impact.com

Impact is the global leader in Partnership Automation and catalyst for the new Partnership Economy. Impact accelerates enterprise growth by scaling discovery, recruitment, onboarding, engagement and optimization of all types of partnerships. Impact’s Partnership CloudTM provides automation for the full partnership lifecycle; confident decision making and optimization through measurement and attribution; and protection from fraud. Impact drives revenue growth for global enterprises such as Cabela’s, Fanatics, Getty Images, Lenovo, Levi’s, Techstyle and Ticketmaster. Founded in Santa Barbara, CA in 2008, Impact has grown to over 400 employees and ten offices across the United States, Europe and Asia.

David Burke

Senior Director Publisher Innovation

Alison Chew

Director, Product Partnerships

Wade Crang

Co-Founder and Growth Technologist

Todd Crawford

VP Strategic Initiatives and Co-Founder

Florian Gramshammer

Managing Director, EMEA

Matt Hunter

Director

Antoni Kolev

Principal Product Manager

David Yovanno

CEO, Director

7 past transactions

Affluent

Acquisition in 2021
Affluent is the analytics and automation platform designed to help agencies manage partnership programs for brands at scale. Affluent provides clients with unified access to their data, empowering them to make better decisions, scale their businesses, and broaden their reach in the partnership economy. Affluent powers global agencies like Gen3, PartnerCentric, Streamline Marketing, Thoughtmix and many more.

Trackonomics

Acquisition in 2021
Trackonomics (Israel) Ltd. is a digital content management and monetization platform based in Tel Aviv, Israel, founded in 2015. The company specializes in providing media companies with tools to manage and optimize their affiliate marketing efforts. Its platform aggregates and consolidates data from over 85 affiliate networks and ad platforms, allowing publishers to automate the monitoring and reporting of their affiliate links. This technology enables users to ensure that their monetized links are active and functioning correctly, while also providing insights through automated reports, alerts, targets, and forecasts. By centralizing campaign data, Trackonomics empowers publishers to enhance their revenue generation capabilities.

Activate

Acquisition in 2020
ACTIVATE Holdings LLC is a New York-based content creator and influencer marketing platform operating in the fashion and lifestyle sectors since its founding in 2007. The platform aggregates and curates blog content from across the internet, allowing users to connect with their preferred influencers and discover tailored content through personalized recommendations. ACTIVATE supports influencer discovery, program workflow, measurement, and analytics for cross-platform collaborations, engaging over 150,000 vetted influencers across various social media channels, including Instagram, YouTube, and Facebook. Additionally, the platform enables collaborations with specific communities of creators, such as vegan food enthusiasts and outdoor lovers, by utilizing geo-targeting and micro-survey tools to identify niche influencer groups. As of August 2020, ACTIVATE operates as a subsidiary of Impact Tech, Inc.

Mediarails

Acquisition in 2018
Mediarails is a CRM and Growth platform that lets you find new digital media partners, engage existing ones, and track it all automatically. Whether you’re running an affiliate program or influencer campaigns, Mediarails automates all of your tedious tasks so you can focus on what matters most – building new partner relationships, deepening existing ones, and growing your revenue.

5IQ

Acquisition in 2016
5IQ provides unparalleled intelligence about the affiliate industry. Launched in late 2014, 5IQ provides data that enables Merchants to more effectively recruit Affiliates. To date, 5IQ's database includes over 782K publishers that are searchable by: Category: When you want to recruit publishers that are category specific. Merchants: Think of this as competitive intelligence. If you competitor is working with an affiliate, should you? Traffic Source: When you are trying to expand internationally and you don't know where to start

Forensiq

Acquisition in 2016
Forensiq LLC specializes in providing online ad fraud solutions designed to combat various forms of digital advertising fraud, including impression, click, and affiliate fraud. Founded in 2010 and based in New York, the company utilizes machine learning to offer a comprehensive fraud detection platform that serves both the demand and supply sides of the marketing ecosystem. Its services include a fraud intelligence database, automated traffic detection, device manipulation recognition, and advanced mobile fraud detection techniques. Forensiq's True URL feature allows clients to verify the actual URL of ads even when multiple iframes are involved. The company's clients span a diverse range of sectors, including brand and direct response advertisers, media buying agencies, and e-commerce companies. By focusing on eliminating fraud throughout the entire marketing funnel— from bid request to conversion—Forensiq aims to protect marketing investments and enhance return on investment. As of June 2016, Forensiq operates as a subsidiary of Impact Radius, Inc.

ClearSaleing

Acquisition in 2015
ClearSaleing, Inc. was founded in 2006 and specializes in advertising portfolio management technology for online retailers and direct marketers. The company offers a platform that enables effective allocation of advertising spend by providing true attribution management through its patent-pending Purchase Path technology. This technology accurately tracks and attributes profits and return on investment across various marketing touchpoints that influence sales. In addition to its core offerings, ClearSaleing provides marketing intelligence mining, attribution assessment, modeling, and campaign management training. The company's expertise in attribution management has established it as a thought leader in the field, and it has garnered significant clients, including American Greetings and Nationwide Insurance.
Spot something off? Help us improve by flagging any incorrect or outdated information. Just email us at support@teaserclub.com. Your feedback is most welcome.