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Kroo is a digital bank established in 2016 that aims to transform the banking experience with a focus on sustainability and customer service. It received its full banking license in 2022 and offers a range of services including a current account, overdraft facilities, and deposit protection up to £85,000, with no fees for spending abroad. Kroo's commitment to environmental responsibility is exemplified by its initiative to plant two trees for every new customer, with a goal of reaching one million trees by 2024. The bank combines the reliability of traditional banking with the innovative features of fintech, providing customers with tools to manage their finances effectively. Future developments include the use of predictive technology to assist customers in tracking their spending and making informed financial decisions, further enhancing the banking experience.

Lumio is a financial management platform aimed at addressing the challenges millennials face regarding money management. It provides users with a comprehensive solution for tracking shared expenses and balances, facilitating financial independence for couples. The platform allows users to connect various accounts, offering tailored guidance and recommendations for managing current, savings, and investment accounts. Additionally, Lumio delivers interactive market updates and a personalized news feed, helping users stay informed about relevant business and market developments. By organizing financial information and simplifying the management process, Lumio empowers users to take control of their finances and grow their money effectively.

Ismo is a financial technology company that provides investment services aimed at helping users save and invest for their future. The company has developed a financial application that automatically rounds up users' daily bank card spending to the nearest euro, setting aside small amounts for investment. This approach allows individuals to invest dynamically in the stock market through funds that are linked to equity and bond markets. Ismo's application prioritizes security and protection, making it accessible for a broader audience to engage in investment activities.

Stratiphy is an investment application that leverages Robo-advisory technology to assist the next generation of investors in making informed investment decisions aligned with their values and sustainability objectives. The platform offers personalized investment strategies by analyzing historical performance and comparing various scenarios and investment options through advanced analytics. By integrating sustainability and ESG data, Stratiphy simplifies the process of tracking sustainable investments, allowing users to invest in a manner that reflects their ethical and environmental priorities while also aiming to make a meaningful impact.

Farewill Ltd. is a London-based company founded in 2015 that provides an online platform for will writing, funeral services, and direct cremation. The company aims to simplify the often complex processes surrounding death by offering personalized will-writing services and management tools that are accessible and affordable. Farewill's platform eliminates legal jargon and hidden fees, enabling clients to create legally binding wills in minutes and manage all necessary paperwork after death. With round-the-clock customer service, Farewill ensures that users have support throughout their experience, making it easier for individuals to navigate legal and financial matters during difficult times.

Plum Fintech Limited, based in London and founded in 2016 by Victor Trokoudes and Alex Michael, develops the Plum app, an artificial intelligence-based money tracking application that integrates with messaging platforms. The app automates personal finance tasks, enabling users to save effortlessly, manage their spending, and invest easily. Plum offers a range of financial products designed to help customers grow their wealth over time, including pensions and tax-efficient investment options. With a user base of over 2 million people across Europe, Plum has expanded its services to 10 countries and operates with a team of more than 200 employees across its offices in London, Athens, and Nicosia.

NuWealth is a fintech platform designed to simplify the investment process and empower individuals to build their investment portfolios. The company's mission is to eliminate the challenges associated with investing, making it accessible for a broader audience. By allowing users to invest in brands they know and appreciate, NuWealth encourages investment with minimal initial deposits, starting at just £10, and offers a monthly Auto Invest option for convenience. The platform enables users to take control of their investments or automate them with ease, providing a curated selection of opportunities that align with their interests and values. Through these features, NuWealth aims to foster financial literacy and support a new generation of investors.

Lumio is a financial management platform aimed at addressing the challenges millennials face regarding money management. It provides users with a comprehensive solution for tracking shared expenses and balances, facilitating financial independence for couples. The platform allows users to connect various accounts, offering tailored guidance and recommendations for managing current, savings, and investment accounts. Additionally, Lumio delivers interactive market updates and a personalized news feed, helping users stay informed about relevant business and market developments. By organizing financial information and simplifying the management process, Lumio empowers users to take control of their finances and grow their money effectively.

