Backstage AB

Backstage is a family owned and financed venture capital firm primarily investing in unlisted Scandinavian entrepreneurial companies. The investments are typically done at an early stage and they create value by contributing with knowledge and contacts in areas such as business development, strategy, financing, marketing, and international expansion. Backstage is fully owned and managed by the Tilander family.

Jörgen Tilander

Chairman

Fredrik Tilander

Managing Director

9 past transactions

Volumental

Venture Round in 2021
Volumental AB, founded in 2012 and based in Stockholm, Sweden, specializes in creating accurate 3D body models for customization purposes. Its platform allows users to scan and share 3D models of people, objects, and rooms, facilitating the integration of these models into various web pages. The company's advanced 3D scanning software has gained global recognition, generating thousands of models that are utilized in 3D printing and product customization across multiple sectors, particularly in retail and healthcare. Through its technology, Volumental enables businesses to enhance their offerings by tailoring products and services to individual needs.

Topknot

Pre Seed Round in 2020
Topknot is the online personal development platform for women. With a unique blend of independent exercises and peer group feedback, Topknot supports women on their journey to building the life they want. By teaching skills rooted in coaching and mindfulness, Topknot's intentional interaction model empowers women to address what’s top of mind today, while also equipping them for tomorrow’s challenges–providing the space for processing, perspective, and accountability that leads to meaningful change.

Apprl

Venture Round in 2018
APPRL Fashion AB operates a social commerce platform that connects style influencers, digital publishers, and e-commerce companies. Founded in 2011 and based in Stockholm, the company offers a SaaS solution designed for performance-based influencer marketing. Its platform allows influencers to create shoppable content, enabling them to monetize their influence by sharing products with their audiences. APPRL provides tools to manage, track, and optimize influencer marketing efforts using traffic and sales data, facilitating collaboration between content creators and retailers. With a presence in Europe, the United States, and Asia, APPRL aims to streamline partnerships between e-commerce brands and influencers through innovative technology and user-friendly design.

24Storage

Venture Round in 2018
24Storage specializes in renting storage units of various sizes for both individuals and businesses, offering flexible leasing options for short or long-term needs. Established in early 2015, the company aims to innovate the self-storage industry by creating smaller, strategically located facilities that enhance customer accessibility. The founders bring over 20 years of experience in the self-storage sector, having previously led Shurgard Europe and developed numerous facilities across Europe. In its early years, 24Storage acquired several properties, including a significant site in Sundbyberg, which served as a pilot for its operational model. The company also took ownership of historical storage sites, such as the first self-storage facility in Sweden, located in Gothenburg. By June 2016, 24Storage unified its branding and operations under a single name, solidifying its presence in the Swedish self-storage market.

Innovation 360

Venture Round in 2016
Innovation 360 Group AB is a consultancy based in Stockholm, Sweden, established in 2014 to enhance companies' innovation capabilities. The company offers a range of services, including InnoSurvey, an innovation measurement tool and database available as a free online service. Their offerings encompass innovation process development, ideation, project selection, business model innovation, and capability development. Additionally, Innovation 360 provides training for licensed practitioners and client teams in various countries worldwide. By employing research-based assessments and leveraging a global innovation database, the firm delivers evidence-based analysis and actionable recommendations aimed at improving clients' innovation processes and strategies. The ultimate goal is to assist organizations in effectively executing and launching innovations across current and future markets, thereby enhancing profitability and growth.

Innovation 360

Funding Round in 2016
Innovation 360 Group AB is a consultancy based in Stockholm, Sweden, established in 2014 to enhance companies' innovation capabilities. The company offers a range of services, including InnoSurvey, an innovation measurement tool and database available as a free online service. Their offerings encompass innovation process development, ideation, project selection, business model innovation, and capability development. Additionally, Innovation 360 provides training for licensed practitioners and client teams in various countries worldwide. By employing research-based assessments and leveraging a global innovation database, the firm delivers evidence-based analysis and actionable recommendations aimed at improving clients' innovation processes and strategies. The ultimate goal is to assist organizations in effectively executing and launching innovations across current and future markets, thereby enhancing profitability and growth.

Kajskjul 8 AB

Acquisition in 2016
Kajskjul 8 AB is a restaurant located in Gothenburg, Sweden. The establishment focuses on providing a dining experience that highlights quality food and service. As a key player in the local culinary scene, Kajskjul 8 AB aims to attract both residents and visitors through its menu offerings and ambiance.

G-Loot

Venture Round in 2015
G-Loot is the online competition platform for those who want to play, stream, create fun & social challenges with their friends and communities, or even relax alone. G-Loot challenges are open to anyone with no qualifying or queuing. All you need is the G-Loot PC app and the game you want to play.

Nuday

Seed Round in 2013
Nuday Games is an entertainment company that focuses on gamifying subcultures, whereof Rock Science is the first product. Nuday Games - We Gamify Subcultures We turn discussions among people in core target groups into engaging activities. We formalize the social context and give value and structure to the target group’s passion. In the end, consumers of all ages love to compete and socialize with their shared knowledge as foundation. First in-house developed Game product is Rock Science – "The Rock Game of the Century". www.rockscience.tv
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