ASG

ASG specializes in acquiring, building, and managing vertical software-as-a-service (SaaS) companies that cater to various industries, including legal, government, marketing, real estate, logistics, telecommunications, and hospitality. Unlike traditional venture capital or private equity firms, ASG focuses on long-term investments in both people and businesses. Each acquired company operates independently while benefiting from ASG's shared expertise, resources, and capital. By integrating efficient talent and advanced data analytics, ASG enhances the operational effectiveness of its portfolio companies, enabling clients to gain valuable insights and improve their business efficiency.

Jake Brodsky

Board Member and Co-Founder

35 past transactions

DoorLoop

Series A in 2022
DoorLoop is a rental property management software designed to streamline the management of real estate portfolios. The platform provides a range of services, including tenant screening, rent collection, and accounting management. It allows users to list and market vacant properties online, manage work orders and maintenance requests, and automate lease renewals. Additionally, DoorLoop enhances the rental experience by offering renters insurance and enabling direct communication between property managers and tenants. By integrating these functionalities, DoorLoop aims to save time for property managers and improve operational efficiency.

PackageRoute

Acquisition in 2021
PackageRoute is a technology company focused on enhancing the efficiency of FedEx Ground independent service providers through a last-mile logistics platform. The company addresses the challenge of limited real-time access to pick-up and delivery data, which often leads to operational inefficiencies, overworked drivers, and reduced profitability. By providing a solution that allows independent contractors and service providers to access and manage their delivery data via mobile devices, PackageRoute enables users to optimize their routes, increase the number of packages delivered per hour, and improve overall service quality. This approach not only aims to alleviate the stress associated with delivery operations but also seeks to enhance customer satisfaction and drive profitability for delivery operators.

NestReady

Acquisition in 2021
NestReady Inc. is a real estate technology company based in Montreal, Canada, founded in 2012. The company has developed a marketplace that integrates all stages of the home buying experience, connecting mortgage lenders with homebuyers. Its platform serves as a comprehensive tool that simplifies the home buying process by merging mortgage services with real estate offerings, facilitating better client relationships and improving visibility into the progress of transactions. This integration allows mortgage lenders to enhance customer understanding, reduce acquisition costs, and provide a seamless homebuying experience directly on their websites. By bridging the gap between home discovery and financing, NestReady aims to increase conversion rates and improve client retention.

ALICE

Acquisition in 2021
ALICE is a New York-based hotel operations platform established in 2013, designed to enhance operational efficiency and guest experiences in the hospitality industry. The platform integrates various hotel departments, facilitating internal communication and task management to ensure a cohesive approach to service delivery. By connecting staff across departments such as housekeeping and customer service, ALICE enables hotels to streamline operations, eliminate service gaps, and make data-driven decisions. This holistic approach empowers hotel personnel to work collaboratively, ultimately leading to consistently excellent service for guests.

Trucker Tool

Acquisition in 2021
Trucker Tools, LLC specializes in developing software solutions for the freight transportation industry, focusing on enhancing the efficiency of truck drivers and carriers. The company offers a range of services including the Smart Capacity solution, which addresses inaccurate truckload capacity information for brokers, third-party logistics providers, and carriers. Its Load Track application utilizes GPS technology to provide automated updates on pickup and delivery confirmations. In addition, Trucker Tools offers a mobile application that helps drivers optimize their routes with turn-by-turn directions, locate the cheapest fuel, and find nearby truck stops and rest areas. The app also provides real-time updates on fuel prices, traffic patterns, and route restrictions, facilitating better load management and communication between truckers and their dispatchers. Founded in 2009 and based in Reston, Virginia, Trucker Tools was previously known as Salebug.com before rebranding in 2016.

Visual Matrix

Acquisition in 2021
Visual Matrix was first unveiled in 2002 and has since seen tremendous growth with installations in thousands of independent and franchise hotels across the world. They meet the needs of our clients worldwide by offering their software and support in English, French, and Spanish. Visual Matrix is not only offered as a desktop solution, but available as a cloud-based solution as well.

