. By combining innovative data technologies with agile methodologies, Silicon Valley Data Science helps clients develop new capabilities, uncover critical insights, and solve significant problems in their operations.