Hightouch
Series C in 2025
Hightouch is a customer data platform that specializes in data synchronization between various marketing and operational tools. The company enables businesses to connect their existing data warehouses with applications such as customer relationship management systems, email marketing platforms, and advertising networks. By providing a user-friendly interface, Hightouch simplifies data integration and management, allowing organizations to access and utilize their data effectively without duplication. This approach helps maintain data integrity and security, while empowering clients to leverage their data for personalized marketing campaigns. Hightouch's platform features audience segmentation, data transformation, and automated workflows, which assist businesses in optimizing their marketing strategies and operational processes.
Digital Media Solutions
Private Equity Round in 2024
Digital Media Solutions is a leading performance marketing company that leverages actionable data, insightful analytics, and proprietary technology to help clients reach, engage, and acquire customers across various interactive platforms. With a focus on precision targeting and customer acquisition, DMS caters to top brands in competitive industries, offering a range of performance marketing, digital agency services, and marketing technology solutions. Through meticulous execution and a suite of proprietary assets, Digital Media Solutions delivers effective marketing strategies to drive client success.
Hightouch
Series B in 2023
Hightouch is a customer data platform that specializes in data synchronization between various marketing and operational tools. The company enables businesses to connect their existing data warehouses with applications such as customer relationship management systems, email marketing platforms, and advertising networks. By providing a user-friendly interface, Hightouch simplifies data integration and management, allowing organizations to access and utilize their data effectively without duplication. This approach helps maintain data integrity and security, while empowering clients to leverage their data for personalized marketing campaigns. Hightouch's platform features audience segmentation, data transformation, and automated workflows, which assist businesses in optimizing their marketing strategies and operational processes.
Hightouch
Series B in 2021
Hightouch is a customer data platform that specializes in data synchronization between various marketing and operational tools. The company enables businesses to connect their existing data warehouses with applications such as customer relationship management systems, email marketing platforms, and advertising networks. By providing a user-friendly interface, Hightouch simplifies data integration and management, allowing organizations to access and utilize their data effectively without duplication. This approach helps maintain data integrity and security, while empowering clients to leverage their data for personalized marketing campaigns. Hightouch's platform features audience segmentation, data transformation, and automated workflows, which assist businesses in optimizing their marketing strategies and operational processes.
Hightouch
Series A in 2021
Hightouch is a customer data platform that specializes in data synchronization between various marketing and operational tools. The company enables businesses to connect their existing data warehouses with applications such as customer relationship management systems, email marketing platforms, and advertising networks. By providing a user-friendly interface, Hightouch simplifies data integration and management, allowing organizations to access and utilize their data effectively without duplication. This approach helps maintain data integrity and security, while empowering clients to leverage their data for personalized marketing campaigns. Hightouch's platform features audience segmentation, data transformation, and automated workflows, which assist businesses in optimizing their marketing strategies and operational processes.
Attentive
Series B in 2019
Attentive is a leading provider of conversational commerce solutions, specializing in a personalized mobile messaging platform that enhances business-to-consumer communication. The company enables brands and organizations to engage with customers using behavioral data, allowing for the automatic delivery of tailored mobile messages throughout the customer lifecycle. This includes functionalities such as product recommendations, limited-time sales, payment processing, and real-time customer service. By focusing on SMS as a primary channel, Attentive helps e-commerce and retail businesses forge stronger connections with mobile shoppers, transforming the way they interact and communicate with their audiences.
Attentive
Series A in 2018
Attentive is a leading provider of conversational commerce solutions, specializing in a personalized mobile messaging platform that enhances business-to-consumer communication. The company enables brands and organizations to engage with customers using behavioral data, allowing for the automatic delivery of tailored mobile messages throughout the customer lifecycle. This includes functionalities such as product recommendations, limited-time sales, payment processing, and real-time customer service. By focusing on SMS as a primary channel, Attentive helps e-commerce and retail businesses forge stronger connections with mobile shoppers, transforming the way they interact and communicate with their audiences.
