Collider Accelerator

Collider Accelerator is an accelerator based in Amsterdam, Netherlands, specializing in marketing technology, advertising technology, and sales technology startups. Established in 2012, the firm focuses on B2B and B2B2C companies that create innovative platforms and services to enhance brand engagement and consumer understanding. Collider offers a structured 13-week program aimed at early-stage startups, particularly those under two years old, providing investments of approximately £0.1 million for a 5-8% equity stake. In addition, it runs a one-year program that includes coaching sessions, brand and investor introductions, and workshops for a fee. Collider seeks to connect these startups with potential corporate partners and investors, fostering sustainable growth and innovation within the marketing and advertising sectors. The firm primarily targets startups outside London and aims to drive advancements in marketing, advertising, and commerce technology across Europe.

Eduardo Paperini

Investment Manager

79 past transactions

Limitless Labs

Pre Seed Round in 2024
Limitless Labs is a research and development network focused on innovation in prediction markets, blockchain technology, and artificial intelligence. By leveraging cutting-edge research and collaborative efforts, it aims to create advanced solutions that enhance decision-making, transparency, and efficiency across various industries.

Vurdere

Seed Round in 2022
Vurdere is a rating and review platform designed to enhance the online shopping experience by allowing customers to share their experiences and opinions. The platform enables online stores to create communities around each product page, where brand advocates can contribute valuable insights. By prioritizing user ratings through artificial intelligence, Vurdere helps shoppers access trustworthy recommendations from peers, thus facilitating more informed purchasing decisions. This social engagement approach aims to increase conversion rates for online retailers by leveraging authentic consumer feedback.

Threedium

Seed Round in 2021
Threedium Limited is a London-based company founded in 2017 that specializes in creating a platform for 3D customizable advertising and interactive widgets for products. The company offers solutions such as the Threedium 3D Web Configurator and Threedium 3D Advertising, which can be utilized across various devices and platforms. Threedium's cloud-based technology transforms static images into engaging 3D and augmented reality (AR) models, enhancing online brand experiences in eCommerce, digital advertising, and social media. By enabling real-time product personalization, Threedium helps businesses of all sizes bridge the gap between online and in-store experiences, fostering stronger customer connections and increasing purchasing intent.

Churnly

Seed Round in 2019
Churnly is a developer of customer churn software that utilizes artificial intelligence and machine learning technologies to enhance customer success. The software analyzes customer data to identify patterns that indicate the likelihood of churn at various stages of the customer journey. By predicting which customers are at risk of leaving, Churnly enables businesses to implement targeted retention strategies. This approach not only helps in retaining customers but also assists clients in increasing revenue through improved customer engagement and satisfaction.

Rad.ad

Seed Round in 2019
Rad.ad is a digital marketing company that specializes in enhancing banner advertising. By integrating real-time data, live prices, live stock levels, and countdown timers into display ads, Rad.ad significantly improves the engagement and effectiveness of these advertisements. The company's innovative approach aims to double click-through rates, thereby increasing traffic and sales for clients without requiring additional ad spend. With a focus on delivering measurable results, Rad.ad provides businesses with a powerful tool to optimize their digital advertising strategies.

Yoke Network

Angel Round in 2018
Yoke Network Ltd. is an influencer agency based in London, specializing in campaigns for the TikTok platform. Established in 2018, the company connects brands with social media influencers on TikTok, Instagram, and Snapchat to enhance marketing efforts. Yoke Network provides market insights and performance-based marketing solutions that guarantee results through its extensive network of vetted creators. Its software facilitates advertising by optimizing campaign strategies and promoting user acquisition through creator-led content. By leveraging the influence of social media personalities, Yoke Network aims to help businesses grow their visibility and engage diverse audiences effectively.

RapidPricer B.V.

Pre Seed Round in 2018
RapidPricer Inc. operates a software platform aimed at automating retail pricing and promotions. Founded in 2017 and based in Amsterdam, the Netherlands, the company leverages artificial intelligence, particularly deep learning algorithms and machine vision, to dynamically adjust prices and promotions based on real-time factors such as competition, product lifecycle, and market conditions. The platform processes data generated by IoT devices to facilitate immediate pricing and merchandising decisions, with a particular emphasis on fresh produce. This capability allows retailers to optimize their pricing strategies and improve supply chain efficiency, enhancing overall competitiveness in the retail landscape.

NeoSound Intelligence

Seed Round in 2018
NeoSound Intelligence B.V. specializes in speech analytics solutions tailored for call centers. Founded in 2018 and headquartered in Amsterdam, the Netherlands, the company develops software that automates the analysis of customer calls. By converting conversations into actionable insights, NeoSound aims to enhance customer communication and optimize overall service quality. Its offerings include tools that provide real-time insights, facilitate call listening, and present data through intuitive dashboards.

Gladcloud

Pre Seed Round in 2018
GladCloud is a trade marketing infrastructure that integrates location data with dynamic customization of branded assets, utilizing AI and machine learning for analysis. The platform caters to large brands that distribute products and services through extensive networks of independently owned merchants, such as bars, salons, and restaurants. It enables national brands to locally activate campaigns at scale, effectively driving revenue by leveraging the social media channels of affiliated merchants. By providing tailored solutions for both brands and their trade customers, GladCloud enhances marketing efforts and fosters collaboration within the retail ecosystem.