CaptureLife

Acquisition in 2021
CaptureLife is a digital platform that connects brands with consumers through life events. The platform gives businesses the tools they need to create connected, ongoing relationships with consumers that can build new revenue and brand loyalty. It makes it easier to share and relive personal and professional images of life’s memorable experiences. Founded in 2015, CaptureLife is headquartered in Minneapolis, Minnesota.

ProfitSword

Acquisition in 2020
ProfitSword, LLC is a software development company based in Orlando, Florida, specializing in business intelligence and data management solutions for the hospitality industry. Founded in 2001, ProfitSword offers a suite of operational and reporting tools designed to enhance data collection, integration, and analytics. Its software products, including ProfitSage, ProfitPlan, ProfitPace, ProfitDaily, and ProfitWizard, are utilized by over 50,000 users across more than 80 companies, representing over 3,000 business units globally. The company focuses on delivering real-time reporting and comprehensive data management capabilities by aggregating information from various systems such as point of sale, property management, and accounting. This enables users to conduct in-depth analyses through consolidated reporting. ProfitSword's innovative solutions aim to improve operational efficiency and decision-making within organizations in the hospitality sector.

Homebot

Acquisition in 2020
Homebot, Inc. is a financial planner application designed to help homeowners maximize their wealth through home equity, which is often their largest asset. The platform provides tools for homeowners to understand various financial options, such as refinancing and accessing credit lines, while also assisting lenders and real estate agents in facilitating these processes. Homebot's services are particularly relevant as a significant portion of personal wealth in the U.S. is derived from home equity. Founded in 2015 and based in Denver, Colorado, Homebot operates under ASG, LLC and ASG II, LLC, and has formed a strategic alliance with Black Knight, Inc. The platform aims to enhance client engagement and communication within the mortgage and real estate industries, thereby reducing customer churn and increasing conversion rates.

WorkSpace

Corporate Round in 2020
WorkSpace makes it easy for owners, brokers, managers, tenants, and staff to work smarter together.

GatherUp

Acquisition in 2019
GatherUp is a customer experience and online review engine that enables insights, empowers marketing, and converts customers. It helps businesses and brands deliver a better customer experience through customer feedback, net promoter score, and online reviews. The company was founded in 2013 and is based in San Jose, California.

Transcendent

Acquisition in 2019
Transcendent is an operations management software business that helps companies track assets, improve workflow, and increase return on investment. It has a history in the Cable industry spanning more than a decade. It integrates with the 3 major cable billing systems in WinTrack SETS & WinTrack CRM product suites. WinTrack SETS automates warehouses for Comcast, TimeWarner, & Brighthouse. WinTrack CRM allows cable companies the ability to push cable billing system information to handhelds that help automate door-to-door sales. It enables sales people to see customer history, capture signature, take credit card information, order installation all without lengthy phone calls & memorizing legacy systems. It also eliminates the need for sales people to come into the office and reduces the usage of paper. WinTrack PM started out as a preventive maintenance application in the lodging industry six years ago and has grown into other verticals including Waste Water facilities. Mintek is currently working on a SaaS application that will integrate the best features of WinTrack PM with a full asset management platform. This will allow companies to automate: Asset Management Preventive Maintenance Inspections Rounds Capital Asset Planning Document & Contract Management

PhotoLynx

Acquisition in 2019
PhotoLynx has developed an integrated line of software products to aid School Photography businesses throughout the production process. PhotoLynx products assist the Photographer, the Studio, the Professional Color Lab, and the School.