Asatsu DK
Acquisition in 2017
Asatsu-DK Inc. is a Japanese advertising agency based in the Toranomon Hills building complex in Minato, Tokyo. The agency specializes in a range of services, including online media planning and buying, interactive campaign planning and execution, as well as production and research. Additionally, it provides consulting services and supports the development of interactive and digital media businesses.
Zenreach, Inc. is a San Francisco-based company that provides online marketing solutions aimed at improving customer acquisition and lifetime value for businesses with physical locations. Founded in 2011, Zenreach developed Walk-Through Marketing to integrate digital marketing with in-store outcomes. Their Zenreach Engage platform automatically tracks customer visits, creating and updating detailed customer profiles. Additionally, Zenreach Attract enhances advertising effectiveness by targeting audiences based on existing customer data, reportedly improving ad performance by four times. The company measures success through its proprietary Walk-Through Rate™, which indicates when an individual exposed to an advertisement subsequently visits a location. Zenreach serves a diverse clientele, including thousands of independent merchants and well-known brands.
Attentive
Seed Round in 2016
Attentive is a leading provider of conversational commerce solutions, specializing in a personalized mobile messaging platform that enhances business-to-consumer communication. The company enables brands and organizations to engage with customers using behavioral data, allowing for the automatic delivery of tailored mobile messages throughout the customer lifecycle. This includes functionalities such as product recommendations, limited-time sales, payment processing, and real-time customer service. By focusing on SMS as a primary channel, Attentive helps e-commerce and retail businesses forge stronger connections with mobile shoppers, transforming the way they interact and communicate with their audiences.
Zenreach, Inc. is a San Francisco-based company that provides online marketing solutions aimed at improving customer acquisition and lifetime value for businesses with physical locations. Founded in 2011, Zenreach developed Walk-Through Marketing to integrate digital marketing with in-store outcomes. Their Zenreach Engage platform automatically tracks customer visits, creating and updating detailed customer profiles. Additionally, Zenreach Attract enhances advertising effectiveness by targeting audiences based on existing customer data, reportedly improving ad performance by four times. The company measures success through its proprietary Walk-Through Rate™, which indicates when an individual exposed to an advertisement subsequently visits a location. Zenreach serves a diverse clientele, including thousands of independent merchants and well-known brands.
HookLogic
Series C in 2015
HookLogic specializes in closed-loop marketing solutions aimed at brand advertisers by partnering with major retailers and travel companies. The company offers a proprietary platform that enables advertisers to connect with in-market shoppers, effectively driving traffic to their products. By utilizing HookLogic's services, brands can gain insights into sales generated from their advertising efforts, allowing them to optimize their marketing strategies for better returns on investment. The focus on performance marketing helps brands accelerate sales and enhance visibility in a competitive marketplace.
Zenreach, Inc. is a San Francisco-based company that provides online marketing solutions aimed at improving customer acquisition and lifetime value for businesses with physical locations. Founded in 2011, Zenreach developed Walk-Through Marketing to integrate digital marketing with in-store outcomes. Their Zenreach Engage platform automatically tracks customer visits, creating and updating detailed customer profiles. Additionally, Zenreach Attract enhances advertising effectiveness by targeting audiences based on existing customer data, reportedly improving ad performance by four times. The company measures success through its proprietary Walk-Through Rate™, which indicates when an individual exposed to an advertisement subsequently visits a location. Zenreach serves a diverse clientele, including thousands of independent merchants and well-known brands.
Captora is a marketing platform designed to enhance the effectiveness of digital campaigns by targeting and launching high-performing initiatives across search, advertising, and social channels. The platform enables marketing teams to identify the most promising opportunities, content, and channels that drive conversions, thereby allowing for the optimization of one-to-one campaigns at scale. Captora provides tools and templates to streamline campaign creation and accelerate growth, ensuring businesses can deliver tailored content to their specific targets. Companies such as DocuSign, Marketo, Cvent, MongoDB, and Acquia utilize Captora to improve their revenue and conversion rates across various digital channels.