CampaignDeus

Seed Round in 2018
CampaignDeus is an independent provider of influencer campaign analysis and reporting in the marketing industry. The company operates a measurement platform designed to optimize campaign performance by offering features such as engagement metrics, industry benchmarks, and competitor activity monitoring. This platform enables clients to assess and report on influencer performance across various industries and product types, facilitating informed decision-making and enhanced effectiveness in marketing strategies.

Aura Vision

Pre Seed Round in 2018
Aura Vision is a company that enhances the shopping experience for brick-and-mortar retailers through advanced computer vision technology. By utilizing existing security cameras, it tracks visitor demographics, movement, and engagement within stores. This data provides retailers with anonymous and detailed insights into customer experiences, staffing needs, store layouts, product displays, and marketing effectiveness. By capturing every shopping journey, Aura Vision enables retailers to make informed decisions that aim to boost in-store conversions and overall sales performance.

StyleAtom

Seed Round in 2018
StyleAtom Limited is a technology company that specializes in developing a platform aimed at enhancing the online shopping experience for clothing. Founded in 2017 and based in the United Kingdom, the company utilizes artificial intelligence and machine learning to analyze images uploaded by customers or their online behavior. Through this analysis, StyleAtom's platform identifies individual style preferences and recommends clothing options that align with those preferences. This approach not only aids consumers in finding items that suit their tastes but also assists retailers in understanding customer preferences better, ultimately improving customer satisfaction in the online fashion market.

Tailify

Seed Round in 2018
Tailify is an influencer marketing platform dedicated to enhancing brand marketing through the power of influence. The company combines data analysis with insights from psychology and behavioral science to understand not just consumer actions, but the motivations behind them. This approach enables Tailify to leverage AI and a skilled service team to optimize influencer selection, messaging, and performance measurement, setting it apart from traditional agencies. Tailify's unique team comprises data scientists, marketers, and psychologists who collaborate with customer service professionals to develop, manage, and scale influencer programs for global brands. This multidisciplinary expertise positions Tailify as a leader in the influencer marketing space.

Threedium

Seed Round in 2017
Threedium Limited is a London-based company founded in 2017 that specializes in creating a platform for 3D customizable advertising and interactive widgets for products. The company offers solutions such as the Threedium 3D Web Configurator and Threedium 3D Advertising, which can be utilized across various devices and platforms. Threedium's cloud-based technology transforms static images into engaging 3D and augmented reality (AR) models, enhancing online brand experiences in eCommerce, digital advertising, and social media. By enabling real-time product personalization, Threedium helps businesses of all sizes bridge the gap between online and in-store experiences, fostering stronger customer connections and increasing purchasing intent.

Paid Trends

Seed Round in 2017
Paid Trends offers articles related to celebrities, entertainment news, comics, animation, and the recording industry.

Clicks Help

Seed Round in 2017
Clicks Help is a company that offers a digital marketing platform aimed at enhancing customer engagement and increasing online sales. Their software includes a charity button augmentation feature, which not only improves the conversion rates of websites but also allows businesses to support charitable causes. By facilitating visitor interactions and helping to conceptualize donation amounts, Clicks Help enables companies to generate brand equity while contributing to good causes. This dual focus on boosting business performance and promoting philanthropy distinguishes Clicks Help in the digital marketing landscape.

RecommendMe

Seed Round in 2017
RecommendMe provides a platform recommending activities, events and services to older adults

Holler.Live

Pre Seed Round in 2017
Holler.Live operates a real-time opinion research and analytics platform that enables users to express their feelings both online and in the real world. Through its smartphone app and browser add-on, users can easily share their sentiments, while maintaining control over their personal data and privacy. This platform allows businesses to receive user-permissioned alerts, facilitating prompt responses to customer opinions and reactions. By enabling millions to express their views simultaneously, Holler.Live provides a fun and intuitive way for individuals to communicate, while offering valuable insights for businesses to gauge customer sentiment at scale.

Findur

Seed Round in 2017
Findur is a business that specializes in enhancing the shopping experience for fashion, sports, and footwear by bridging the gap between online and offline retail. The company has developed a personal shopping assistance application that allows users to view real-time stock information from local fashion stores. It helps customers find products based on their preferences, such as brand, price, store, and color. Additionally, the application facilitates the discovery of new stores and provides navigation to their locations. This approach addresses the critical need for consumers to physically try on items before making a purchase, thereby improving the overall shopping experience.

Roborzoid

Seed Round in 2017
Roborzoid is focused on creating an accessible far-field voice interaction platform that allows developers to incorporate voice control into a wide range of devices, from household appliances to industrial equipment. This technology enables users to manage smart devices through voice commands and gesture controls, facilitating remote and hands-free operation. Unlike major tech companies that keep their advanced voice recognition technologies proprietary, Roborzoid aims to democratize access to these capabilities, empowering smaller businesses and individual developers to leverage voice interaction. By doing so, Roborzoid not only enhances user experience but also contributes to the growth of artificial intelligence by generating valuable data through voice interactions, thus fostering innovation in the field.

AdLaunch

Pre Seed Round in 2017
AdLaunch specializes in AI-powered video ad creation, offering an online platform that simplifies the process of launching video advertising campaigns. The service allows users to easily create videos by combining provided content with necessary materials. Its user-friendly web tool also supports the duplication of compositions, enabling businesses to test various elements of their ads efficiently. This approach helps companies initiate internet video advertising quickly and cost-effectively, making it accessible for a range of budgets and needs.

