Crawley Ventures

Crawley Ventures, established in 1995 and based in Denver, Colorado, is a subsidiary of Crawley Petroleum focused on non-petroleum investments. The firm engages in direct investments in private companies as well as investments in venture and hedge funds. It targets seed, early, and expansion stage companies across diverse industries, including high tech optics, financial services, software, manufacturing, and wireless technologies. Crawley Ventures seeks opportunities with strong management teams and significant growth potential, leveraging its operating experience to support portfolio companies. The firm adopts a flexible investment approach, using its own capital, which allows for tailored investment structures. Additionally, Crawley Ventures remains committed to supporting companies that show promise and achieve key milestones.

Martha Tracey

Vice President

13 past transactions

GoodBuy Gear

Series B in 2023
GoodBuy Gear is a managed marketplace focused on facilitating the buying and selling of second-hand baby and children's products. The company aims to provide parents with a safe and sustainable way to circulate quality-used items, including strollers, toys, backpacks, and cribs. Utilizing an algorithm to recommend pricing, GoodBuy Gear enhances the shopping experience by offering detailed photos and descriptions of products. This approach not only promotes efficiency in sales but also supports the broader goal of environmentally conscious consumerism by making it easier for families to engage in the secondhand market.

SonderMind

Series A in 2019
SonderMind is a Denver-based digital health company established in 2017, specializing in accessible and approachable mental health services. It operates an online platform that connects individuals with a network of licensed therapists, offering a range of services including video telehealth and in-person sessions. SonderMind focuses on various mental health conditions such as anxiety, depression, ADHD, and PTSD, among others. The company aims to streamline the process of finding and accessing mental health care, ensuring a good match between clients and therapists, while also supporting therapists by handling administrative and billing tasks.

ThreatX

Series A in 2018
ThreatX is a cybersecurity company that specializes in protecting application programming interfaces (APIs) from various threats, including DDoS attacks, bot attacks, and exploitations of vulnerabilities. Its cloud-based platform offers multi-layered detection capabilities that accurately identify malicious actors and dynamically respond to threats, ensuring comprehensive protection for organizations across diverse industries worldwide. By leveraging cloud-optimized infrastructure, ThreatX delivers effective bot management and DDoS mitigation services, enabling businesses to safeguard their networks and effectively manage cybersecurity risks.

SyncHR

Series A in 2017
SyncHR is a leader in cloud-based Human Capital Management (HCM) technology, designed specifically for mid-sized companies. Founded in 2010, the company offers a comprehensive application that integrates Core HR, benefits, payroll, and reporting into a single platform. Its patented technology streamlines complex HCM processes, enhancing productivity and delivering significant economic value. SyncHR's software automates key functions such as employee lifecycle management, ensuring data accuracy and facilitating effective workforce management. The company is distinguished by its commitment to rapid implementation and superior customer service, providing an intuitive user experience for both employees and administrators. By centralizing interrelated data, SyncHR enables organizations to easily access, control, and analyze critical information.

TeamSnap

Series C in 2017
TeamSnap, Inc. is a company that specializes in developing team management applications tailored for sports teams, leagues, clubs, and associations around the globe. Founded in 2009 and based in Boulder, Colorado, TeamSnap provides a platform that facilitates communication and coordination among sports members, including coaches, administrators, players, and parents. The platform streamlines various aspects of team management, such as tracking rosters, schedules, game availability, and statistics, while also simplifying payment processing. By offering tools for online registration and real-time updates, TeamSnap enables organizations to enhance their operational efficiency and allows users to focus on their sporting activities without the stress of logistical details.

CaliberMind

Seed Round in 2016
CaliberMind is a company that specializes in developing a B2B customer data platform designed for revenue marketers. The platform enables organizations to fully leverage their sales, marketing, and customer data through various features such as marketing attribution, engagement scoring, and insights into sales funnels and pipeline conversion points. Additionally, it provides tools for data integration, account engagement, and marketing workflow automation. By offering these capabilities, CaliberMind aims to enhance productivity, improve customer engagement, and ultimately drive revenue for its clients.

