SessionM

SessionM, Inc. is a Boston-based company that develops a cloud-based customer engagement and loyalty platform designed to help brands strengthen their relationships with customers. The platform collects and analyzes customer behavior across multiple channels in real time, enabling businesses to create personalized marketing experiences. SessionM’s solutions include a marketing automation and loyalty platform that integrates various data sources, such as point-of-sale systems and social media, to build comprehensive customer profiles. It also features advanced reporting tools that assess the effectiveness of loyalty programs on revenue and sales. By utilizing machine learning, SessionM delivers tailored offers, product recommendations, and incentives that enhance customer engagement. Founded in 2010, the company operates internationally with offices in several major cities, including New York, Chicago, and London, and has been a subsidiary of Mastercard since 2019.

An Huynh

Senior Account Director

2 past transactions

LoyalTree

Acquisition in 2016
LoyalTree Inc. is a point-of-sale integration company based in Pittsburgh, Pennsylvania, that specializes in developing universal APIs to enhance offline commerce for restaurants, retailers, and developers. The company offers a suite of mobile applications designed to foster customer loyalty and engagement, including PJ's Coffee, Fan Advantage, and LoyalTree Rewards, which allow users to earn rewards for purchases and other interactions. Additionally, LoyalTree provides PensPoints for hockey fans to accumulate points through attendance and purchases, as well as Craving Credits for the Chicken Salad Chick brand, enabling customers to earn and redeem credits conveniently. With a focus on customized loyalty solutions, LoyalTree's offerings include consumer insights, business intelligence, and advanced targeting strategies. Founded in 2011, LoyalTree operates as a subsidiary of SessionM, emphasizing a commitment to innovative technology and customer engagement across various sectors, including hospitality and sports.

Causemo

Series A in 2015
Causemo Inc. develops a fundraising and donor segmentation software as a service (SaaS) platform. It offers Causemo Insights, which uses data science and helps in raising funds for nonprofit organizations. The company was incorporated in 2013 and is based in Framingham, Massachusetts. Causemo Inc. operates as a subsidiary of The Pursuant Group, Inc.
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