AppLift

Bidstalk Pte. Ltd. is a mobile advertising and application monetization company based in Singapore, founded in 2013. It specializes in providing a data-driven platform that allows advertisers and mobile app publishers to engage in real-time, algorithmic trading of mobile ads. With a focus on technology-driven solutions, Bidstalk aims to enhance the effectiveness of advertising campaigns and help app developers monetize their inventory more efficiently. The company offers a personalized white-label demand-side platform (DSP) that appeals to advertisers looking for tailored solutions. Bidstalk's innovative approach includes the use of techniques such as real-time bidding, pixel tracking, and native advertising. Its commitment to relevance, flexibility, and transparency stems from a deep understanding of the mobile advertising landscape. In addition to its headquarters in Singapore, Bidstalk has an office in Bangalore, India, and operates as a subsidiary of HitFox AppLift GmbH. The founding team comprises experienced professionals from major technology and marketing firms.

appiris is a mobile marketing platform focusing on non Gaming verticals. Founded in Jan 2014 by Hitfox Group, Stefan Benndorf and Hugo Gersanois, appiris is a platform for acquiring high-value users for mobile applications on a pure performance basis. The campaigns of customers are optimized based on LTV and ROI metrics. Key benefits for appiris's clients comprise the high-quality and scale through the sophisticated optimization and delivery approach. appiris works for a broadly diversified client base from industry segments such as E-Commerce, Classifieds, Travel and other transaction-based business models. For its media partners, apploop delivers high eCPMs through high conversion rates and high-quality offers

PubNative is a mobile monetization platform based in Berlin, with additional offices in major cities including San Francisco, New York, Seoul, Beijing, and Bangalore. The platform is designed to help app publishers optimize their revenue strategies through flexible ad units that enhance user experience. Utilizing a native-first approach and proprietary cross-format optimization technology, PubNative offers solutions such as mobile header bidding to maximize programmatic advertising revenue. This technology allows publishers to efficiently meet their monetization needs, improve performance, and reach a broader audience, ultimately driving increased revenue for their businesses.