TapCommerce
Series A in 2013
TapCommerce was a company focused on mobile app retargeting, offering solutions that enhanced revenue and engagement beyond initial app installations. It provided a software platform designed to help brands effectively engage and convert their mobile audiences, ultimately aiming to increase customer lifetime value. By specializing in comprehensive targeting solutions, TapCommerce sought to maximize mobile revenue and improve user engagement. In 2014, the company was acquired by Twitter, further expanding its impact in the mobile advertising space.
HookLogic
Series B in 2013
HookLogic specializes in closed-loop marketing solutions aimed at brand advertisers by partnering with major retailers and travel companies. The company offers a proprietary platform that enables advertisers to connect with in-market shoppers, effectively driving traffic to their products. By utilizing HookLogic's services, brands can gain insights into sales generated from their advertising efforts, allowing them to optimize their marketing strategies for better returns on investment. The focus on performance marketing helps brands accelerate sales and enhance visibility in a competitive marketplace.
Captora is a marketing platform designed to enhance the effectiveness of digital campaigns by targeting and launching high-performing initiatives across search, advertising, and social channels. The platform enables marketing teams to identify the most promising opportunities, content, and channels that drive conversions, thereby allowing for the optimization of one-to-one campaigns at scale. Captora provides tools and templates to streamline campaign creation and accelerate growth, ensuring businesses can deliver tailored content to their specific targets. Companies such as DocuSign, Marketo, Cvent, MongoDB, and Acquia utilize Captora to improve their revenue and conversion rates across various digital channels.
HookLogic
Series A in 2011
HookLogic specializes in closed-loop marketing solutions aimed at brand advertisers by partnering with major retailers and travel companies. The company offers a proprietary platform that enables advertisers to connect with in-market shoppers, effectively driving traffic to their products. By utilizing HookLogic's services, brands can gain insights into sales generated from their advertising efforts, allowing them to optimize their marketing strategies for better returns on investment. The focus on performance marketing helps brands accelerate sales and enhance visibility in a competitive marketplace.
TellApart
Series B in 2011
TellApart, Inc. is a company that specializes in personalized predictive marketing, providing a platform designed to enhance customer engagement and drive sales for retailers. Founded in 2009 and based in San Francisco, California, TellApart's offerings include an identity network service that amalgamates online and offline data to create comprehensive customer profiles, as well as a predictive engine that assists shoppers in discovering relevant products. The platform enables personalized marketing across various digital channels, including display ads, social media, and email, ensuring that retailers can deliver tailored messages in real-time. TellApart's solutions encompass cross-device and native advertisement retargeting, audience targeting, and promotions, significantly contributing to increased revenue for numerous prominent retail brands. As of 2015, TellApart operates as a subsidiary of Twitter, Inc.
TargetSpot
Series C in 2011
TargetSpot is the largest internet radio advertising network in the United States, specializing in connecting brands and local businesses with online listeners through interactive advertising solutions. The company offers a software-as-a-service platform that allows advertisers to create targeted campaigns based on geography, listening preferences, and demographics. This enables the delivery of impactful audio, display, and pre-roll video advertising across a diverse range of online audio properties. TargetSpot collaborates with over 85 distribution partners, including notable names such as CBS RADIO and Entercom. Based in New York City, TargetSpot is also focused on the evolving digital audio landscape, providing tools and products that facilitate the management and monetization of various audio assets, including music, radio, podcasts, and smart speakers. The company is backed by investors like Union Square Ventures and Bain Capital Ventures.