Finary is a financial technology company established in 2020 and based in Paris, France. It provides a platform that enables individuals to effectively track and manage their wealth by offering a clear overview of their asset allocation. The platform supports personalized management of various financial elements, including personal finance, real estate, cryptocurrencies, insurance, and other securities. By allowing users to monitor and analyze their assets, Finary aims to facilitate informed decision-making and optimize investment strategies.

EverUp Ltd, incorporated in 2020 and based in London, United Kingdom, provides a unique prize-linked savings account that transforms everyday spending into potential rewards. By gamifying the shopping experience, EverUp enables users to save money while engaging in entertaining activities. The platform offers a digitally-native suite of financial products, including savings accounts that reward users with chances to win tax-free cash prizes for maintaining good financial habits. Additionally, it facilitates a range of financial transactions, from saving to personal loans, all designed to encourage responsible financial behavior.

Monva is an intelligent comparison platform focused on financial products and services. It utilizes advanced data analytics, artificial intelligence, and machine learning to provide users with smart comparison tools for accessing and purchasing various financial offerings. By analyzing customer data, Monva aims to guide users through their search processes, offering personalized tips and real-time information to help them make informed decisions. The platform also keeps users updated with new personalized offers and deals as they become available in the market, ensuring they are always aware of the best options suited to their needs.

Stratiphy is an investment application that leverages Robo-advisory technology to assist the next generation of investors in making informed investment decisions aligned with their values and sustainability objectives. The platform offers personalized investment strategies by analyzing historical performance and comparing various scenarios and investment options through advanced analytics. By integrating sustainability and ESG data, Stratiphy simplifies the process of tracking sustainable investments, allowing users to invest in a manner that reflects their ethical and environmental priorities while also aiming to make a meaningful impact.

Emma is a financial management application that aims to simplify personal finance management for users facing the complexities of multiple accounts and financial products. By providing a user-friendly platform, Emma enables individuals to access vital information about their finances at the push of a button. The application offers features that help users avoid overdrafts, identify and cancel unnecessary subscriptions, and track their debt and savings. Emma is committed to enhancing the banking experience by prioritizing the financial well-being of its users, ensuring that everyone, regardless of their background, can benefit from financial advocacy and support. Through its innovative approach, Emma aspires to democratize access to financial management tools, making it possible for individuals to achieve a more fulfilling financial life.

Fairer Finance, founded in 2017 and based in London, is a consulting firm that focuses on enhancing the financial services market for both consumers and businesses. The company provides valuable information services by offering comprehensive customer ratings and research on various financial institutions and their products. This data allows clients to gain insights into market trends and benchmarks, enabling them to refine their offerings and improve customer experiences. Fairer Finance aims to create a more equitable financial landscape by equipping companies with the tools and knowledge necessary to understand and meet consumer needs effectively.

Monva is an intelligent comparison platform focused on financial products and services. It utilizes advanced data analytics, artificial intelligence, and machine learning to provide users with smart comparison tools for accessing and purchasing various financial offerings. By analyzing customer data, Monva aims to guide users through their search processes, offering personalized tips and real-time information to help them make informed decisions. The platform also keeps users updated with new personalized offers and deals as they become available in the market, ensuring they are always aware of the best options suited to their needs.

Money Dashboard is a UK-based online service established in 2010, specialising in personal financial management. It aggregates users' financial accounts, including current and savings accounts, as well as credit cards, from various UK institutions into a single, secure platform. This service enables users to monitor their spending, track their income and expenses, and plan for future savings. By analysing users' spending patterns, Money Dashboard provides personalised insights and budgeting tools to help individuals make informed financial decisions. The service is free and accessible to users with online banking facilities and internet access.

Lumio is a financial management platform aimed at addressing the challenges millennials face regarding money management. It provides users with a comprehensive solution for tracking shared expenses and balances, facilitating financial independence for couples. The platform allows users to connect various accounts, offering tailored guidance and recommendations for managing current, savings, and investment accounts. Additionally, Lumio delivers interactive market updates and a personalized news feed, helping users stay informed about relevant business and market developments. By organizing financial information and simplifying the management process, Lumio empowers users to take control of their finances and grow their money effectively.

