PlanSource Benefits Administration, Inc. provides cloud-based benefits administration and human capital management solutions. It offers a benefits administration platform that is customized by employers to support comprehensive benefits programs, including defined contribution and defined benefit models; solutions that bridge the gap between insurers and consumers with customizable storefronts that stock selected products from various insurance carriers; and human resources software solutions, including payroll, talent, and workforce management solutions. The company offers shopping, enrollment, billing, and ACA compliance solutions; Elasti-Girl software that allows users to build the combination of benefits and shape plans to the needs of their workforce; APIs; and a mobile application. It serves construction, education, finance, government, healthcare, hospitality, retail, services, technology, and wholesale markets in the United States. The company was founded in 2002 and is based in Orlando, Florida with locations in Charleston, South Carolina; Grand Rapids, Michigan; Minneapolis, Minnesota; and Salt Lake City, Utah. As of January 2, 2008, PlanSource Benefits Administration, Inc. operates as a subsidiary of CoAdvantage, Inc.