Loyalty Company

Loyalty Company is a marketing and communication consultancy that focuses on enhancing business performance through the integration of data and technology. The firm specializes in customer marketing, sales promotion, and branding services, utilizing a combination of data-driven insights, creative strategies, and technological expertise. By prioritizing customer-centric approaches, Loyalty Company aims to help clients build profitable and enduring relationships with their customers, ultimately driving brand strength and business success.

Luc Cormoreche

Administrative and Financial Director

2 past transactions

Golden Eyes

Acquisition in 2017
Golden Eyes SA is a relational marketing agency based in Villeneuve d'Ascq, France, specializing in fidelity programs and enhancing customer engagement. Established in 2008, the company provides digital consulting services designed to create personalized and seamless experiences throughout the customer purchase journey. It supports retail chains by activating in-store customers through a variety of services, including customer relationship management, business intelligence solutions, strategic consulting, project management, content creation, and omnichannel marketing. By combining the strengths of physical stores with digital channels, Golden Eyes aims to deliver cohesive and effective marketing strategies that enhance both customer loyalty and retail performance. The company is a subsidiary of Loyalty Company SAS.

iNovAction Services

Acquisition in 2015
iNovAction Services, based in France, is a marketing agency specializing in mobile solutions. It offers a range of services including business solutions, mobile application development, and optimization strategies to help clients enhance their mobile presence and reach.
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