Merus

Acquisition in 2019
Merus, Inc. specializes in developing legal practice management solutions for the legal industry. The company offers MerusCase, a cloud-based software designed to help legal professionals manage their daily operations and cases effectively. Founded in 2008 and headquartered in Oakland, California, MerusCase provides a fully integrated and HIPAA-compliant case management platform suitable for law firms of all sizes. This software allows users to operate their practices from any computer or mobile device, enhancing speed, reliability, and efficiency in legal management. Merus, Inc. operates as a subsidiary of Alpine SG, LLC.

Reputation Loop

Acquisition in 2019
Reputation Loop is a developer of reputation marketing software designed to support small and medium-sized businesses in managing and enhancing their online reputation. The company offers a comprehensive platform that includes features such as online review monitoring, listings management, real-time reporting, and employee performance tracking. Its proprietary software allows business owners to automate the process of gathering customer feedback, transitioning from manual methods to an efficient, user-friendly dashboard. This innovative approach not only alleviates the burden of reputation management but also empowers business owners to focus on their core operations. With a commitment to safety and security, Reputation Loop employs advanced technology to protect user data. The company is staffed by a team of experienced professionals who understand the unique challenges faced by local business owners, ensuring timely support and guidance. Overall, Reputation Loop aims to provide an affordable and effective solution for businesses seeking to cultivate and maintain a positive online presence.

SocialReport.com

Acquisition in 2019
Social Report is an all-in-one social media management platform. All features you need in one concise package. Every feature a social media manager needs: engagement, advanced scheduling, listening, sophisticated analytics and much much more!
Based in Austin, Texas, KaleidaCare provides a web-based care management and reporting software solution focused on the needs of social service organizations. By giving everyone involved the information when they need it and how they need it, their solution empowers agencies to enhance care decisions, protect funding and safeguard licensing. The system provides decision makers access to a complete picture of care specifics for individual clients and aggregate outcomes on a historical or real-time snapshot basis.

Cyfe

Acquisition in 2018
Cyfe is an all-in-one dashboard that helps you monitor and analyze data found across all your online services like Google Analytics, Salesforce, AdSense, MailChimp, Amazon, Facebook, WordPress, Zendesk, Twitter and more from one single location in real-time. No more wasting countless hours tracking down your data from all over the web every day!

SERPs

Acquisition in 2018
SERPs is a provider of a cloud-based search engine optimization dashboard designed to assist users in tracking and analyzing keyword performance across various search engines and languages. The dashboard consolidates extensive search data from multiple sources, allowing users to gain valuable insights into their SEO strategies. By monitoring thousands of keywords across different devices, SERPs enables users to identify critical areas that require attention, ultimately helping them to measure, test, and validate their SEO efforts. This comprehensive approach to SEO analytics positions SERPs as a valuable tool for competitive SEOs seeking to enhance their online visibility and performance.

AuthorityLabs

Acquisition in 2018
AuthorityLabs, LLC, founded in 2009 and based in Bellevue, Washington, offers a search engine rank monitoring service tailored for small and medium-sized businesses, web development firms, and marketing agencies. The service, available through a subscription model, allows users to track an unlimited number of domains and keywords, providing daily updates and user-friendly reports. Key features include the ability to graph related keywords, create multiple user accounts for access, and export data, with weekly dashboard reports delivered via email. AuthorityLabs aims to help clients understand their brand's representation in search engines over time by delivering reliable keyword data and supporting effective SEO strategies. As of July 2018, AuthorityLabs operates as a subsidiary of SERPs, Inc.

e-Courier, Inc.

Acquisition in 2018
e-Courier, Inc. is a company based in Loveland, Colorado, that specializes in providing enterprise software solutions for the package delivery industry. As a pioneer in this field, e-Courier was the first to offer its software as a service, enabling clients to access cloud-based expertise for managing their distribution operations. The company's solutions facilitate efficient management of logistics and foster strong connections with trading partners, enhancing overall operational effectiveness for businesses in the delivery sector.

