Seedtag

Seedtag is a digital media company that specializes in contextual advertising solutions powered by machine learning and artificial intelligence. The company's innovative technology integrates advertising directly into editorial images, allowing brands to communicate effectively within the content that consumers engage with. This approach enables brands to reach previously inaccessible advertising territories, enhancing the relevance and impact of their marketing efforts. Seedtag's solutions are designed to align with privacy-first principles, ensuring that advertising remains effective while respecting consumer privacy. By offering a highly engaging method for brands to connect with their audiences, Seedtag aims to optimize marketing spending and improve overall return on investment for its clients.

Seraphina Davey

Global SVP of Publisher Partnerships

Eric Lebeau

CFO

Nick Timms

Senior Vice President (SVP) of Strategy

3 past transactions

KMTX

Acquisition in 2022

KMTX builds the most advanced software for marketers to be better informed. Unlike other AdTech providers, we're able to manage log-level data, providing unprecedented campaign insights for our customers. Our real-time analysis of the bid landscape allows us to build: - Precise profile personas - Semantic audience targeting And activate them through: - Data-driven media plans - AI media trading Current clients making media decisions built with science and not intuition include Ford, Huawei, Coca-Cola, Samsung, Microsoft and P&G. Feel free to get in touch with us to find out more: contact@kmtx.com

Recognified

Acquisition in 2021

Recognified is a computer vision and brand advertising company based in Munich, Germany. It specializes in contextual advertising by developing advanced multi-screen image recognition technology. This platform identifies and categorizes image content on websites, allowing for precise matching between images and brands. By enabling accurate recognition of individual image elements, Recognified enhances viewability and interaction for advertisers, thereby improving the effectiveness of brand campaigns.

AtomikAd

Acquisition in 2020

AtomikAd specializes in innovative artificial intelligence technologies for digital advertising. The company provides in-image and in-video advertising services, focusing on the digital marketing sector. By leveraging AI, AtomikAd enables clients to effectively reach their target audiences with tailored advertising solutions, enhancing the overall effectiveness of their marketing campaigns.

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