Parlay Capital

Parlay Capital invests in and partners with firms in the gaming and entertainment industries. They provide hands-on support to assist regulated organizations grow and add value through operational platform transitions.
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Scott Lanphere

Managing Director

Matteo Marini

Founding Partner

4 past transactions

Betsperts Media & Technology Group

Series A in 2021
Betsperts, Inc. operates an online platform tailored for sports gamblers, offering a comprehensive resource for game statistics, expert advice, and user-generated content. Incorporated in 2018 and based in Chicago, Illinois, the platform enables users to track their betting picks, analyze records, and engage with a social media-like feed that fosters discussions about games. Users can find and follow experts in various leagues, conferences, and teams, allowing them to make informed betting decisions. The platform also facilitates participation in contests and groups, enhancing the overall experience for sports betting enthusiasts through crowdsourced insights and analytics.

Chalkline

Series A in 2021
Chalkline operates a sports betting-based gaming platform that focuses on enhancing customer acquisition for sports betting operators and affiliates. The company specializes in offering personalized, localized white-label free-to-play games, facilitating user engagement through mobile-based betting contests. Chalkline's platform allows operators to create tailored sports betting content and marketing campaigns, fostering a competitive environment for sports bettors. Its clientele includes notable operators such as Churchill Downs/TwinSpires and JACK Entertainment, as well as media companies like Gannett and Covers. With advanced player analytics, Chalkline aims to drive growth in the sports betting sector quickly, transforming how operators engage with their audiences.

PrizePicks

Venture Round in 2020
PrizePicks is a leading Daily Fantasy Sports platform focused on real-money over/under predictions. It allows users to play against numbers rather than each other, offering the simplest DFS format with wide sports coverage. With partnerships like Atlanta Braves and Miami Marlins, PrizePicks is currently the closest legal alternative to mobile sports betting in many U.S. states.

Betsperts Media & Technology Group

Seed Round in 2020
Betsperts, Inc. operates an online platform tailored for sports gamblers, offering a comprehensive resource for game statistics, expert advice, and user-generated content. Incorporated in 2018 and based in Chicago, Illinois, the platform enables users to track their betting picks, analyze records, and engage with a social media-like feed that fosters discussions about games. Users can find and follow experts in various leagues, conferences, and teams, allowing them to make informed betting decisions. The platform also facilitates participation in contests and groups, enhancing the overall experience for sports betting enthusiasts through crowdsourced insights and analytics.
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