Fluid

Fluid Inc., the digital shopping innovator, designs and builds digital shopping experiences that brings brands to life, making the shopping experience fun, vivid, intuitive and social. In addition to design and development services, Fluid's offering includes the Fluid Retail interactive merchandising suite which enables engaging customer experiences that drive conversion, customer satisfaction, and brand loyalty. Fluid's customers range from mass-market retailers to luxury goods manufacturers, and include top brands such as: Sears, Benefit Cosmetics, Elie Tahari, Diapers.com, Nine West, Reebok, The North Face, and Vans. For more information, visit [www.fluid.com](http://www.fluid.com/), and follow us on Twitter [@Fluid](https://twitter.com/#!/fluid) or Facebook [FluidInc](http://www.facebook.com/FluidInc).

Mark Belanger

CTO&Co-Founder

1 past transactions

8thBridge

Acquisition in 2014
8thBridge, headquartered in Minneapolis, Minnesota, is a Social Discovery platform that assists brands in enhancing product discovery and customer understanding. Founded in 2008, the company empowers brands to leverage social media for crowd-sourced content creation and deeper engagement with consumers. By focusing on the evolving dynamics between consumers and institutions, 8thBridge provides tools that enable retailers to gain valuable insights into customer behavior and preferences. The platform aims to convert social media interactions into measurable sales growth, addressing the challenges faced by marketing and e-commerce executives in monetizing their online presence. 8thBridge has collaborated with notable brands, including Ticketmaster and Delta Air Lines, and has been recognized as one of the top private companies in the world. It was acquired by Fluid, Inc. in April 2014 and is supported by investors such as Split Rock Partners and Trident Capital.
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