WhatCounts

WhatCounts is an email marketing company that specializes in helping commercial customers maximize their marketing efforts through personalized and targeted communications. The company offers a range of services, including electronic communications, mobile marketing, broadcast voice messaging, database management, and customer intelligence, all designed to enhance clients' email marketing strategies. With a focus on delivering substantial return on investment, WhatCounts partners with over 800 customers to integrate email with social media, mobile design, and web solutions to drive revenue. Headquartered in Atlanta, Georgia, the company also has offices in Seattle, Sydney, Baltimore, and other regional locations, providing flexible deployment options and content automation services to meet the diverse needs of its clients.

Scott Bernstein

CEO

1 past transactions

Blue Sky Factory

Acquisition in 2011
Blue Sky Factory, Inc. specializes in email marketing solutions, offering a comprehensive suite of services to enhance clients' marketing efforts. In addition to core email marketing, the company provides campaign setup, quality assurance testing, and email deliverability services. Blue Sky Factory also emphasizes analytics and reporting to help clients measure campaign success. Furthermore, it offers marketing strategy services and creative design solutions, which include concept development, static and dynamic email design, microsite design, and the creation of promotional materials such as banners and landing pages. This combination of services positions Blue Sky Factory as a versatile partner for businesses seeking to optimize their email marketing strategies.
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