Wahoo Fitness

Wahoo Fitness, LLC is a company based in Atlanta, Georgia, that specializes in designing, developing, and manufacturing wireless fitness sensors and hardware products aimed at enhancing health and fitness activities. Established in 2009, Wahoo offers a diverse range of products including smart indoor cycling equipment, cycling computers, GPS watches, heart rate monitors, and various accessories such as bike mounts, cases, and sensors. These products are designed to connect with smartphones, enabling users to display, manage, and transfer fitness data effectively. By focusing on the needs of runners, cyclists, and fitness enthusiasts, Wahoo Fitness aims to improve training and performance through innovative technology.

Gareth Joyce

CEO

2 past transactions

Supersapiens

Venture Round in 2021
Operator of a sports technology platform intended to provide real-time energy monitoring devices for athletes. The company's platform offers real-time glucose level monitoring using a libre sense glucose sport biosensor that helps athletes' energy management and its patch can be worn by the users during workouts and exercise, enabling users to improve their fueling strategies and sustain peak performances in sports.

The Sufferfest

Acquisition in 2019
The Sufferfest Pte Ltd, founded in 2010 and based in Singapore, operates an online platform that offers a comprehensive training application tailored for cyclists, triathletes, and other endurance athletes. The application features a variety of cycling workout videos and provides structured training programs that include interval workouts, yoga sessions, and mental training exercises. Its focus is on enhancing athletic performance through a holistic approach that combines physical training with mental resilience. As a subsidiary of Wahoo Fitness L.L.C., The Sufferfest aims to support athletes in improving their strength, flexibility, and overall fitness, enabling them to maintain composure and focus during intense training and competition.
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