Sprout Social
Sprout Social, Inc. is a web-based social media management platform that provides a comprehensive suite of tools designed to facilitate social engagement, publishing, reporting, social listening, and business intelligence. Established in 2010 and headquartered in Chicago, Illinois, the company serves approximately 23,000 customers, including small and medium-sized businesses, mid-market companies, enterprises, marketing agencies, as well as government and educational institutions. Sprout Social's cloud software integrates various functionalities, enabling organizations to manage social communications effectively across multiple departments, including marketing, public relations, customer service, and product development. The platform is designed to enhance interactions between businesses and their customers, fostering better communication and relationship-building. Additionally, Sprout Social offers professional services that include consulting and training to support users in maximizing the benefits of their tools.
Simply Measured is a social analytics platform that assists marketers in maximizing their effectiveness by providing insights from various social media networks, including Facebook, Twitter, Instagram, LinkedIn, YouTube, and Tumblr. The platform enables over 100,000 marketers, including 50 percent of the Interbrand 100 companies, to identify opportunities, plan social campaigns, optimize their activities, and report on their outcomes. Simply Measured is uniquely certified by Facebook, Twitter, and Tumblr, ensuring it delivers reliable insights from these popular platforms. Its robust analytics solution features visual dashboards that facilitate easy sharing of data across organizations, helping companies demonstrate the value of their social media efforts. Headquartered in Seattle, Washington, Simply Measured has received recognition as a fast-growing company and employs more than 130 staff members.
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