Brandwatch
Brandwatch is a leading provider of social media listening and analytics tools that enable brands to gain real-time insights into consumer behavior and market trends. The company serves over 7,500 clients, including some of the world's most admired brands, by combining advanced AI-driven digital consumer intelligence with industry-leading social media management solutions. Brandwatch's platform allows users to segment and analyze data effectively, helping businesses identify opportunities and threats as they emerge. With a focus on fostering diversity and inclusion within its workforce, Brandwatch operates globally from 15 offices and employs more than 1,000 people. As a part of Cision, Brandwatch empowers brands and agencies to make data-driven decisions and execute effective social strategies across various customer touchpoints in a rapidly evolving digital landscape.
Top Stages
5 past transactions
Paladin
Acquisition in 2022
Paladin is a creator management platform that streamlines the processes associated with managing relationships between media companies, multi-channel networks, and influencers. The platform automates tasks such as talent discovery, onboarding, payments, and performance monitoring across various social media channels, including YouTube, Facebook, Instagram, Twitter, and Snapchat. By providing actionable insights and facilitating the management of influencer campaigns, Paladin enables its clients to save time and enhance operational efficiency. The company operates globally, with offices located in the United States, Europe, and Asia, and is trusted by media organizations in over 25 countries.
Qriously
Acquisition in 2019
Qriously is a global market research company that specializes in real-time, location-based sentiment analysis. It offers a software-as-a-service platform that replaces ads with surveys in mobile applications, enabling businesses to gather insights from diverse audiences worldwide. The company, founded in 2010, is headquartered in London with offices in New York and Los Angeles, and operates as a subsidiary of Runtime Collective Limited. Qriously's platform collects data through various survey types, including trackers, real-time polls, and location-based surveys, providing valuable consumer insights for marketing, planning, and investment decisions.
Crimson Hexagon
Acquisition in 2018
Crimson Hexagon, founded in 2007 and headquartered in Boston, Massachusetts, is a leading provider of social media analysis software. The company's AI-powered platform offers global brands and agencies instant access to vast amounts of unstructured text and image data from various sources. This enables clients to gain comprehensive insights into consumer behavior, track brand perception, monitor campaign performance, and detect market trends in real-time. Crimson Hexagon serves a diverse range of prominent clients, including Anheuser-Busch InBev, Adidas, General Mills, Paramount Pictures, Starbucks, and Twitter. The company also offers reduced-fee access to its platform for nonprofits, classrooms, and research communities through its social impact program. As of October 31, 2018, Crimson Hexagon operates as a subsidiary of Runtime Collective Limited.
BuzzSumo
Acquisition in 2017
BuzzSumo Limited, founded in 2012 and based in Brighton, United Kingdom, specializes in content and influencer research tools. The company offers a platform that enables users to discover the most shared content across various domains and identify influential authors within specific topics. Users can track who shared popular articles, pinpoint key influencers, and analyze links associated with those influencers. BuzzSumo's data-driven insights facilitate effective content marketing strategies by streamlining content creation, influencer outreach, and trend monitoring. As of October 2017, BuzzSumo operates as a subsidiary of Runtime Collective Limited.
Brandwatch
Acquisition in 2014
Brandwatch is a leading provider of social media listening and analytics tools that enable brands to gain real-time insights into consumer behavior and market trends. The company serves over 7,500 clients, including some of the world's most admired brands, by combining advanced AI-driven digital consumer intelligence with industry-leading social media management solutions. Brandwatch's platform allows users to segment and analyze data effectively, helping businesses identify opportunities and threats as they emerge. With a focus on fostering diversity and inclusion within its workforce, Brandwatch operates globally from 15 offices and employs more than 1,000 people. As a part of Cision, Brandwatch empowers brands and agencies to make data-driven decisions and execute effective social strategies across various customer touchpoints in a rapidly evolving digital landscape.
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