Greengame

Seed Round in 2017
Greengame is a technology startup focused on promoting sustainable behavior among cities, businesses, and universities. The company leverages automated activity detection, gamification, and principles of behavioral economics to encourage environmentally friendly actions without requiring manual input from users. Its app tracks everyday actions that impact the environment and employs an ethical approach to data utilization. Organizations collaborate with Greengame to design competitive challenges aimed at engaging and rewarding employees, customers, or the general public. The company is also known for creating the Sustainable Cities Tournament, further emphasizing its commitment to fostering sustainable development within communities.

Good-Loop

Pre Seed Round in 2017
Good-Loop operates an advertising platform that transforms advertising revenue into charitable donations, thereby enhancing the effectiveness and ethics of online advertising. The platform allows users to opt-in to watch video ads without interruption, with 50% of the revenue generated from these ads directed towards a social cause of the viewer's choice. This model not only supports charitable initiatives but also yields higher engagement rates for advertisers; Good-Loop reports an average completion rate of 61% for its ads, significantly surpassing the typical 30% rate seen on platforms like YouTube. By focusing on personalized advertising experiences, Good-Loop aims to create a mutually beneficial scenario for both consumers and advertisers while promoting social responsibility.

Rate8

Seed Round in 2017
Rate8 is a mobile and web-based platform that provides consumers with instant feedback on fashion and lifestyle items. Users can receive input from friends or a broader community while maintaining anonymity, allowing them to make informed choices about outfits, accessories, and more without the fear of judgment. For brands, Rate8 serves as a valuable source of item-based and user-based preference data, enhancing their understanding of consumer trends and preferences. The platform empowers users to confidently navigate their fashion decisions by leveraging the insights gathered from both their social circles and the crowd.

Scoop Retail

Seed Round in 2016
Scoop Retail is a digital platform designed to enhance the physical retail environment by assisting brick-and-mortar retailers in modernizing their operations and increasing revenues. The company offers a suite of applications aimed at both staff and customers, facilitating a seamless shopping experience. By connecting shoppers with desired products and preferred brands, Scoop Retail provides a modern retail space that informs and inspires consumers, ultimately bridging the gap between digital and physical retail.

Pixoneye

Series A in 2016
Pixoneye is a data analytics SaaS company, which analyses and provides consumer insights via platform dashboard by using machine learning on mobile users' photo-galleries to create advanced user segmentations. They harness the full potential of image understanding on mobile devices to provide the ultimate key to capture the consumer's ever-changing needs. They redefine personalized marketing by offering unparalleled predictive accuracy and actionable clustering and can be integrated with client's CRM system, marketing automation, and/or ad-serving platform, etc. Pixoneye's picture-perfect solutions ensure you'll never be left out of the consumer's picture.

Frenzi Media

Seed Round in 2016
Frenzi Media Limited, established in 2011 and headquartered in Harrow, United Kingdom, specializes in designing and developing innovative marketing tools that facilitate interactive advertising campaigns for brands in both mobile and online environments. The company focuses on making immersive 3D display technology accessible and affordable for various brands and online retailers. Clients who utilize Frenzi Media's 3D formats have reported significantly enhanced user engagement and increased online conversion rates.

Pearlai

Seed Round in 2016
Péarlaí specializes in providing shopping centers and retailers with advanced data analytics technology that enables real-time tracking of customer journeys within physical stores. By utilizing unique smart IDs, Péarlaí allows businesses to gather detailed location data and analyze consumer behaviors, which facilitates the creation of targeted promotions and marketing efforts. The platform enhances the customer experience by delivering relevant offers directly to consumers' mobile devices based on their location and shopping habits. Additionally, retailers can optimize store layouts and improve service efficiency by mapping customer interactions. Péarlaí's innovative approach not only lowers marketing costs by focusing on ideal customer segments but also increases return on investment and customer satisfaction, ultimately driving higher sales for tenants in shopping centers.

Tweepforce

Seed Round in 2016
Tweepforce Limited operates a social media commerce platform that transforms messages into transactions, primarily through its innovative Twitter marketing suite. Founded in 2014 and based in Reading, United Kingdom, the company provides AI-enabled ChatBot and VoiceFirst solutions, allowing businesses to engage customers via direct messages and smart speakers. Tweepforce's offerings cater to various sectors, including publishing, retail, consumer electronics, e-commerce, automotive, customer service, human resources, and travel. By gamifying lead generation, product development, and content sharing, the platform enables organizations to enhance their marketing, sales, and service strategies, ultimately driving significant business results and improving return on investment for campaigns.

Good-Loop

Pre Seed Round in 2016
Good-Loop operates an advertising platform that transforms advertising revenue into charitable donations, thereby enhancing the effectiveness and ethics of online advertising. The platform allows users to opt-in to watch video ads without interruption, with 50% of the revenue generated from these ads directed towards a social cause of the viewer's choice. This model not only supports charitable initiatives but also yields higher engagement rates for advertisers; Good-Loop reports an average completion rate of 61% for its ads, significantly surpassing the typical 30% rate seen on platforms like YouTube. By focusing on personalized advertising experiences, Good-Loop aims to create a mutually beneficial scenario for both consumers and advertisers while promoting social responsibility.

Greengame

Pre Seed Round in 2016
Greengame is a technology startup focused on promoting sustainable behavior among cities, businesses, and universities. The company leverages automated activity detection, gamification, and principles of behavioral economics to encourage environmentally friendly actions without requiring manual input from users. Its app tracks everyday actions that impact the environment and employs an ethical approach to data utilization. Organizations collaborate with Greengame to design competitive challenges aimed at engaging and rewarding employees, customers, or the general public. The company is also known for creating the Sustainable Cities Tournament, further emphasizing its commitment to fostering sustainable development within communities.

