DSG Consumer Partners

DSG Consumer Partners is a venture capital firm based in Singapore that focuses on identifying, investing in, and growing consumer brands in India and Southeast Asia. It primarily takes minority equity stakes in unlisted companies but may pursue control deals with the right management. The firm provides growth capital and liquidity to founders and shareholders, including secondary transactions, and pursues a long-term investment approach. The founders have backed leading consumer brands since 2004, such as Sula Wines, Saffronart, Cleartrip, Redmart, Mocha, and Veeba Food Services.

Anthony Adiputra

Analyst

Aditya Gogri

Associate

Angela Hu

Analyst

Saksham Kotiya

Analyst

Leong Hein Hun

Vice President

Past deals in Hairdressing

Fix My Curls

Seed Round in 2024
Fix My Curls specializes in hair care products designed for individuals with naturally textured hair, particularly those of Indian descent. Their product range includes shampoos, conditioners, styling creams, and serums, formulated to hydrate, nourish, define curls, reduce frizz, and improve overall hair health. The company's products are free from sulfates, silicones, and parabens.

Arata

Seed Round in 2020
Arata is a New Delhi, India-based hair care brand that develops high-performance, vegan and cruelty-free products backed by plant-powered science and clinically proven technology. Its lineup includes unisex shampoos, hair gels and hair creams that are free of SLS and parabens, non-toxic and sustainable. The company emphasizes natural, skin-friendly formulations and cruelty-free production, with products designed for all users. Arata was founded in 2017 by Dhruv Madhok and Dhruv Bhasin.

Arata

Seed Round in 2019
Arata is a New Delhi, India-based hair care brand that develops high-performance, vegan and cruelty-free products backed by plant-powered science and clinically proven technology. Its lineup includes unisex shampoos, hair gels and hair creams that are free of SLS and parabens, non-toxic and sustainable. The company emphasizes natural, skin-friendly formulations and cruelty-free production, with products designed for all users. Arata was founded in 2017 by Dhruv Madhok and Dhruv Bhasin.
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