TeamSnap

Series B in 2015
TeamSnap, Inc. is a company that specializes in developing team management applications tailored for sports teams, leagues, clubs, and associations around the globe. Founded in 2009 and based in Boulder, Colorado, TeamSnap provides a platform that facilitates communication and coordination among sports members, including coaches, administrators, players, and parents. The platform streamlines various aspects of team management, such as tracking rosters, schedules, game availability, and statistics, while also simplifying payment processing. By offering tools for online registration and real-time updates, TeamSnap enables organizations to enhance their operational efficiency and allows users to focus on their sporting activities without the stress of logistical details.

Sielo

Venture Round in 2015
Sielo is a developer of IT solutions focused on modernizing commercial buildings through innovative technologies. The company offers a range of products, including smart lighting, wireless LEDs, and various sensor technologies, aimed at enhancing the efficiency and effectiveness of commercial, educational, and industrial properties. Sielo leverages its in-house engineering expertise to integrate advanced systems from component levels to cloud-based applications, allowing building owners to transform their properties into smarter environments. By addressing current technological constraints and continuously advancing its offerings, Sielo strives to drive real innovation in the realm of building management and sustainability.

Sielo

Private Equity Round in 2015
Sielo Inc. specializes in the design, patenting, manufacturing, and sale of light emitting diode (LED) solutions tailored for various applications including office, medical, hotel, university, multifamily, municipal, and retail sectors. The company offers a range of products such as LED downlight retrofit kits, surface mount retrofit kits, downlight fixtures, spot lighting, and light engines for both spot lighting and decorative fixtures. Sielo also provides solutions for retrofitting horizontal and vertical compact fluorescent lamps (CFL), as well as components for CFL wall sconces and surface fixtures. Established in 2003 and based in Longmont, Colorado, the company was formerly known as TerraLUX, Inc. and rebranded to Sielo Inc. in May 2017.

CommercialTribe

Series A in 2014
CommercialTribe, Inc. is a Denver-based company that specializes in developing a sales team assessment and behavioral-based observational learning platform. Founded in 2013, the company offers CT Connect, a software as a service (SaaS) platform designed to enhance sales performance management. This platform provides a comprehensive suite of features, including coaching tools, video training, sales framework alignment, and analytics and reporting services. By facilitating a structured approach to sales management, CT Connect helps organizations optimize the coaching process, guiding sales managers on whom to coach and how to effectively develop their teams. This targeted support aims to increase the percentage of sellers achieving their goals, thereby improving overall sales productivity and efficiency.

GutCheck

Series C in 2014
GutCheck is a provider of an online qualitative market research platform that focuses on addressing critical business questions. The company employs innovative technology and agile human experience intelligence to offer clients insights that enhance their decision-making throughout the innovation cycle. By prioritizing authentic and contextualized human experiences, GutCheck helps brands better understand their target audiences, allowing them to create improved experiences across various customer touchpoints. The platform is designed to deliver quick, economical, and convenient services at scale, empowering innovative brands to unlock new possibilities and effectively navigate the complexities of market research.

GutCheck

Series B in 2013
GutCheck is a provider of an online qualitative market research platform that focuses on addressing critical business questions. The company employs innovative technology and agile human experience intelligence to offer clients insights that enhance their decision-making throughout the innovation cycle. By prioritizing authentic and contextualized human experiences, GutCheck helps brands better understand their target audiences, allowing them to create improved experiences across various customer touchpoints. The platform is designed to deliver quick, economical, and convenient services at scale, empowering innovative brands to unlock new possibilities and effectively navigate the complexities of market research.

TensorComm

Series B in 2003
TensorComm, Inc. engages in the research, development, and testing of interference cancellation technology solutions for improving performance and data throughput in 3G and 4G networks. It offers its solutions for wireless operators, device original equipment manufacturers, baseband providers, and consumer/data users. The company has presence in North America, Asia, and Europe. TensorComm, Inc. was incorporated in 2001 and is based in Westminster, Colorado.
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