Vensy

Pre Seed Round in 2016
Vensy Limited operates a sports marketing platform that connects brands with sports influencers, facilitating sponsorship opportunities and marketing campaigns. The platform leverages machine learning and artificial intelligence to enhance the discovery of athletes for brand sponsorships. Established in 2016 and based in London, Vensy focuses on providing a streamlined and objective approach for brands to identify suitable athletes, while also assisting athletes in building and monetizing their marketability. By using data-driven technology, Vensy aims to enhance visibility and accessibility for both brands and sports talent, ultimately fostering strong connections between athletes and their engaged fanbases.

Kout

Pre Seed Round in 2016
Kout's vision is to gamify shopping. On Kout.io, users play free games for a chance to win discounts on millions of products aggregated from our partners. Essentially Kout (short for checkout) gives you a chance to win anything you want for free! Kout was funded in late 2015 by Collider.io, the #1 UK mad tech accelerator, and now working with brands like Amazon, Nike, Unilever, Samsung and indexing over 5M products.

rtobjects

Pre Seed Round in 2016
We transform the way brands sell and tell stories online with Personal Interactive CGI. Everyone buys online – digital is replacing the retail experience. Buying online provides amazing convenience, choice and control. But online product visuals are static, inflexible and lifeless – nowhere near the retail experience. We combine the rich cinematic visuals of games and movies with the interactivity of the Internet to deliver Personal Interactive CGI. We deliver these interactive visual experiences in standard web pages, on any device - no downloads, no wait times. So people can really see and experience things before they buy them.

Goopi

Seed Round in 2016
Goopi operates a cloud-based platform designed for the creation and customization of professional video advertisements. This innovative service enables users to produce video ads in under ten minutes and at a significantly reduced cost compared to traditional methods. Utilizing patented technology, Goopi's platform enhances performance as more users connect to it, making the ad creation process efficient and accessible. By automating the video advertisement process, Goopi aims to help businesses improve their operations and boost revenue.

Kout

Seed Round in 2016
Kout's vision is to gamify shopping. On Kout.io, users play free games for a chance to win discounts on millions of products aggregated from our partners. Essentially Kout (short for checkout) gives you a chance to win anything you want for free! Kout was funded in late 2015 by Collider.io, the #1 UK mad tech accelerator, and now working with brands like Amazon, Nike, Unilever, Samsung and indexing over 5M products.

Pabbl

Seed Round in 2016
Pabbl is a mobile platform focused on transforming the advertising experience by engaging users through their mobile phone lock screens, which are viewed frequently throughout the day. The platform aims to reconnect users and advertisers by delivering advertisements in an enjoyable and unobtrusive manner. Pabbl regularly hosts promotions that offer substantial rewards, often surpassing typical discounts for various products and services. Users benefit by accessing exclusive discounts and rewards that can be redeemed in stores, thereby enhancing the value of each interaction with the advertisements.

Scoop Retail

Seed Round in 2016
Scoop Retail is a digital platform designed to enhance the physical retail environment by assisting brick-and-mortar retailers in modernizing their operations and increasing revenues. The company offers a suite of applications aimed at both staff and customers, facilitating a seamless shopping experience. By connecting shoppers with desired products and preferred brands, Scoop Retail provides a modern retail space that informs and inspires consumers, ultimately bridging the gap between digital and physical retail.

Release Platform

Pre Seed Round in 2015
Instagram influencer marketing software

Goopi

Seed Round in 2015
Goopi operates a cloud-based platform designed for the creation and customization of professional video advertisements. This innovative service enables users to produce video ads in under ten minutes and at a significantly reduced cost compared to traditional methods. Utilizing patented technology, Goopi's platform enhances performance as more users connect to it, making the ad creation process efficient and accessible. By automating the video advertisement process, Goopi aims to help businesses improve their operations and boost revenue.

Real Time Objects

Seed Round in 2015
RealTime Objects & Systems, LLC provides innovative system, device, and tool control architectures* spanning all control markets, implemented using state of the art design. Proudly introducing XRAE, RealTime Objects & Systems, LLC is revolutionizing the controls industry and striving to provide its customers and their end users with an uprecedented level of flexibility, functionality, and reusability. A RTOS we are extremely excited about our new XRAE technologies and are working hard to incorporate them into as many industries as possible. We have a full pipeline patent pending technologies, some of which we are unable to publicly disclose at this time. However we strongly encourage those interested to keep checking back as we will update our website as soon as we can make these available.

Pixoneye

Seed Round in 2015
Pixoneye is a data analytics SaaS company, which analyses and provides consumer insights via platform dashboard by using machine learning on mobile users' photo-galleries to create advanced user segmentations. They harness the full potential of image understanding on mobile devices to provide the ultimate key to capture the consumer's ever-changing needs. They redefine personalized marketing by offering unparalleled predictive accuracy and actionable clustering and can be integrated with client's CRM system, marketing automation, and/or ad-serving platform, etc. Pixoneye's picture-perfect solutions ensure you'll never be left out of the consumer's picture.

SyncSpot

Pre Seed Round in 2015
SyncSpot is an award-winning agency that specializes in helping Fortune 500 companies establish and manage partnerships. The company operates a cross-promotion platform designed to enhance the effectiveness of brand promotions. Utilizing artificial intelligence, SyncSpot's platform generates strategic matches between brands and facilitates the delivery of rewards for in-store promotions at an accelerated pace. This innovative approach allows brands to boost sales without relying on traditional discounting methods, thereby improving the overall value of their promotional efforts. SyncSpot has successfully collaborated with over 70 Fortune 500 clients, solidifying its position as a leader in the partnership and promotional landscape.

