SilverTree Equity

SALESmanago is a marketing automation platform founded in 2011 and based in Kraków, Poland. It serves a diverse clientele, including eCommerce, B2C, and B2B companies, providing tools for personalized marketing across various channels such as email, social media, online advertising, and mobile marketing. The platform leverages machine learning and artificial intelligence to optimize marketing funnels and analyze customer behavior, thereby enhancing lead generation and conversion rates. With over 10,000 customers in 40 countries, SALESmanago supports its users with dedicated specialists who assist in the design and implementation of marketing processes. The company also manages over 300 million email addresses and operates with a team of more than 250 employees across multiple global offices. Recognized as a top marketing automation solution, SALESmanago continues to innovate and redefine traditional marketing strategies to meet the evolving needs of its clients.

Orbus Software is a developer of a digital transformation platform that focuses on designing and managing enterprise architecture while facilitating effective communication of essential information across organizations. The company offers strategic decision-making software tailored for various transformational needs, including enterprise architecture, application portfolio management, and cybersecurity and risk management. With its specialized tools, Orbus Software enables clients to effectively manage, govern, and visualize their business and IT transformation processes, thereby enhancing overall operational efficiency and strategic alignment.