ImageQuix

Acquisition in 2018
ImageQuix, Inc. is a software company that specializes in providing workflow and ecommerce solutions for professional photographers. Established in 1997 and based in Greenville, South Carolina, ImageQuix has developed a reputation as a leading provider in the high-volume photography sector. Over its 21 years of operation, the company has focused on addressing the unique needs of photography studios, offering comprehensive tools designed to streamline processes and enhance online sales capabilities for photographers.

Reputology

Acquisition in 2018
Reputology is the review management platform that helps multiple location businesses take control of their online reviews. Their technology solution helps you improve online reputation, make the customer experience better, and ultimately increase both the top line and bottom line.

Foothold Technology

Venture Round in 2018
Foothold Technology, Inc. is a software company specializing in business data and health record management solutions. It offers AWARDS, a web-based platform designed to manage various aspects of patient profiles, demographics, and operational data, including accounting, human resources, and billing. Additionally, the company provides FormBuilder, a tool for creating and sharing business forms, as well as AWARDS HMIS, which focuses on collecting and sharing information about homeless individuals and families. Foothold Technology primarily serves healthcare providers, homeless service organizations, and non-profit entities, with notable clients such as Advancing Opportunities, Addicts Rehabilitation Center, Palladia, Odyssey House, and Samaritan Village. Founded in 2000, the company is headquartered in New York, New York.

Record360

Venture Round in 2018
Record360, Inc. provides an application for renting, loaning, sharing, and documenting property at the time of exchange. It offers Record360, a property inspection and asset condition reporting application that provides real-time visibility of user’s property on various devices. The company’s application also helps individuals and businesses that need proof of a property condition or content. It serves body shops, equipment rental, vehicle rental, car dealerships, shipping, moving, towing, construction, and property management industries. Record360, Inc. was founded in 2011 and is based in Seattle, Washington.

Record360

Acquisition in 2018
Record360, Inc. provides an application for renting, loaning, sharing, and documenting property at the time of exchange. It offers Record360, a property inspection and asset condition reporting application that provides real-time visibility of user’s property on various devices. The company’s application also helps individuals and businesses that need proof of a property condition or content. It serves body shops, equipment rental, vehicle rental, car dealerships, shipping, moving, towing, construction, and property management industries. Record360, Inc. was founded in 2011 and is based in Seattle, Washington.

Foothold Technology

Acquisition in 2018
Foothold Technology, Inc. is a software company specializing in business data and health record management solutions. It offers AWARDS, a web-based platform designed to manage various aspects of patient profiles, demographics, and operational data, including accounting, human resources, and billing. Additionally, the company provides FormBuilder, a tool for creating and sharing business forms, as well as AWARDS HMIS, which focuses on collecting and sharing information about homeless individuals and families. Foothold Technology primarily serves healthcare providers, homeless service organizations, and non-profit entities, with notable clients such as Advancing Opportunities, Addicts Rehabilitation Center, Palladia, Odyssey House, and Samaritan Village. Founded in 2000, the company is headquartered in New York, New York.

PracticePanther

Acquisition in 2018
PracticePanther is a developer of cloud-based law practice management and billing software designed specifically for law firms. The platform addresses common challenges faced by attorneys, such as complicated time tracking, prolonged billing processes, and the difficulties of client payment collection. By automating essential workflows, the software facilitates time and expense tracking, invoicing, document management, payment processing, trust accounting, and client communication, all within a single application. This integration allows legal professionals to concentrate on their core activities while ensuring secure and instant access to vital data from any device. With a commitment to continuous improvement, PracticePanther actively seeks user feedback to enhance its features and usability, aiming to simplify and streamline legal practices for its clients.

Grade.us

Acquisition in 2018
Grade Us, LLC is a company that specializes in developing review management software designed for marketers, agencies, and enterprises. Founded in 2018 and headquartered in Bellevue, Washington, Grade Us offers a software as a service (SaaS) platform that allows businesses to create a structured process for managing customer reviews. The platform enables organizations to gather feedback effectively, recover dissatisfied customers, and highlight positive reviews through automated content across web and social media channels. By consolidating review management into a single command center, Grade Us aims to enhance customer engagement and support business growth through improved reputation management.