EverUp Ltd, incorporated in 2020 and based in London, United Kingdom, provides a unique prize-linked savings account that transforms everyday spending into potential rewards. By gamifying the shopping experience, EverUp enables users to save money while engaging in entertaining activities. The platform offers a digitally-native suite of financial products, including savings accounts that reward users with chances to win tax-free cash prizes for maintaining good financial habits. Additionally, it facilitates a range of financial transactions, from saving to personal loans, all designed to encourage responsible financial behavior.

Pockit Limited is a fintech company based in London, United Kingdom, that offers financial services primarily to individuals who are often excluded or underserved by traditional banks. Established in 2010, Pockit provides a prepaid MasterCard along with an online account that enables customers to receive their wages and benefits directly. Users can fund their accounts through various methods, including debit cards and bank transfers, at multiple locations across the UK. The company also offers a mobile application for both iPhone and Android devices, allowing customers to manage their finances conveniently. Pockit's services extend to in-store, online, and international usability, as well as cashback savings solutions, making it a comprehensive option for those seeking accessible banking alternatives.

Mintos, established in 2014 and headquartered in Riga, Latvia, is Europe's leading investment platform for earning passive income. It operates a peer-to-peer lending marketplace, connecting investors seeking attractive returns with consumers and small businesses in need of affordable loans. With over €600 million in assets under management and more than 500,000 registered users, Mintos enables investors to build diversified portfolios of income-generating assets through both automated and manual investment strategies. The platform offers investments in mortgage loans, personal unsecured loans, car loans, invoices, and small business loans, with investments possible in fractions of loans. Authorized under MiFID, Mintos has earned multiple industry awards since its founding.

Nova Money is a financial technology company that offers a personalized AI financial planner designed to simplify personal finance management. The platform assists users in setting savings goals and tracking their spending patterns, allowing them to effectively plan for their financial future. Available on iPhone, Android, and Web, Nova Money aims to make personal finance more accessible and understandable for individuals, helping them monitor their financial progress and achieve their financial objectives.

Monva is an intelligent comparison platform focused on financial products and services. It utilizes advanced data analytics, artificial intelligence, and machine learning to provide users with smart comparison tools for accessing and purchasing various financial offerings. By analyzing customer data, Monva aims to guide users through their search processes, offering personalized tips and real-time information to help them make informed decisions. The platform also keeps users updated with new personalized offers and deals as they become available in the market, ensuring they are always aware of the best options suited to their needs.

Elifinty is a financial application established in 2018 and based in London, England. The platform is designed to assist individuals in managing problem debt while promoting financial resilience. By facilitating a connection between businesses and their customers, Elifinty enhances customer engagement and provides more socially responsible support. This approach enables banks to address the underlying causes of challenging debts and improve repayment processes, ultimately reducing losses associated with difficult accounts. Elifinty aims to empower users to take control of their finances and foster a better financial future.

Money Dashboard is a UK-based online service established in 2010, specialising in personal financial management. It aggregates users' financial accounts, including current and savings accounts, as well as credit cards, from various UK institutions into a single, secure platform. This service enables users to monitor their spending, track their income and expenses, and plan for future savings. By analysing users' spending patterns, Money Dashboard provides personalised insights and budgeting tools to help individuals make informed financial decisions. The service is free and accessible to users with online banking facilities and internet access.

Finanbest is an automated financial advisory service that specializes in online portfolio management through the use of algorithms and minimal human intervention. Founded in 2017 and headquartered in Madrid, Spain, the company provides a web-based platform that allows users to create personalized investment portfolios tailored to their individual circumstances. By utilizing advanced technology, including artificial intelligence, Finanbest offers a digital wealth management solution that incorporates automated diversification strategies and financing allocation plans. This approach enables retail investors to access investment models typically reserved for larger assets, helping them achieve optimal returns based on their risk preferences.

Monzo is a digital bank that operates primarily through its mobile application, offering a range of banking services including current, savings, and business accounts, as well as overdrafts and loans. It provides real-time spending updates, categorized transactions, budgeting tools, and instant transaction notifications. Monzo's unique features include 'Pots', sub-accounts for saving towards specific goals, and Monzo Plus, a premium subscription service offering additional benefits. The company, founded in 2015 and based in London, aims to serve customers who prefer managing their finances digitally, without the need for physical branches.

