Hootsuite

Developer of a community management platform intended to help organizations build and grow vibrant communities. The company's platform gives real-time analytics to measure community engagement, growth, and impact across any platform, enabling organizations to gain valuable insights into their community and automate manual tasks.

Heyday Technologies Inc. specializes in developing a conversational artificial intelligence and messaging application tailored for e-commerce and retail brands. Founded in 2017 and based in Montreal, Canada, the company offers a product that facilitates seamless communication between sales and support teams and their AI assistant. Heyday’s application connects with customers, managing chat interactions to enhance the overall customer experience. By leveraging Conversational AI, Heyday enables retailers to provide instant, personalized service at scale, transforming how businesses engage with their clientele. The company's solutions are particularly beneficial for industries such as sporting goods, cosmetics, and furniture, where delivering a VIP experience to every customer is a priority.

Sparkcentral Inc. is a company that offers an enterprise social media helpdesk platform designed to facilitate high-volume and real-time customer engagement. The Sparkcentral platform allows customer support teams to efficiently manage social inquiries by consolidating messages from various channels into a secure agent console, which automatically assigns requests to available agents. This system enhances workflow through features like automated responses, internal collaboration, and engagement metrics, ultimately improving customer satisfaction. Sparkcentral serves a diverse client base, including major brands such as Delta Air Lines, Netflix, and T-Mobile. The company, founded in 2012 and headquartered in San Francisco, California, has established strategic partnerships with industry leaders such as Genesys and Calabrio to further enhance its service offerings.

LiftMetrix, Inc. is a business-to-business and business-to-consumer e-health company based in New York, specializing in social media marketing analytics. The company provides an innovative platform that transforms social media data into actionable insights, allowing clients to measure the return on their social media investments effectively. LiftMetrix offers customized social media marketing plans aligned with specific business objectives, moving beyond basic analytics to deliver deeper business intelligence. Its services include web-based tools for cancer care management, clinical information systems, and data warehousing support, catering to health plan members and various stakeholders in the healthcare sector. Through its comprehensive approach, LiftMetrix aims to maximize the effectiveness of social marketing campaigns and ensure that investments in this area yield measurable business impact.

AdEspresso, Inc. is a software-as-a-service (SaaS) company that specializes in Facebook advertising tools tailored for small and medium businesses. Founded in 2013 and headquartered in San Francisco, with an additional office in Milan, Italy, AdEspresso provides a user-friendly platform that simplifies the creation, management, and optimization of Facebook ad campaigns. Its features include a campaign editor for ad creation and testing, analytics for performance evaluation, and a report builder for generating PDF reports. AdEspresso also offers automation tools that significantly reduce manual work—allowing users to save up to 70% of the effort involved in setting up campaigns—and enhance their campaign performance by as much as 40%. By enabling users to conduct A/B tests on various campaign elements quickly, AdEspresso empowers businesses to optimize their advertising strategies efficiently. In February 2017, AdEspresso became a subsidiary of HootSuite Media Inc.

They, at Sales Prodigy, listen to the social media activity of your leads and contacts on your behalf, and notify you in real time when they find an opportunity to engage, or a key piece of intel. They integrate with your address book or CRM, run on your phone and desktop and stay out of the way until hit gold!

Zeetl is a developer of a social telephony and messaging platform that enhances customer support on social media by integrating voice interaction. The company enables businesses to address customer inquiries more efficiently by allowing users to send a single-use link via social media. When recipients click the link, they can initiate a call to a support number through their phone, browser, or Skype. Additionally, Zeetl provides tools for companies to monitor feedback and manage customer complaints on social media, improving overall user engagement and support responsiveness.

Vancouver-based Brightkit is defined as a social marketing platform that provides brands and agencies the opportunity to launch social marketing campaigns that live on Facebook and websites.

uberVU is a technology company that provides social media marketing solutions through a software-as-a-service (SaaS) platform. Founded in January 2008 by Dan Ciotu, Dragos Ilinca, and Vladimir Oane in Cambridge, United States, the company focuses on helping businesses connect with their customers by analyzing large volumes of social data. uberVU's platform offers powerful monitoring capabilities, intelligent data analysis, and user-friendly reporting features, allowing marketers to identify influencers, emerging stories, and trends. By consolidating monitoring, engagement, collaboration, and reporting into a single dashboard, the platform automates many of the manual tasks typically associated with social media marketing. In recognition of its innovative approach, uberVU was awarded as a winner of Seedcamp in 2008. The company operates as a subsidiary of HootSuite.

Seesmic is a comprehensive suite of social media management and collaboration tools designed for businesses and individuals looking to enhance their online presence. Headquartered in San Francisco and founded by French entrepreneur Loic Le Meur, Seesmic provides applications across various platforms, including mobile devices. The company offers a web application known as Seesmic Web, which assists users in managing and developing social communities through a browser. Additionally, Seesmic features a marketplace with over 80 third-party plugins, making it a versatile solution for brand management in the digital landscape.

Geotoko is a location-based marketing and analytics software platform designed for businesses to conduct real-time marketing campaigns. It enables companies to create interactive mobile promotions, such as check-in deals, loyalty programs, and instant win games, across various venues using existing location-based applications like Foursquare and Facebook Places, or through integration with their own mobile apps via the Geotoko API. The platform aggregates real-time data from multiple geo-social networks, providing businesses with valuable metrics and actionable insights that reflect consumer behavior. By analyzing information on key influencers, customer sentiment, and demographic patterns, Geotoko assists brands in understanding audience behavior and rewarding customer interactions. In October 2011, Geotoko was acquired by Hootsuite.

WhatTheTrend.com (WTT) provides context and meaning to social trending topics. We use a crowdsourced model, like Wikipedia, to enable thousands of users to define Twitter's trending topics in near real time (with plans to go beyond Twitter in the future (i.e. Facebook). Additional context such as categories and related links can be also provided. We currently process over 250 million API calls a month and deliver over 2.5 billion trend definitions monthly to apps such as TweetDeck, UberSocial, and Twitter as well as Mashable, AdAge, and CBS. WTT also covers all of Twitter geographic locales, that is, we provide trend meaning geolocated to over 100 locations (citys and countries).

TwapperKeeper allows users to archive tweets by hashtag, keywords, or person to easily share with others. Also provides export and API capabilities for external analysis and consumption by other sites and desktop applications.

TwitterBar is a company that was acquired by Hootsuite in 2011.

Swift App is an Android company.