Hasbro

Hasbro is a prominent company specializing in children's and family leisure products, offering a diverse portfolio of brands and entertainment properties. Its brand architecture includes franchise and challenger brands such as Transformers, Nerf, My Little Pony, Monopoly, and Magic: The Gathering. Additionally, Hasbro develops products under key licensed brands, including popular franchises like Spider-Man, Star Wars, and Sesame Street. The company enhances its reach through various entertainment channels, owning stakes in Discovery Family and producing content that features its brands. Hasbro's acquisition of eOne in 2019 expanded its portfolio to include beloved family properties like Peppa Pig and PJ Masks, while also streamlining its focus by divesting noncore lines. This multifaceted approach allows Hasbro to engage customers across toys, games, television, and film.