Certain
Certain is a developer of enterprise event automation software that serves Fortune 1000 companies, including major players such as Microsoft, Oracle, CA Technologies, and Disney. Founded in 1994 and headquartered in San Francisco, California, Certain's software platform enables data-driven marketers and event professionals to capture and integrate valuable buying signals and attendee insights. This functionality enhances omnichannel marketing campaigns, ultimately improving sales and marketing outcomes while delivering measurable return on investment for events. The platform personalizes event experiences and facilitates meaningful connections, allowing marketers to seamlessly integrate with marketing automation and CRM systems to effectively advance prospects through the buying cycle.
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