Relevant Network
Acquisition in 2020
Relevant Network, established in 2013 and headquartered in Amman, Jordan, specializes in digital marketing services, primarily affiliate marketing, within the Middle East and North Africa region. The company assists brands and businesses in generating leads, installations, and sales through its services, which include affiliate program management, landing page optimization, and online marketing consultancy. In 2020, Relevant Network was acquired by Mawdoo3.
SuperMama
Acquisition in 2019
SuperMama is an online parenting community based in New Cairo, Egypt, founded in 2011. It serves as a comprehensive platform for mothers in the Arab World, providing trusted information on various aspects of motherhood, including pregnancy, parenting, home management, nutrition, and relationships. The website features expert-verified content from nutritionists, doctors, and psychologists, ensuring reliable resources for its users. In addition to informational articles, SuperMama fosters a space for mothers to share personal experiences and engage in discussions. The platform also includes tools that assist users in organizing tasks and managing their time effectively, making it a valuable resource for modern mothers navigating the complexities of family life.
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