AdReady, a division of CPXi, specializes in providing a comprehensive programmatic display advertising platform that caters to mid-size and large advertisers and agencies. The platform combines efficient programmatic display capabilities with creative execution, enabling clients to maximize their marketing budgets and return on investment. AdReady assists advertisers and agencies in campaign creation and management, while also supporting publishers in handling advertisement operations, trafficking, and billing. By partnering with leading demand sources, large display publishers, and innovative data providers, AdReady makes display advertising accessible to a wide range of marketers and agencies, enhancing their advertising effectiveness.
TargetSpot
Series B in 2008
TargetSpot is the largest internet radio advertising network in the United States, specializing in connecting brands and local businesses with online listeners through interactive advertising solutions. The company offers a software-as-a-service platform that allows advertisers to create targeted campaigns based on geography, listening preferences, and demographics. This enables the delivery of impactful audio, display, and pre-roll video advertising across a diverse range of online audio properties. TargetSpot collaborates with over 85 distribution partners, including notable names such as CBS RADIO and Entercom. Based in New York City, TargetSpot is also focused on the evolving digital audio landscape, providing tools and products that facilitate the management and monetization of various audio assets, including music, radio, podcasts, and smart speakers. The company is backed by investors like Union Square Ventures and Bain Capital Ventures.
AdReady, a division of CPXi, specializes in providing a comprehensive programmatic display advertising platform that caters to mid-size and large advertisers and agencies. The platform combines efficient programmatic display capabilities with creative execution, enabling clients to maximize their marketing budgets and return on investment. AdReady assists advertisers and agencies in campaign creation and management, while also supporting publishers in handling advertisement operations, trafficking, and billing. By partnering with leading demand sources, large display publishers, and innovative data providers, AdReady makes display advertising accessible to a wide range of marketers and agencies, enhancing their advertising effectiveness.
Skyhook is a Boston-based mobile location services company, founded in 2003, that specializes in hybrid positioning technology. Initially focused on geolocating Wi-Fi access points, the company has since expanded its offerings to include advanced location services that integrate Wi-Fi, GPS, cell towers, IP addresses, and device sensors. In 2015, Skyhook introduced Behavioral Data through an open platform, prioritizing data privacy and security for its advertising and application clients. The company further developed its technology in 2016 with the launch of Precision Location to support wearables and the Internet of Things (IoT), alongside products such as Personas and Context Accelerator, which assist brands in effectively engaging mobile consumers.
Seattle based Jott offers a novel and convenient service that lets users speak messages; those can be sent to themselves or others as transcribed emails or voice messages. Jott has also begun to offer a new service called Jott links. Jott Links are Web pages that receive HTTP posts and write out a text response. They are called Jott Links because they are used to “link†Jott with other services, such as blogging and social networking sites. Jaiku, Blogger, Twitter, Zillow, tumblr, and Amazon.com are some of the Jott Links available. For example, you can call Jott, say the name of the link (“Twitter!â€), speak out loud your blog post, and have the message sent to Twitter. Jott can also read back any responses and send them to you via email or text message. Companies offering similar services include SpinVox and SimulScribe.
Skyhook is a Boston-based mobile location services company, founded in 2003, that specializes in hybrid positioning technology. Initially focused on geolocating Wi-Fi access points, the company has since expanded its offerings to include advanced location services that integrate Wi-Fi, GPS, cell towers, IP addresses, and device sensors. In 2015, Skyhook introduced Behavioral Data through an open platform, prioritizing data privacy and security for its advertising and application clients. The company further developed its technology in 2016 with the launch of Precision Location to support wearables and the Internet of Things (IoT), alongside products such as Personas and Context Accelerator, which assist brands in effectively engaging mobile consumers.
HookMedia
Series B in 2000
HookMedia is a digital media agency that specializes in Internet marketing services. The company focuses on the planning, placement, and optimization of interactive media, providing clients with tailored editorial, advertising, and marketing design solutions. In addition to these core services, HookMedia offers proprietary reporting, analysis, and database services, enabling clients to enhance their marketing strategies and improve their overall performance in the digital landscape.