Real Life Analytics

Seed Round in 2015
Real Life Analytics specializes in targeted advertising using advanced artificial intelligence and visual recognition technology. Their software is designed to analyze consumer behavior in real-time, enabling digital screens to recognize the individuals in front of them. This allows for the delivery of customized content tailored to the viewer's demographics and engagement. The company's innovative approach includes the use of plug-and-play AI dongles, making it accessible for environments such as shopping centers and subway stations. By leveraging real-time data, Real Life Analytics enhances the effectiveness of digital advertising, ensuring that the right content is presented to the right audience every time.

Burst Insights

Seed Round in 2015
Burst Insights is a company that specializes in short-form video analytics, focusing on content that is under 30 seconds in length across platforms such as Instagram, Twitter Video, and Vine. The company provides tools that help brands and agencies track and analyze video performance, enabling them to report, benchmark, and monetize their social video efforts. By offering insights into brand and influencer video content, Burst Insights aims to enhance consumer engagement and improve overall marketing effectiveness.

Expo Analytics

Seed Round in 2015
Expo Analytics uses Wi-Fi visitor movement analytics to add value to event organisers, exhibitors and sponsors: Stand and feature analytics Stand analytics have helped exhibitors and sponsors optimise and gauge the success of their engagement strategy. Booking.com have said that "There’s now finally a service that helps you understand if and how you’re engaging your audience with your tradeshow presence", and Ogilvy has said that "It enabled us to truly understand the interactions and impact of our activities in a holistic way". Rebooking rates The event organisers who used the data provided by stand analytics to prove the worth of attendance have seen their rebooking rates rise by up to 30% - an amazing impact on their bottom line. Event director for the Business Travel Show said that “Using the Expo data we were able to prove the value during the event itself, which helped raise our rebooking rates and dramatically shortened our rebooking times.” Event satisfaction and intent to return Data provided by the Expo has also increased the event satisfaction and intent to return among good performers - by up to 50%. In the case of poor performers, the event organisers can now pin-point the reason for poor performance and work with exhibitors to make sure that they receive more value from their next events. As BTS said, "With Expo delivering a complete event overview we could prove the value of event attendance and are in a great position to help the exhibitors receive even more value from the next event.”

Scoop Retail

Seed Round in 2015
Scoop Retail is a digital platform designed to enhance the physical retail environment by assisting brick-and-mortar retailers in modernizing their operations and increasing revenues. The company offers a suite of applications aimed at both staff and customers, facilitating a seamless shopping experience. By connecting shoppers with desired products and preferred brands, Scoop Retail provides a modern retail space that informs and inspires consumers, ultimately bridging the gap between digital and physical retail.

Hotstreet

Seed Round in 2015
Hotstreet is the solution to drive more traffic into your stores by using social media locally and engage with customers around your business. Is a web based platform to understand, define and engage users around your stores in real time, by knowing where they are and their local context using the public data of social media in a very specific area. - First, log in with Twitter, then create your map, where is your store? and set the range of kilometers around it. - Second, choose the keywords you may want to follow. - Finally, Hotstreet is going to collect all the social media activity around your location and report you influencers, keywords, most active users in real time. You can create as many maps as you want, is useful if you are a franchise, and you can open your map anytime to monitor in real time the activity or invite other users to your maps as guests. With this information you can create a campaign with rewards or promotions so you also have the opportunity to connect with the users in that area and invite them to your store. Is Real Time Actionable Data.

ADViFi

Pre Seed Round in 2015
ADViFi vision is to turn each WiFi connection into targetable mobile ad space, using programmatic technology

Goopi

Seed Round in 2015
Goopi operates a cloud-based platform designed for the creation and customization of professional video advertisements. This innovative service enables users to produce video ads in under ten minutes and at a significantly reduced cost compared to traditional methods. Utilizing patented technology, Goopi's platform enhances performance as more users connect to it, making the ad creation process efficient and accessible. By automating the video advertisement process, Goopi aims to help businesses improve their operations and boost revenue.

Pixoneye

Pre Seed Round in 2015
Pixoneye is a data analytics SaaS company, which analyses and provides consumer insights via platform dashboard by using machine learning on mobile users' photo-galleries to create advanced user segmentations. They harness the full potential of image understanding on mobile devices to provide the ultimate key to capture the consumer's ever-changing needs. They redefine personalized marketing by offering unparalleled predictive accuracy and actionable clustering and can be integrated with client's CRM system, marketing automation, and/or ad-serving platform, etc. Pixoneye's picture-perfect solutions ensure you'll never be left out of the consumer's picture.

FindTheRipple

Seed Round in 2014
FindTheRipple Ltd, established in 2014 and located in Watford, United Kingdom, offers an AI-driven content marketing platform that facilitates real-time interaction between brands, agencies, and editors and their target audiences. The platform specializes in automatic content generation focused on trending topics, allowing marketers to easily create relevant social media content. By leveraging audience trends, FindTheRipple enables agencies and publishers to enhance brand awareness, maximize engagement, and respond promptly to emerging content trends. This innovative approach simplifies real-time marketing, making it accessible to a broader range of users in the digital landscape.

