Placewise

Placewise is a global proptech company specializing in digital solutions for the shopping center industry. Established in 2004, it operates in multiple locations across Europe, the USA, Dubai, and Hong Kong, serving over 100 shopping center customers worldwide. The company's core product, The Mall Performance Cloud, integrates all digital touchpoints within a shopping mall environment into a single data layer. This enables Placewise to offer point-to-point solutions for loyalty schemes via mobile and integrated advertising solutions, ultimately helping shopping center owners increase sales. Placewise is committed to providing measurable results and continuously expands its global market position and product development, backed by venture and private equity funds.

Susan Bonsak

CEO

3 past transactions

Placewise

Acquisition in 2019
Placewise is a global proptech company specializing in digital solutions for the shopping center industry. Established in 2004, it operates in multiple locations across Europe, the USA, Dubai, and Hong Kong, serving over 100 shopping center customers worldwide. The company's core product, The Mall Performance Cloud, integrates all digital touchpoints within a shopping mall environment into a single data layer. This enables Placewise to offer point-to-point solutions for loyalty schemes via mobile and integrated advertising solutions, ultimately helping shopping center owners increase sales. Placewise is committed to providing measurable results and continuously expands its global market position and product development, backed by venture and private equity funds.

iColumn

Acquisition in 2019
iColumn is a digital marketing agency specializing in loyalty marketing.

Mall-Connect

Acquisition in 2018
Mall-Connect is a digital marketing platform aimed at enhancing the shopping experience by integrating various digital channels within shopping centers. The platform focuses on the pre-shopping, shopping, and post-shopping phases, striving to convert anonymous visitors into loyal customers. By providing a comprehensive suite of services that are both cost-effective and easy to implement, Mall-Connect helps shopping centers increase foot traffic, extend dwell time, and foster shopper loyalty, ultimately driving store revenues.
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