Vertify
Vertify, Inc. operates an online platform focused on data integration and management, primarily serving sales and marketing teams. Founded in 2009 and based in Austin, Texas, the company offers the Vertify Customer Intelligence Platform (VCIP), which enables users to unify siloed customer data from various enterprise systems. This integration facilitates improved alignment between marketing and sales teams, allowing them to make informed decisions based on accurate intelligence. Vertify provides predictive analytics, including opportunity scoring and ideal customer profile insights, which enhance visibility and growth. By streamlining data connections through user-friendly, drag-and-drop technology, Vertify helps businesses optimize their operations and foster stronger customer relationships, ultimately enabling sales teams to prioritize leads effectively and marketers to refine their strategies based on real-time insights.
Synthio, Inc. is a data-as-a-service (DaaS) company that offers an automated platform for B2B sales and marketing teams to manage contact data effectively. Founded in 2011 and based in Atlanta, Georgia, Synthio specializes in data cleansing, standardization, and synthesis, enabling businesses to create actionable datasets. The platform provides services such as data appending, account-based marketing, and technographic data, along with automated tools for developing ideal buyer personas and identifying new contacts from its extensive global database. Synthio integrates seamlessly with major marketing automation platforms and widely used customer relationship management systems, making it a valuable resource for sales and marketing professionals. Since its inception, Synthio has served over 1,500 customers and was recognized on the INC 500 list of the fastest-growing private companies in 2015 and 2016. In November 2016, the company changed its name from Social123 Inc. and currently operates as a subsidiary of Vertify, Inc.
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