EcoInteractive

Acquisition in 2017
EcoInteractive, their mission is to provide software solutions that tackle the challenges of managing environmental data and that streamline the management of transportation projects. They supply cost-effective and scalable solutions with industry leading performance. They work side-by-side with our clients to customize our software to fit varied business processes and produce innovative solutions that transform data into integrated knowledge.

Bill4Time

Acquisition in 2017
Bill4Time, LLC is a cloud-based software provider that specializes in time tracking and invoicing solutions for professionals, particularly in the legal sector. Founded in 2006 and headquartered in Bellevue, Washington, with additional offices in New York and Pittsburgh, the company offers a comprehensive online platform that enables users to track time, manage projects, and create invoices. Its features include expense tracking, customizable invoice templates, automated payment integration, and 24/7 client access through a payment portal. Bill4Time's software is designed to facilitate billing processes, recover lost revenue, and allow users to accept payments from any device while minimizing the risk of bad checks. The platform is accessible on various devices, making it convenient for professionals such as lawyers, architects, accountants, and freelancers to streamline their operations and enhance productivity. Bill4Time operates with a focus on security, utilizing SAS-70 certified data centers to safeguard customer data.

Exym

Acquisition in 2017
Exym LLC is the leading EHR software provider for outpatient mental health clinics in California with over 75 customers and over 5,000 active clinician users. The Exym software simplifies the process of electronic billing (EDI), documenting and managing behavioral health services with intuitive, cost-effective and easy-to-use cloud-based software.

Minute Menu Systems

Acquisition in 2017
Minute Menu Systems, LLC specializes in developing child care management software solutions tailored for USDA food program sponsors and child care providers. The company's product lineup includes Minute Menu Kids Pro, an online lesson planner for in-home family child care providers, and Minute Menu kids2go, a mobile app that tracks food and meal attendance. Additionally, Minute Menu HX supports food program sponsors managing in-home family child care, while Minute Menu CX caters to sponsors of child care centers. The company also offers ChildCarePay.com for electronic bill payments and the Minute Menu State Module to help state agencies reduce auditing costs. With a user base exceeding 100,000 family and center-based child care providers monthly, Minute Menu supports nearly 600 sponsors across 48 states and over 6,000 child care centers. Founded in 1993 and headquartered in Richardson, Texas, Minute Menu provides training services and conferences to ensure effective use of its products among various stakeholders in the child care community.

Aerialink

Acquisition in 2017
Aerialink, Inc. is a provider of wireless communications services based in Bettendorf, Iowa, and was founded in 2002. The company offers a cloud communications platform that facilitates the global delivery of SMS and MMS messaging, serving a wide range of businesses from small enterprises to large corporations. Aerialink supports messaging across 1,200 mobile networks in 220 countries, enabling efficient communication solutions. The company also provides location services and operates a messaging gateway platform that aggregates SMS, MMS, and other services via cloud APIs, allowing businesses to manage live text communications with customers using existing toll-free or business numbers. As a subsidiary of CSF Corporation, Aerialink positions itself as a trusted advisor to its clients, offering industry insights, service selection assistance, implementation support, and superior technical assistance.

CSF

Acquisition in 2016
Since 1988, csf Corporation has excelled at providing software solutions to Fortune 500 companies. Their flagship product, 8MS® is the powerful and easy to use interface to SMS/800™ They are the acknowledged leaders in the toll free management industry – 30% of the Toll Free numbers in the industry are managed by our 8MS software and approximately 70% of the updates to SMS/800 are originated via 8MS. csf has helped dozens of Toll Free service providers like Patetec, Verizon, Qwest, and Global Crossing increase their productivity and efficiency.
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