Hootsuite

Talkwalker is a social data intelligence platform that assists brands and agencies in making data-driven decisions to enhance their communication efforts. The company offers a user-friendly analytics platform that allows businesses to monitor and analyze online conversations across social media, news websites, blogs, and forums in 187 languages. By leveraging AI-powered technology, Talkwalker enables organizations to protect, measure, and promote their brands globally across all communication channels. Headquartered in Luxembourg, Talkwalker has additional offices in New York City, San Francisco, and Frankfurt. The company is known for its tools, including Talkwalker Alerts and Talkwalker Free Social Search. In 2018, a majority stake in Talkwalker was acquired by Marlin Equity Partners, a global investment firm.

Spontivly offers a community management platform designed to help organizations cultivate and expand their communities. By integrating various marketing data sources, the platform provides real-time analytics that measure community engagement, growth, and impact. Users can effortlessly access a comprehensive view of their community's activities through an intuitive, drag-and-drop interface that requires no technical expertise. Spontivly transforms complex data into visually appealing dashboards, enabling organizations to create compelling narratives that engage stakeholders. With its AI-powered insights, the platform allows for rapid campaign optimization by analyzing trends and offering actionable takeaways. Ultimately, Spontivly equips teams with the tools to make informed, data-driven decisions and demonstrate their impact effectively.

Heyday is a retail-focused Conversational AI platform designed to bring the in-store experience online and create a more personalized, delightful, and high-converting customer experience. Our AI-powered chatbot gives customers an instant, self-serve, first line of support, and triages conversations to dispatch them to the right expert when necessary, whether it's an in-store associate or a customer service agent. Retail brands across 77 countries use our industry-leading solution in verticals like Fashion & Apparel, Home Furnishings, Beauty & Cosmetics, Food & Beverages, and more.

Consumers today engage with brands and companies on social channels by sending tweets and messages stating their customer service needs openly and publicly. Many companies choose to respond to these consumers via the same channels in order to address their concerns. The Sparkcentral Platform helps customer support teams manage large volumes of social inquiries in a streamlined and efficient manner. The platform pulls in the messages from these social channels and presents them to customer care teams via a secure agent console that automatically assigns the messages to the first available agent. Sparkcentral’s client roster includes Delta Air Lines, Emirates, Netflix, Nordstrom, Dropbox, Uber, and T-Mobile. The company’s client portfolio includes [Uber](https://www.crunchbase.com/organization/uber#/entity), [Dropbox](https://www.crunchbase.com/organization/dropbox#/entity), [Delta Air Lines](https://www.crunchbase.com/organization/delta-air-lines#/entity), [Netflix](https://www.crunchbase.com/organization/netflix#/entity), Jetblue, Discover, [Nordstrom](https://www.crunchbase.com/organization/nordstrom#/entity), and many others. Formerly known as TwitSpark, Sparkcentral was incorporated in 2012 and is based in San Francisco, California.

LiftMetrix instantly creates a customized social media marketing plan to drive key business objectives. LiftMetrix optimizes the value of growing investment in social marketing by turning raw measurement data into specific ROI metrics and recommendations. It also moves well beyond social analytics and superficial metrics to a deeper level of business intelligence. With LiftMetrix, you finally have a proven, powerful way to ensure that the social marketing spending impacts business.

AdEspresso, Inc. is a software as a service (SaaS) company that provides a user-friendly tool designed for small and medium businesses to manage their Facebook advertising campaigns. Founded in 2013 and headquartered in San Francisco, with an additional office in Milan, Italy, AdEspresso simplifies the ad creation process, allowing users to quickly create, analyze, and optimize Facebook ads. The platform features a Campaign Editor for ad creation and testing, as well as tools for campaign analytics, conversion tracking, and optimization. Users can save up to 70% of the manual work typically required for ad setup and enhance campaign performance by up to 40%. Additionally, AdEspresso enables users to conduct A/B testing on various ad elements and provides meaningful analytics for ongoing campaign improvement. As a subsidiary of HootSuite Media Inc., AdEspresso continues to focus on empowering its users with automation and simplicity in their advertising efforts.