Finanbest is an automated financial advisory service that specializes in online portfolio management through the use of algorithms and minimal human intervention. Founded in 2017 and headquartered in Madrid, Spain, the company provides a web-based platform that allows users to create personalized investment portfolios tailored to their individual circumstances. By utilizing advanced technology, including artificial intelligence, Finanbest offers a digital wealth management solution that incorporates automated diversification strategies and financing allocation plans. This approach enables retail investors to access investment models typically reserved for larger assets, helping them achieve optimal returns based on their risk preferences.

NuWealth is a fintech platform designed to simplify the investment process and empower individuals to build their investment portfolios. The company's mission is to eliminate the challenges associated with investing, making it accessible for a broader audience. By allowing users to invest in brands they know and appreciate, NuWealth encourages investment with minimal initial deposits, starting at just £10, and offers a monthly Auto Invest option for convenience. The platform enables users to take control of their investments or automate them with ease, providing a curated selection of opportunities that align with their interests and values. Through these features, NuWealth aims to foster financial literacy and support a new generation of investors.

Manigo Services Ltd, known as Manigo, is a London-based company that specializes in a digital money and social payments platform, integrating mobile banking, crypto-wallets, and banking cards throughout Europe. Established in 2015, Manigo operates as a subsidiary of Humaniq Limited. The company offers a Banking as a Service model that provides white-label digital banking, payment, and card solutions tailored for businesses of various sizes. Its platform encompasses a multicurrency credit card that allows users to exchange, spend, and send money while also facilitating social payment features such as bill splitting and money requests. This comprehensive digital finance application aims to provide consumers with a seamless and secure method for managing their personal financial activities.

Monzo is a digital bank that operates primarily through its mobile application, offering a range of banking services including current, savings, and business accounts, as well as overdrafts and loans. It provides real-time spending updates, categorized transactions, budgeting tools, and instant transaction notifications. Monzo's unique features include 'Pots', sub-accounts for saving towards specific goals, and Monzo Plus, a premium subscription service offering additional benefits. The company, founded in 2015 and based in London, aims to serve customers who prefer managing their finances digitally, without the need for physical branches.

Money Dashboard is a UK-based online service established in 2010, specialising in personal financial management. It aggregates users' financial accounts, including current and savings accounts, as well as credit cards, from various UK institutions into a single, secure platform. This service enables users to monitor their spending, track their income and expenses, and plan for future savings. By analysing users' spending patterns, Money Dashboard provides personalised insights and budgeting tools to help individuals make informed financial decisions. The service is free and accessible to users with online banking facilities and internet access.

Onedox is a web and app-based service designed to help individuals manage household bills and expenses more effectively. Founded in 2015 and headquartered in London, it offers users centralized access to their household accounts, including utilities such as gas, electricity, internet, and mobile services. The platform not only tracks bills but also sends automatic notifications when payments are due or contracts are nearing expiration. Additionally, Onedox provides personalized recommendations, enabling users to switch to better deals and potentially save money on their expenses.

Monzo is a digital bank that operates primarily through its mobile application, offering a range of banking services including current, savings, and business accounts, as well as overdrafts and loans. It provides real-time spending updates, categorized transactions, budgeting tools, and instant transaction notifications. Monzo's unique features include 'Pots', sub-accounts for saving towards specific goals, and Monzo Plus, a premium subscription service offering additional benefits. The company, founded in 2015 and based in London, aims to serve customers who prefer managing their finances digitally, without the need for physical branches.

Monzo is a digital bank that operates primarily through its mobile application, offering a range of banking services including current, savings, and business accounts, as well as overdrafts and loans. It provides real-time spending updates, categorized transactions, budgeting tools, and instant transaction notifications. Monzo's unique features include 'Pots', sub-accounts for saving towards specific goals, and Monzo Plus, a premium subscription service offering additional benefits. The company, founded in 2015 and based in London, aims to serve customers who prefer managing their finances digitally, without the need for physical branches.