Epsilon is an all-encompassing global marketing company, a leader in creating connections between people and brands. We find, acquire and retain customers for brands around the world. We are the first of a new breed, harnessing rich data, groundbreaking technologies, engaging creative and transformative ideas to get the results our clients require. We employ over 7000 associates in 70 offices worldwide and are recognized by Ad Age as the #1 World Largest CRM/Direct Marketing Network, and the #1 US Agency from All Disciplines. Epsilon was named as a Leader in the July 2014 report "The Forrester Wave™: Email Marketing Vendors, Q3 2014" by Forrester Research Inc. In this evaluation, Forrester refers to Epsilon as "a professional services powerhouse," and scored Epsilon highest in the Services and Strength of Management Team categories. The report also cites Epsilon as "…the best operations, technology and strategy and analytics services [provider] we reviewed." Further, Forrester Research named Epsilon as a Leader in their Database Marketing Service Provider Wave report released the first quarter of 2011, the latest iteration of this report. Epsilon was also named a Leader i
Influential is an influencer marketing platform that utilizes artificial intelligence and social data to enhance brand engagement. By partnering with IBM Watson, Influential offers advanced technology for influencer discovery, brand safety, and creative execution. Their extensive network includes over 1 million social media influencers, which allows them to provide tailored marketing solutions. The platform supports both online and offline attribution, enabling clients to measure outcomes such as sales lift and brand awareness. Influential collaborates with numerous Fortune 500 companies, including notable brands such as Walmart, McDonald's, and Pepsi. With offices in Los Angeles, New York City, and Las Vegas, Influential integrates first and third-party data to optimize paid media strategies and deliver precise targeting. The company has been recognized in various esteemed publications, underscoring its influence in the marketing landscape.
Yieldify
Acquisition in 2023
Yieldify creates smart and simple marketing technology products that predict customer behaviour to optimize customer experience with brand revenue. Trusted by over 500 brands on more than 1,000 websites globally, Yieldify helps some of the world’s innovative companies drive incremental revenue, including Marks and Spencer, French Connection, Steiner Sports, Omni Hotels and Anthropologie. 3 years ago Yieldify only existed in the minds of its two founders. Fast forward to today and the company holds a position as one of the fastest growing tech startups in UK history with 5 offices spanning 3 continents, over 170 employees, 1000+ customers and 7 digit funding (from Google Ventures and Softbank). Plus a few awards thrown in for good measure.
Retargetly
Acquisition in 2022
Retargetly is a data management platform based in Buenos Aires, Argentina, that serves publishers, marketers, and agencies across Latin America, the United States, and Europe. Established in 2014, the company offers a range of data solutions designed to organize and monetize consumer data. Its platform allows users to collect various data types, including website, CRM, and mobile app data, through multiple integration options such as JavaScript tags, SDKs, and APIs. Users can create custom audience segments based on user behaviors and events, discover actionable insights, and export target audiences to advertising servers and other media platforms. Retargetly's offerings also include data enrichment, an audience marketplace, and tools for offline data onboarding, all aimed at enhancing the effectiveness of advertising operations.
Hyper Marketing
Acquisition in 2012
Hyper Marketing Inc. is a provider of comprehensive performance marketing solutions aimed at influencing consumer behavior and generating profitable transactions. The company specializes in a diverse range of services, including digital marketing, shopper and promotional marketing, and direct marketing. Its offerings encompass e-mail marketing, experiential marketing, interaction design, mobile solutions, and production services. Additionally, Hyper Marketing focuses on research, brand building, and social media strategies, catering to various sectors, including food service and healthcare. Through this integrated approach, Hyper Marketing aims to create effective marketing programs that resonate with consumers and drive results for its clients.
Aspen Marketing Services
Acquisition in 2011
Aspen Marketing Services is a prominent global marketing agency that operates as a division of Epsilon, with a presence in various locations worldwide. The agency specializes in integrated direct and digital marketing services, catering to a diverse client base, including many Fortune 100 companies. Aspen offers a wide range of in-house marketing capabilities, such as direct marketing, digital marketing, experiential and event marketing, and Hispanic marketing. Additionally, the agency provides advanced analytics and predictive analytics, enhancing its marketing strategies. With a commitment to building long-term client relationships, Aspen Marketing Services leverages its comprehensive expertise to deliver effective marketing solutions across multiple channels.
Abacus
Acquisition in 2006
Abacus is a provider of data, data management and analytical services geared toward optimizing customer acquisition and retention efforts. Abacus' products and services include consumer and business cooperative databases containing rich transactional data, custom marketing database design and management, and analytics services. These are used by more than 1,500 multi-channel catalogers, retailers, online merchants, and B-to-B marketers. Abacus clients include Brookstone, Sur La Table and Patagonia, to name a few. Abacus is the industry innovator and a leader in cooperative data and databases, managing more than 5 billion consumer transactions (across 90+ million household buyers) and over 1.2 billion business-to-business transactions. Through its cooperative database offering, Abacus' clients provide transactional data, universally recognized as a key predictor of future buying behavior, to the cooperative database in exchange for access to the database as they create and execute data-driven marketing campaigns. Leveraging data and proprietary modeling and analytics techniques, Abacus helps leading marketers use customer insight to optimize their acquisition and retention marketing ROI.
CPC Associates
Acquisition in 2006
CPC is a provider of highly deliverable and data-rich consumer and business data. CPC's data products and marketing solutions are used by leading direct-response marketers (such as AARP and Lord & Taylor), marketing services/data providers (ParadyszMatera and ALC), and franchises/small businesses (CarQuest, Lawn Doctor, Jiffy Lube, Molly Maid).
Big Designs
Acquisition in 2006
Big Designs is a design agency that specializes in creative development for both print and on-line media.
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