Burst Insights

Seed Round in 2014
Burst Insights is a company that specializes in short-form video analytics, focusing on content that is under 30 seconds in length across platforms such as Instagram, Twitter Video, and Vine. The company provides tools that help brands and agencies track and analyze video performance, enabling them to report, benchmark, and monetize their social video efforts. By offering insights into brand and influencer video content, Burst Insights aims to enhance consumer engagement and improve overall marketing effectiveness.

Ignidata

Pre Seed Round in 2014
Ignidata is a London-based company that specializes in consumer data through innovative market research solutions. By distributing, analyzing, and processing streaming data, Ignidata enables businesses to effectively engage with their customers and make informed decisions. The platform offers an alternative to traditional market research methods, which can often be time-consuming and biased. Instead, Ignidata allows consumers to participate in surveys while accessing premium content, such as articles, videos, and games. This approach not only incentivizes consumer engagement but also provides brands with real-time analyzed reports and statistical data tailored to their needs. Ignidata's services are designed to facilitate customer acquisition and enhance brand strategies, making it easier for businesses of all sizes to understand their market and adapt their campaigns accordingly.

BrandVee

Seed Round in 2014
BrandVee is an audience development platform that assists publishers in enhancing their revenues by tracking the dissemination of content through various sharers and analyzing downstream visits. It enables brands to create targetable segments of endorsers who significantly contribute to traffic generation. The platform features a real-time dashboard that identifies potentially viral content and integrates seamlessly with Google Analytics, allowing for comprehensive data analysis. Additionally, BrandVee offers an advertising API for integration with data management platforms, thereby optimizing native advertising campaigns. By focusing on high-impact targeting and customer acquisition, BrandVee helps brands improve the return on investment from their advertising efforts, ultimately leading to increased sales and profitability.

Expo Analytics

Seed Round in 2014
Expo Analytics uses Wi-Fi visitor movement analytics to add value to event organisers, exhibitors and sponsors: Stand and feature analytics Stand analytics have helped exhibitors and sponsors optimise and gauge the success of their engagement strategy. Booking.com have said that "There’s now finally a service that helps you understand if and how you’re engaging your audience with your tradeshow presence", and Ogilvy has said that "It enabled us to truly understand the interactions and impact of our activities in a holistic way". Rebooking rates The event organisers who used the data provided by stand analytics to prove the worth of attendance have seen their rebooking rates rise by up to 30% - an amazing impact on their bottom line. Event director for the Business Travel Show said that “Using the Expo data we were able to prove the value during the event itself, which helped raise our rebooking rates and dramatically shortened our rebooking times.” Event satisfaction and intent to return Data provided by the Expo has also increased the event satisfaction and intent to return among good performers - by up to 50%. In the case of poor performers, the event organisers can now pin-point the reason for poor performance and work with exhibitors to make sure that they receive more value from their next events. As BTS said, "With Expo delivering a complete event overview we could prove the value of event attendance and are in a great position to help the exhibitors receive even more value from the next event.”

Pixoneye

Pre Seed Round in 2014
Pixoneye is a data analytics SaaS company, which analyses and provides consumer insights via platform dashboard by using machine learning on mobile users' photo-galleries to create advanced user segmentations. They harness the full potential of image understanding on mobile devices to provide the ultimate key to capture the consumer's ever-changing needs. They redefine personalized marketing by offering unparalleled predictive accuracy and actionable clustering and can be integrated with client's CRM system, marketing automation, and/or ad-serving platform, etc. Pixoneye's picture-perfect solutions ensure you'll never be left out of the consumer's picture.

Real Life Analytics

Seed Round in 2014
Real Life Analytics specializes in targeted advertising using advanced artificial intelligence and visual recognition technology. Their software is designed to analyze consumer behavior in real-time, enabling digital screens to recognize the individuals in front of them. This allows for the delivery of customized content tailored to the viewer's demographics and engagement. The company's innovative approach includes the use of plug-and-play AI dongles, making it accessible for environments such as shopping centers and subway stations. By leveraging real-time data, Real Life Analytics enhances the effectiveness of digital advertising, ensuring that the right content is presented to the right audience every time.

Powr of You

Pre Seed Round in 2014
Powr of You Ltd. is a consumer intelligence platform based in London, United Kingdom, that enables users to build and manage their online footprint. Established in 2014, the company connects brands and consumers, facilitating insights into consumer behavior across various devices and platforms. By providing a unified view of digital interactions, Powr of You enhances marketing return on investment for brands while allowing consumers to take control of their connected digital lives. Users benefit from a revenue-sharing model that rewards them for their data, creating a mutually beneficial relationship that empowers consumers and shifts the balance of power from traditional data providers to individuals.

Miappi

Seed Round in 2014
Miappi is an AI-enabled SaaS platform that helps brands harness the power of consumer-generated content, a trusted form of marketing. The platform allows businesses to discover and manage authentic consumer stories, as well as control the digital rights of that content. By curating social media content at scale, Miappi enables brands to analyze and display user-generated content, facilitating deeper connections with their audiences. This approach not only enhances audience engagement but also provides an ongoing stream of valuable content, reducing the time and budget required for brands to create original marketing materials. Ultimately, Miappi supports brands in effectively distributing impactful media across various marketing channels and e-commerce platforms.