Sales Prodigy offers a social media listening platform designed specifically for sales professionals. The software monitors social media activity related to potential leads and customers, providing real-time alerts about engagement opportunities and relevant information. By integrating with various social media networks and existing customer relationship management tools, Sales Prodigy streamlines the sales process, allowing salespeople to focus on meaningful interactions. The platform is accessible on both mobile and desktop devices, ensuring that users receive timely notifications without unnecessary distractions.

Zeetl brings power of voice interaction to social media conversations, enhancing brand's social media customer support by combining of social network interaction and a phone call. Zeetl allows users to quickly send a single-use link to a recipient via social media. Once clicked, the link enables the recipient to call a support phone number either by phone, browser, or Skype.

Brightkit is a Vancouver-based social marketing platform that enables brands and agencies to create and manage social marketing campaigns on Facebook and other websites. The platform is designed to facilitate unique and engaging interactions between brands and their social audiences, allowing for more effective marketing strategies. By offering tools and features tailored for social media engagement, Brightkit aims to enhance the overall customer experience and drive brand visibility in the digital landscape.

uberVU is a global technology company delivering social media marketing solutions. They develop a SaaS-based app designed to make social media marketers' lives easier. uberVU analyzes big social data, combining powerful monitoring capabilities, intelligent data analysis and sleek reporting features to show insights such as influencers, stories, and trends in a user-friendly dashboard. Monitoring, engaging, collaborating and reporting in a single dashboard, uberVU is able to automate social media marketer's tedious manual work. The company was awarded as a winner of [Seedcamp](http://www.crunchbase.com/organization/seedcamp) in 2008. uberVU, a subsidiary of [HootSuite](http://www.crunchbase.com/organization/hootsuite), was founded in January 2008, by Dan Ciotu, Dragos Ilinca and Vladimir Oane in Cambridge, United States.

Seesmic is a comprehensive suite of social media management and collaboration tools designed to assist businesses and individuals in building and managing their online presence. The company provides applications that operate seamlessly across all platforms, including mobile devices, and features a marketplace with over 80 third-party plugins. Seesmic's offerings include Seesmic Web, a web application that enables users to manage and cultivate social communities directly through their browsers. Founded by French entrepreneur Loic Le Meur and headquartered in San Francisco, Seesmic aims to be a leading solution in the social media management space.

Geotoko is a location-based marketing and analytics software platform for businesses and brands to run real-time location-based marketing campaigns. Businesses can create engaging mobile promotions (check-in deals, flash-mob deals, instant win games, loyalty programs etc) across multiple venues on existing location-based apps (Foursquare, Gowalla, Facebook Places) or integrate with their own mobile apps using the Geotoko API. Geotoko then aggregates in-depth, real-time data across all the geo-social networks to deliver meaningful metrics, actionable insights and present a comprehensive view of real-world consumer behavior. On October 2011, Geotoko was acquired by Hootsuite.

What the Trend is a platform that offers context and meaning to trending topics on social media, primarily focusing on Twitter. Utilizing a crowdsourced model similar to Wikipedia, it enables users to define and explain these trends in real time. The service processes over 250 million API calls monthly and delivers more than 2.5 billion trend definitions to various applications and media outlets, including TweetDeck and Mashable. What the Trend also provides geolocated trend meanings, covering over 100 locations worldwide, with plans to expand beyond Twitter to include other platforms like Facebook.

TwapperKeeper is a service that enables users to archive tweets based on specific hashtags, keywords, or users. This platform simplifies the process of sharing archived tweets with others, making it easier to manage and reference social media content. Additionally, TwapperKeeper offers export features and API capabilities, allowing for external analysis and integration with other websites and desktop applications. The service is designed to support users who need to curate and analyze Twitter data efficiently.

TwitterBar is a company that was acquired by Hootsuite in 2011.

Swift App is an Android company.