Epsilon is a global marketing company that specializes in connecting brands with consumers through data-driven strategies. With a workforce of over 7,000 employees across 70 offices worldwide, Epsilon focuses on customer acquisition, retention, and loyalty services. The company leverages advanced data analytics and predictive modeling to help clients understand consumer needs and personalize marketing experiences. Epsilon is recognized as a leader in the marketing industry, having received accolades for its CRM and direct marketing capabilities, as well as its operational and strategic strengths. It is dedicated to utilizing innovative technologies and creative solutions to deliver measurable results for its clients.
Hyper Marketing Inc. offers a full-service suite of integrated performance marketing solutions. The company delivers programs that change consumer behaviors and drives profitable transactions across digital, direct, data, shopper, promotional, local, experiential, and performance media.
Aspen Marketing Services is a prominent global marketing agency that specializes in integrated direct and digital marketing solutions. As a division of Epsilon, Aspen serves a diverse array of clients, including many from the Fortune 100, fostering long-term partnerships. The agency offers a comprehensive range of in-house marketing capabilities, encompassing direct and digital marketing, experiential and event marketing, Hispanic marketing, and advanced analytics. Additionally, Aspen provides services in telephony, consumer promotion, public relations, and social media, further enhancing its ability to meet the varied needs of its clients. With a strong focus on predictive analytics, Aspen Marketing Services leverages data-driven insights to optimize marketing strategies and drive client success.
Abacus is a provider of data, data management and analytical services geared toward optimizing customer acquisition and retention efforts. Abacus' products and services include consumer and business cooperative databases containing rich transactional data, custom marketing database design and management, and analytics services. These are used by more than 1,500 multi-channel catalogers, retailers, online merchants, and B-to-B marketers. Abacus clients include Brookstone, Sur La Table and Patagonia, to name a few. Abacus is the industry innovator and a leader in cooperative data and databases, managing more than 5 billion consumer transactions (across 90+ million household buyers) and over 1.2 billion business-to-business transactions. Through its cooperative database offering, Abacus' clients provide transactional data, universally recognized as a key predictor of future buying behavior, to the cooperative database in exchange for access to the database as they create and execute data-driven marketing campaigns. Leveraging data and proprietary modeling and analytics techniques, Abacus helps leading marketers use customer insight to optimize their acquisition and retention marketing ROI.
CPC Associates
Acquisition in 2006
CPC is a provider of highly deliverable and data-rich consumer and business data. CPC's data products and marketing solutions are used by leading direct-response marketers (such as AARP and Lord & Taylor), marketing services/data providers (ParadyszMatera and ALC), and franchises/small businesses (CarQuest, Lawn Doctor, Jiffy Lube, Molly Maid).
Big Designs
Acquisition in 2006
Big Designs is a design agency that specializes in creative development for both print and on-line media.
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