Manzanita Capital
Manzanita Capital, founded in 2001 and based in London, is a private equity firm that specializes in the beauty sector, concentrating on luxury and premium niche companies across the United States, the United Kingdom, Europe, and Asia. The firm is committed to investing in products they genuinely admire, seeking to introduce these products to new markets. Manzanita Capital selectively makes acquisitions, emphasizing individual attention and support for their portfolio companies. By leveraging their expertise in international retail and branding, along with their financial resources, they aim to guide management teams in developing new products or entering new markets. The firm values long-term partnerships with entrepreneurs and actively participates at the board level to enhance value within their investments.
Top Stages
12 past transactions
SuperOrdinary
Series B in 2023
SuperOrdinary is a developer and operator of a cross-border e-commerce platform primarily focused on the cosmetic industry. The company facilitates the sourcing and selling of cosmetics and skincare products, enabling consumers to access a wide range of products from around the globe. By leveraging its ecosystem of capabilities, SuperOrdinary helps brands and creators navigate various marketplaces and effectively reach their target audiences. The integration of data and creativity allows the company to address challenges faced by businesses in the industry, ultimately enhancing their visibility and customer engagement across key channels.
WhatMatters
Seed Round in 2022
WhatMatters offers cosmetics geared for home and hygiene care. They sell items including toothpaste, shower gel, hand sanitizer, cleansing water, dish soap, laundry detergent, and more. They provide a range of products for children as well.
Unbound
Seed Round in 2017
Unbound is a company focused on sexual wellness for women, offering a range of products including vibrators, lubricants, and accessories. The company operates an e-commerce platform that allows customers to purchase body-safe items directly from their website, ensuring discreet delivery to their homes. By prioritizing women's sexual health and wellness, Unbound aims to provide a comfortable and accessible shopping experience for its customers.
Kevyn Aucoin
Acquisition in 2015
Kevyn Aucoin Cosmetics is a global manufacturer and retailer of luxury makeup products, established in 2000 with headquarters in New York City. The company offers an extensive range of cosmetics, including lip pencils, concealers, foundations, primers, eyeshadows, and various brushes, catering to diverse customer needs worldwide through both physical stores and online platforms across North America, Europe, Asia, and Australia. Kevyn Aucoin is renowned for its timeless elegance, celebrating individual beauty with easy-to-use formulas designed to enhance one's natural features.
MALIN+GOETZ
Venture Round in 2014
MALIN+GOETZ is a New York-based cosmetics company founded in 2004 that specializes in unisex skincare products. The brand focuses on blending natural ingredients with advanced performance technologies to cater to both women and men. Its product line includes cleansers, moisturizers, shampoos, and candles, all designed to promote purified and hydrated skin without the risk of over-drying or excessive moisturization. By prioritizing skin-conscious formulations, MALIN+GOETZ aims to provide effective solutions for a diverse clientele.
Glossier
Series A in 2014
Glossier, Inc. is a direct-to-consumer beauty company that specializes in the manufacturing and sale of skincare, makeup, body, and fragrance products. Founded in 2010 and based in New York, the company emphasizes a unique shopping experience that combines content and community engagement. Glossier offers a diverse range of beauty products inspired by everyday women, including skincare lotions, body lotions, and foundation kits. The company operates an online platform that features beauty-related content such as interviews with models and makeup artists, as well as advice on various beauty topics. Glossier's products are available for purchase in the United States, Canada, Sweden, and the United Kingdom, and they also maintain a showroom in New York City.
Into The Gloss
Venture Round in 2014
Into The Gloss is a web-based platform that features insights, trade secrets, and inspiration shared by stylists, models, editors, and other specialists. It specializes in the fields of fashion, lifestyle, and retail. Into The Gloss was founded in 2010 and headquartered in New York, United States
Beautified
Seed Round in 2014
Beautified Inc., established in 2013 and headquartered in New York, specializes in an online application for booking hair and beauty appointments. The company facilitates last-minute reservations through its iOS app, connecting users with available salons and wellness services, ensuring a seamless and convenient booking experience.
Evelom
Funding Round in 2013
Evelom is a template for radiant skin, our targeted, indulgent and proven products allow everyone to achive gorgeously skin.
Byredo
Acquisition in 2013
Byredo AB is a Stockholm-based fragrance house established in 2006, specializing in the manufacture and retail of perfumes, home fragrances, body care products, and accessories. The company offers a diverse range of items, including hand and body care products, scented candles, and leather bags, often developed in collaboration with artists and designers. Byredo's commitment to translating memories and emotions into unique experiences is reflected in its product offerings, which are available through its own stores, department stores, and online platforms. The brand has gained international recognition for its innovative approach to fragrance and design.
Diptyque
Acquisition in 2005
Diptyque is a renowned French fragrance house recognized globally for its distinctive candles and a range of personal fragrance and body care products. The company operates a chain of fragrance stores, offering an array of items that include home fragrances, scented candles, and various body care solutions. With a commitment to quality and artistry, Diptyque has established itself as a leader in the luxury fragrance market, appealing to consumers seeking unique and sophisticated sensory experiences.
Space.NK
Private Equity Round in 2001
Space NK Limited is a British beauty retailer based in London, operating a chain of boutique stores in the United Kingdom and the United States. The company specializes in a curated selection of innovative skincare, makeup, hair care, bath and body products, as well as wellness items and fragrances for both men and women. In addition to personal care products, Space NK offers a variety of gifts, including skincare and fragrance sets, and provides accessories for home use, such as candles and hand wash. The retailer also features spa treatments and beauty programs to enhance customer experience. Products are available for purchase in-store and through the company's online platform. Established in 1992, Space NK has become known for its commitment to quality and innovation in the beauty industry.
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