Her Campus Media
Her Campus Media is a leading media company focused on serving and empowering college and GenZennial women. It operates a diverse portfolio that includes Her Campus, College Fashionista, Spoon University, InfluenceHer Collective, and Her20s, effectively reaching this demographic through various channels. The company is supported by a robust on-campus chapter network and hosts proprietary events such as Her Conference®, College Fashion Week®, and CF Clubhouse, which foster community engagement and professional development. Her Campus Media also provides a marketing platform that allows clients to engage with specific audiences through tailored content and experiential advertising. With a commitment to empowering the next generation of women, the company has successfully launched numerous team members into esteemed positions within the media and marketing sectors.
5 past transactions
Zfluence
Acquisition in 2023
Zfluence is a platform that connects brands with Generation Z influencers and consumers. It facilitates authentic, campus-based marketing campaigns through brand ambassador programs, leveraging social media channels like Instagram and TikTok. The company aims to move away from traditional, inauthentic "pay-to-say" influencer marketing practices.
Spoon University
Acquisition in 2019
Spoon University is an online food publication platform founded in 2013 and headquartered in New York, specifically designed to address the needs of college students. The platform serves as a daily food resource, offering a variety of simple recipes, local restaurant reviews, and food-related news tailored for millennials. By providing localized content and lifestyle stories, Spoon University enables college students to discover and share culinary experiences and knowledge, fostering a community centered around food.
CollegeFashionista
Acquisition in 2019
CollegeFashionista, LLC is an online fashion community designed specifically for college students, providing a platform for young adults to explore and share fashion trends from campuses around the world. Founded in 2009 and headquartered in Vernon Hills, Illinois, the company offers insights and tips on how to incorporate peer-inspired styles into personal wardrobes. It serves as a valuable resource for aspiring fashion and beauty writers, editors, creators, influencers, and marketers, enabling them to connect, collaborate, and cultivate their passion for fashion. CollegeFashionista operates as a subsidiary of Her Campus Media LLC, further enhancing its focus on empowering students in the fashion industry.
the Lala Media Group
Acquisition in 2019
Lala Media Group, Inc. is a digital platform dedicated to young women, operating from New York City. As a subsidiary of Her Campus Media LLC, it focuses on celebrating the lifestyle of college women through a diverse range of relatable media. The platform connects its audience to education, commerce, culture, and community, offering original and engaging content produced by over 300 contributors from more than 100 campuses worldwide. With a commitment to positive media, Lala Media Group provides thoughtful personal essays and practical career advice, positioning itself as a leading online magazine for empowered college women.
HerUni Media
Acquisition in 2013
HerUni Media operates an online platform specifically designed for female university students, serving as a comprehensive resource for a variety of topics including style, beauty, health, culture, and lifestyle. The platform, HerUni.com, offers engaging and informative content that addresses the interests and needs of smart and sophisticated female students. It features articles on practical matters such as financial advice, relationship stories, and tips for securing internships, while also covering cultural events and lifestyle trends. HerUni Media aims to be a trusted companion for its audience, providing valuable insights and support throughout their university experience.
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