Love the Look

Pre Seed Round in 2014
Love the Look Limited is a technology company based in Borehamwood, United Kingdom, established in 2010. The company specializes in online shopping solutions that facilitate automated visual searches, allowing users to identify and shop for products from various categories, including women's clothing, accessories, and more. Its platform enables shoppers to find desired items by analyzing digital images, identifying products, and generating recommendations based on visual characteristics such as color and shape. Additionally, Love the Look helps retailers increase sales and provides publishers with new revenue opportunities by monetizing visual content.

cooala

Pre Seed Round in 2014
Cooala GmbH is a Swiss company that has developed a mobile application designed to aggregate news, offers, and brand content tailored to users' interests. Founded in 2013 and based in Biel, the platform allows users to rate brands, share their experiences, and subscribe to receive updates such as product news, event invitations, samples, and promotions. Cooala emphasizes the importance of mobile interaction, enabling users to engage with content in a visually appealing and interactive manner. The application serves as a social content management system, allowing brands to publish and curate their content while building a community around their products. Cooala’s cloud-based infrastructure ensures ease of installation and continuous updates, allowing brands to focus on content creation rather than technical challenges. By leveraging user behavior and social media, Cooala aims to enhance brand visibility and foster customer engagement.

CampaignAmp

Pre Seed Round in 2014
CampaignAmp Ltd. operates a project management and analytics platform tailored for marketing and public relations campaigns. Founded in 2013 and based in Manchester, United Kingdom, the company provides a collaborative tool that integrates campaign data into a centralized dashboard. This allows marketing teams to monitor campaign progress and submit updates in real time from any device. By combining project management with data analytics, CampaignAmp offers insights into campaign performance, helping users identify effective strategies and inefficiencies. The platform also streamlines reporting processes, significantly reducing the time required to generate insights and enhancing overall team productivity.

Sumo Insight

Pre Seed Round in 2014
Sumo Insight Ltd. is a company focused on mobile market research through its innovative software platform. It offers Sumo Shorts, a mobile and GPS-based service that captures consumer opinions and emotions in real-time using text, voice, images, or videos. This application is designed to gather insights at critical moments across various contexts, including event experiences, concept testing, and customer satisfaction surveys. Sumo Insight employs techniques such as geo-fencing, geo-targeting, and unique URLs to trigger surveys tailored to client needs. The company's client base includes market research agencies, corporate marketing teams, advertising and creative agencies, small and medium enterprises, and charities. Founded in 2012 and based in London, Sumo Insight aims to provide deeper understanding of consumer behavior by capturing insights at every stage of the purchase journey.

Unrival

Seed Round in 2014
Unrival Limited is a provider of business-to-business software-as-a-service (SaaS) solutions aimed at enhancing client relationships for various industries, including financial services, media sales, recruitment, technology, and marketing agencies. Founded in 2011 and based in Bristol, United Kingdom, Unrival offers a sales and client intelligence platform that equips sales teams with valuable insights into clients and prospects, thereby facilitating successful sales strategies. The company has recently introduced Unrival.AI, an enterprise technology tool designed to understand the technology stacks of large organizations, including Fortune 500 companies. This platform supports account-based marketing strategies, sales insights, and precise account mapping, making it a vital resource for leading enterprises and technology vendors globally.

Seenit

Pre Seed Round in 2014
Seenit Enterprise is a leading video crowdsourcing solution that combines a people-powered video creation platform with a skilled team focused on storytelling. The platform enables users to launch video-filming campaigns, create compelling narratives, and publish content across multiple channels. It aims to enhance hiring processes and reduce employee attrition by providing tools that amplify voices and facilitate the creation of engaging stories.

Medallia Video

Pre Seed Round in 2014
LivingLens unlocks the power of video for brands, agencies and technology providers, transforming video content into a usable data asset enabling fast customer insight generation and powerful storytelling. Operating in 44 languages, LivingLens provides solutions for capturing, mining, analysing and sharing consumer video content to accelerate the value of consumer insight and customer experience feedback.

Ad Venture

Pre Seed Round in 2014
Ad Venture specializes in providing targeted advertising solutions for TV broadcasters, allowing them to deliver accountable and interactive ads to individual viewers. Their innovative product replaces traditional commercial ad slots in live streams with personalized advertisements, minimizing waste and enhancing viewer experience. Utilizing advanced tracking technology, the service collects return path data directly from users' devices, offering valuable insights to both broadcasters and advertisers. Additionally, Ad Venture supports interactive features such as in-ad purchasing, unique coupons, quizzes, polls, and location-based information, which can be integrated into program and ad content. After successful commercial trials with Channel 4, Ad Venture is poised for a global rollout of its services, aiming to transform the television advertising landscape.

StashMetrics

Pre Seed Round in 2014
StashMetrics Limited is a London-based company that operates a social media analytics platform designed to enhance content marketing for brands and agencies. Founded in 2012, the platform aids in identifying valuable content creators, facilitating collaboration on content production, and promoting outcomes through various channels. By simplifying project management, StashMetrics enables brands to engage with target groups effectively and monetize their marketing efforts. The company's tools are tailored to help users find suitable content creators and execute authentic marketing campaigns.

Locomizer

Pre Seed Round in 2013
Locomizer Ltd. is an enterprise location analytics company based in Manchester, United Kingdom, specializing in geo-behavioral analytics. Founded in 2011, Locomizer develops a B2B platform that provides audience discovery, segmentation, and recommendation services to help businesses effectively target their desired audiences. The company's patented technology offers insights and analysis that enable clients to make informed decisions regarding marketing and operations. By creating user interest profiles and segmenting customers based on behavioral similarities, Locomizer matches these segments with tailored recommendations, ads, and offers. Their solutions are utilized across various sectors, including outdoor advertising, real estate, and tourism, supporting hundreds of billboard campaigns and urban studies. Locomizer’s innovative approach allows organizations to identify the right places and audiences, thereby enhancing their marketing effectiveness and driving sales.

