Custom Ink
Custom Ink is the leader in custom apparel and accessories for groups, events, and special occasions. Custom Ink helps group organizers bring together their families, friends, teammates, and colleagues with inspired designs they are proud to wear. Custom Ink makes the ordering process fun with easy-to-use design tools, caring customer service, creative design concepts, and high-quality merchandise. Custom Ink Fundraising helps people raise money and awareness for charities and personal causes. Another part of its business, Represent by Custom Ink, helps influencers like actors, athletes, musicians, and thought leaders create and sell limited-run t-shirts and merchandise to their fans. Custom Ink is based in Fairfax, Virginia with other locations that include Charlottesville, Virginia; Reno, Nevada; Dallas, Texas; and Los Angeles, California.
Sidestep is a mobile commerce application that lets fans easily order merchandise before, during, or after a live event. They simplify the buying experience and capture sales when interest in purchases is at its peak. Users can pick up their items at a VIP Sidestep table with no wait or have their items shipped home. Sidestep has partnered with artists such as Fall Out Boy, 30 Seconds to Mars, Train, Panic! at the Disco, Gavin Degraw, Hunter Hayes, and many more. By creating a more interactive marketplace that integrates with the show, Sidestep can further drive sales, capture orders for the venue, and offer a more convenient experience for the fan.
Represent is a crowd-selling platform that enables actors, athletes, creators, and musicians to offer official merchandise directly to their fans. The platform allows users to customize products, such as clothing and accessories, using an intuitive design tool. Once a campaign is set up, users can share it within their community to start selling immediately. Represent fulfills all orders and ensures that profits are directed to the campaign organizer or designated charities, making it a seamless way to generate funds and raise awareness for various causes. This approach not only provides legitimate fan products but also fosters a direct connection between creators and their supporters.
Private Equity Round in 2013
Call it crowdfunding, fundraising or just raising money — either way, Booster lets individuals, groups and non-profits raise funds and awareness for the people, causes or project they care about through sales of custom t-shirts and online donations. We believe T-shirts Unite!™ Custom t-shirts have the power to turn your group into a team, elevate your gathering to an event, or make your special moment more.
Private Equity Round in 2012
Pear is a leader in brand engagement advertising. Our platform delivers authentic, meaningful relationships with target consumers that brands can leverage to drive digital engagement metrics vital to fan acquisition, video distribution, content creation, CRM, and consumer insights initiatives. National reach, performance pricing and industry leading results.
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