Holland & Barrett

Avie, founded in 2021 and based in London, England, offers a software application platform that delivers actionable insights into health and fitness data. The platform utilizes artificial intelligence and machine learning to personalize user experiences, helping individuals build long-term healthy habits. By analyzing users' fitness levels, schedules, and preferences, Avie enables them to better understand their physical health and encourages meaningful behavioral change.

Parla is a company focused on transforming women's reproductive health by providing accessible, personalized, and proactive support. Its digital platform allows women to purchase at-home fertility blood tests and perform them in the comfort of their homes. In addition to testing, Parla offers educational resources and expert guidance, empowering women and their partners with knowledge about reproductive health. The platform fosters connections among mothers-to-be, enabling them to engage with wellness practitioners and build a supportive community with peers who have faced similar fertility challenges. Through this holistic approach, Parla aims to redefine the experience of navigating reproductive health.

Blow Ltd is a leading app-based provider of on-demand beauty services in London, specializing in fast beauty solutions that include expert blow dries, makeup, and nail care. Customers can access these services at their convenience, whether at home, work, hotels, or events, as well as in the company's flagship beauty bars located in Covent Garden and Canary Wharf. Operating from early morning until late at night, Blow Ltd offers appointments that can be as short as 30 minutes. The company's stylists are thoroughly vetted and trained at their beauty bars to ensure high-quality service. Clients can easily book appointments through a user-friendly mobile app available on both iOS and Android platforms, eliminating the need for cash transactions. Additionally, Blow Ltd features a curated selection of over 1,000 premium beauty products that are used and recommended by their professionals.