Beem

Pre Seed Round in 2013
Beem Limited operates a mobile platform designed for enterprises and small to medium-sized enterprises (SMEs) that enhances internal communication and employee engagement. Founded in 2006 and based in Manchester, United Kingdom, Beem connects employees, allowing them to share company news and user-generated content while collaborating on ideas. The platform fosters a vibrant and effective communication environment by enabling employees to share photos and content securely within the organization. Beem also features a mobile directory that simplifies the process of finding colleagues with specific skills. By integrating with existing internal communication tools, Beem aims to streamline operations, reduce noise, and enhance engagement, transforming the way organizations share knowledge and information.

Preceptiv

Seed Round in 2013
Preceptiv has created technology that can determine people’s personalities by analyzing the music they listen to. It works by combining music data with decades of psychological research, demographics and behavioural data to determine personality. It’s the first technology of its kind, and is easily integrated into mobile apps. Personality is another psychometric variable that can be used to understand people on a deeper level so they can be served more relevant and personalised mobile experiences. Visit http://www.preceptiv.co for more details.

Dibbz

Seed Round in 2013
Dibbz is a London-based startup focused on enhancing brand engagement within mobile applications and games. The company has developed a performance-based advertising platform that introduces real rewards at key moments of achievement, thereby making the advertising experience more meaningful than traditional banner ads. By aligning rewards with receptive individuals, Dibbz enables brands to effectively connect with new audiences, transforming the way advertising is integrated into digital experiences.

HitMeUp

Pre Seed Round in 2013
HitMeup provides businesses with a real-time deal publishing platform. Companies can set up promotions online or from a merchant app and embed them anywhere online, including their company Facebook page, but run them through a single dashboard. The mobile version for businesses can create location-based promotions in under a minute allowing for real-time deals to react to lulls in demand. Customers can see all deals aggregated on a second customer app, which puts them at the centre of a map and shows them all the deals around them.

Miappi

Pre Seed Round in 2013
Miappi is an AI-enabled SaaS platform that helps brands harness the power of consumer-generated content, a trusted form of marketing. The platform allows businesses to discover and manage authentic consumer stories, as well as control the digital rights of that content. By curating social media content at scale, Miappi enables brands to analyze and display user-generated content, facilitating deeper connections with their audiences. This approach not only enhances audience engagement but also provides an ongoing stream of valuable content, reducing the time and budget required for brands to create original marketing materials. Ultimately, Miappi supports brands in effectively distributing impactful media across various marketing channels and e-commerce platforms.

Avocarrot

Pre Seed Round in 2013
Avocarrot Ltd. operates a native mobile advertising platform designed for mobile application publishers globally. The company provides a solution for optimizing native ad revenue through real-time bidding technology, allowing publishers to offer advertising space in their apps while advertisers can bid for it. Avocarrot's platform features customizable native display and video ads, which helps create a seamless user experience that enhances engagement and drives revenue. Established in 1999 and headquartered in London, Avocarrot also has offices in San Francisco and Athens. As of September 2016, it functions as a subsidiary of Glispa GmbH.

WhichSocial.com

Pre Seed Round in 2013
WhichSocial.com is a Real Time Social Media ROI Tracking Software with Actionable Analytics. The software specialises in helping ROI driven companies to quantify & improve ROI from Pinterest, Facebook & Twitter. Our proprietary tracking technology & analytics platform enable key executives and the digital marketers to: - Attribute the effectiveness of social content to KPI such as sales, customer acquisition & other conversion goals. - Identify social influencers through sales they (and their friends) contributed. - Discover best sellers through social channels. - Receive real time alerts with actionable insights to increase social sales opportunities based on effective social content. - Identify & acquire customers through social channels and segment their social behaviours for targeted messaging.

Locomizer

Pre Seed Round in 2013
Locomizer Ltd. is an enterprise location analytics company based in Manchester, United Kingdom, specializing in geo-behavioral analytics. Founded in 2011, Locomizer develops a B2B platform that provides audience discovery, segmentation, and recommendation services to help businesses effectively target their desired audiences. The company's patented technology offers insights and analysis that enable clients to make informed decisions regarding marketing and operations. By creating user interest profiles and segmenting customers based on behavioral similarities, Locomizer matches these segments with tailored recommendations, ads, and offers. Their solutions are utilized across various sectors, including outdoor advertising, real estate, and tourism, supporting hundreds of billboard campaigns and urban studies. Locomizer’s innovative approach allows organizations to identify the right places and audiences, thereby enhancing their marketing effectiveness and driving sales.

Seeker-Industries

Seed Round in 2013
Seeker-Industries Ltd. is a UK-based software-as-a-service (SaaS) provider that specializes in cloud-based solutions for the ecommerce and online publishing sectors. Founded in 2013 and located in St Albans, the company offers a comprehensive software suite designed to monitor websites and deliver critical insights. Its flagship product, Seeker:Monitor, functions as a proactive monitoring system that simulates user interactions to identify potential issues, thereby helping online businesses prevent revenue loss due to technical failures. Additionally, Seeker:Audit examines websites, their vendors, third-party tools, and affiliate links to ensure optimal performance. Seeker-Industries has gained recognition for its innovative approach, partnering with notable brands such as Unilever, Bauer, and Bosch.
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