PROS Holdings
PROS Holdings, Inc. is a provider of artificial intelligence-based software solutions that enhance revenue and profit realization for businesses engaged in both business-to-business and business-to-consumer commerce. Founded in 1985 and headquartered in Houston, Texas, the company offers a range of products designed to optimize sales processes and pricing strategies. Key offerings include PROS Smart CPQ for sales teams to manage customer quotes, PROS Opportunity Detection for identifying sales opportunities, and various pricing solutions that provide market-relevant price guidance. Additionally, PROS delivers airline revenue optimization tools and eCommerce products tailored for the airline industry. The company serves a diverse clientele across multiple sectors, including automotive, healthcare, and travel, leveraging prescriptive analytics and data science to improve business outcomes. PROS markets its solutions through a combination of direct sales, partnerships, and reseller channels, reaching customers globally across North America, Europe, Africa, Asia-Pacific, and the Middle East.
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5 past transactions
EveryMundo
Acquisition in 2021
EveryMundo is a digital marketing and advertising company that specializes in technology products for airlines. It provides performance marketing technology aimed at enhancing direct channel growth and customer acquisition for airline brands. By offering software consulting services and innovative fare marketing solutions, EveryMundo enables airlines to expand their digital reach and improve customer engagement. This approach helps airlines pull customers into direct selling initiatives, ultimately fostering superior brand experiences and building long-term loyalty.
Travelaer
Acquisition in 2019
Travelaer, LLC, established in 2013 and headquartered in Biot, France, specializes in developing digital products for the travel industry. The company's core offering is Travel PaaS, a platform that enables airlines to integrate various products and services, providing a seamless digital experience across multiple channels and throughout different stages of travel. Travelaer's suite of solutions includes Search & Shop for air and ancillary shopping, InstaPricer for merchandising, Customer Concierge for trip management, and Tailored Trip for ancillary services. Additionally, they provide Comversational, an enterprise conversational platform for improved customer experience, and Right Flight, a conversion optimization tool. As of August 14, 2019, Travelaer operates as a subsidiary of PROS Holdings, Inc.
Vayant Travel Technologies
Acquisition in 2017
Vayant Travel Technologies Inc. specializes in providing innovative airfare pricing and shopping solutions tailored for the global travel industry. The company offers a range of products, including OneSearch, a B-to-B airfare pricing engine, and FastSearch, which allows for sub-second searches in a live environment. Other offerings include Pricing Cache, a customizable solution for various travel entities, and Repricer, which automates airline ticket changes, cancellations, and refunds. Additionally, Vayant provides marketing tools such as Live Pricing Emails and Price Alert, a system that monitors price changes. The firm also delivers Pricing Intelligence, offering real-time insights into future pricing trends and fare rules. Founded in 2004 and based in Lewes, Delaware, Vayant Travel Technologies operates as a subsidiary of PROS Holdings, Inc.
SignalDemand
Acquisition in 2013
SignalDemand specializes in margin optimization software tailored for process manufacturers, helping them enhance profitability amid fluctuating costs and market dynamics. The company's applications utilize advanced econometric models, optimization algorithms, and activity-based costing techniques to provide real-time adjustments to supply and demand. By aligning pricing, product mix, and plant capacity with market conditions, SignalDemand's software enables manufacturers to effectively respond to changes in supply and demand, ensuring they can maximize their operational efficiency and financial performance.
Cameleon Software
Acquisition in 2013
Cameleon Software is a provider of computer consulting services specializing in price quoting solutions for businesses. The company offers tools that integrate with customer relationship management (CRM) systems, enabling organizations to streamline their pricing and quoting processes. Its offerings include a product configurator and a pricing and quoting module designed to enhance sales efficiency and accuracy. By focusing on simplifying complex pricing strategies and improving quote generation, Cameleon Software aims to help businesses optimize their revenue potential and improve operational effectiveness.
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