East Los Capital is a private equity firm founded in 2019 and based in Los Angeles, California. The firm specializes in investing in lower middle market companies across various sectors, including technology, consumer, healthcare, internet, media, services, and software. East Los Capital employs a tech-enabled and operationally-focused approach, leveraging its capital, talent, and analytical capabilities to enhance the value of its investments. The firm is known for its research-driven strategy, seeking to identify successful businesses where it can make a significant impact. With a team that boasts experience from notable companies such as Amazon, Google, and McKinsey & Company, East Los Capital is committed to driving productivity and innovation through its investment portfolio.
Nova is a company specializing in Cloud Technology Consultancy Services. All its team members have one thing in common: their enthusiasm for technology and passion for customer service excellence. Nova provides services in North America and Latin America. Its headquarters are located in the NYC metropolitan area, and it has offices in Guadalajara.
Everyset
Private Equity Round in 2023
Everyset is a production management platform that facilitates the onboarding, payment, and insurance of project workforces, specifically within the entertainment industry. The platform enables employers to efficiently find, hire, and manage cast and crew for film productions. Workers can instantly onboard and track their payments, benefiting from a portable profile that allows them to transition seamlessly between different employers. Additionally, Everyset digitizes production reports on set, enhancing the overall management of film projects. By focusing on improving the connection between employers and workers, Everyset aims to streamline the hiring process and ensure that film producers have the necessary personnel on set.
Basepaws
Venture Round in 2023
Basepaws is a pioneering pet genetics company that specializes in feline DNA testing. It offers a direct-to-consumer service that provides detailed insights into a cat's breed composition, physical traits, and genetic markers associated with potential health issues. By utilizing proprietary sequencing technology, Basepaws delivers comprehensive genetic reports that help pet owners make informed decisions about their cats' health and nutrition. The company's growing database enables it to link genetic results to specific diseases and dietary needs, enhancing the overall care for pets. Basepaws collaborates with pet owners, veterinarians, breeders, and nutrition companies to expand its offerings, which may include personalized pet food and health coaching services in the future. The DNA tests are accessible through various online and offline channels, making it easier for pet owners to obtain valuable genetic information about their pets.
Tampon Tribe
Private Equity Round in 2023
Tampon Tribe, Inc. is a company dedicated to providing women with access to certified organic, toxin-free, and affordable menstrual products. Founded in 2016 and based in Santa Monica, California, the company offers a monthly subscription service for organic cotton tampons and pads that are completely compostable and plastic-free. With a strong emphasis on sustainability, Tampon Tribe ensures that all its products, including applicators and packaging, are made from recycled materials, eliminating plastic waste. The company's mission focuses on making high-quality, eco-friendly personal hygiene products easily accessible to all women while promoting environmental responsibility.
Sabio.la
Private Equity Round in 2023
Sabio.la is a software development and education company based in Culver City, California, that specializes in training aspiring developers in both front-end and back-end technologies. Founded in 2013 by Gregorio Rojas and Liliana Monge, the company provides a range of in-person coding programs that cover essential topics such as HTML5, CSS3, JavaScript, RESTFUL API development, and various programming languages including Python, PHP, Ruby, and C#. In addition to technical skills, Sabio.la emphasizes soft skills development, offering training in agile methodologies, technical project management, and team collaboration. The company also hosts informational sessions to support both technical and non-technical needs, helping students enhance their professional capabilities and achieve their career goals in the software industry.
Lynx Biosciences
Private Equity Round in 2023
Lynx Biosciences, Inc. is a clinical-stage biotechnology company based in La Jolla, California, focused on developing innovative therapies for blood cancer. Established in 2013, the company utilizes a cytomics-based platform technology to identify optimal treatment options for patients. Its flagship product, MicroC3, creates a personalized model of a patient's cancer from biopsy samples, allowing for tailored assessments of drug responses. By integrating suspension cell co-culture assays, automated microfluidics, and advanced deep learning analytics, Lynx aims to enhance the precision of patient management and expedite the development of effective cancer treatments, particularly for those with blood cancers such as multiple myeloma.
Passfolio
Private Equity Round in 2023
Passfolio is a financial technology company that offers a mobile application allowing users to trade U.S. stocks and cryptocurrencies without incurring commission fees. The platform aims to democratize investment opportunities, particularly for individuals in emerging markets, by providing access to a global capital market. With no minimum investment requirements, Passfolio enables users to fund their accounts using cryptocurrencies, thereby expanding economic opportunities for a broader audience. The company emphasizes the importance of making the financial system inclusive, ensuring that investment possibilities are accessible to everyone, not just a privileged few.
Finix
Private Equity Round in 2023
Finix is a developer of a B2B payment processing platform that enables businesses to own, manage, and monetize their payment systems. The platform features a modular, workflow-driven architecture and a real-time interface that allows users to track transactions, consolidate data from various payment processors, and underwrite merchant accounts. This capability supports banks, acquirers, and enterprises in facilitating quick and secure push payments over debit cards and enables them to send money globally. By providing these tools, Finix aims to enhance the payment processing experience for its clients.
Breadware
Private Equity Round in 2023
Breadware, Inc. is a company that provides an online platform aimed at facilitating product development, particularly in the realm of the Internet of Things (IoT). Established in 2017 and headquartered in Reno, Nevada, Breadware serves various sectors including sports, smart buildings, smart homes, transportation, medical, and industrial applications. The platform allows businesses to explore existing IoT products for inspiration, compare service providers based on various criteria, and receive support throughout the development process. By offering tools that unify hardware and firmware development, Breadware simplifies the creation of smart and connected products, helping organizations reduce costs and expedite their journey from concept to market. The company operates as a subsidiary of StoneAge Inc. as of March 2020.
Nadine West
Private Equity Round in 2022
Nadine West, Inc. is a retail company that specializes in online subscription services for women's apparel and accessories. Founded in 2013 and headquartered in Austin, Texas, the company offers a personalized styling platform that caters to the everyday woman. Upon signing up, members complete a style profile detailing their size, color preferences, and other parameters. Based on this information, Nadine West curates and ships distinctive pink packages containing customized outfits. Customers have 3-5 days to review the items and decide which pieces they wish to keep, allowing them to enjoy a convenient shopping experience tailored to their individual tastes without the need to visit a store.
Caylent
Private Equity Round in 2021
Caylent, Inc. is a cloud-native services company based in Irvine, California, that offers a DevOps-as-a-Service platform designed to assist developers in building, deploying, and managing applications in the cloud. Established in 2015, Caylent focuses on streamlining the software development process through services such as continuous delivery pipelines, container management, and automated provisioning. The company aims to empower organizations by optimizing their technology and processes, thereby accelerating time-to-value. Caylent's comprehensive offerings encompass Cloud DevOps, Cloud Migration and Modernization, Cloud Data Engineering, Cloud Native Applications, Cloud Security and Compliance, and Cloud Platform Monitoring. Additionally, the company provides innovative services in Extended Reality and Machine Learning. Committed to the open source community, Caylent is a member of the Cloud Native Computing Foundation and a Kubernetes Certified Service Provider. Its approach combines expert guidance with implementation, ensuring clients can navigate the complexities of cloud technology effectively.
MagicLinks
Private Equity Round in 2021
MagicLinks operates a social commerce platform that connects video influencers with leading brands, enabling creators to monetize their content effectively. The platform allows influencers to share and sell products they endorse directly within their videos on popular social media channels such as YouTube, Instagram, and TikTok. This seamless integration helps creators generate income while fostering deeper connections with their audiences. Brands benefit from authentic endorsements, leveraging the platform to reach engaged communities and achieve measurable results through data-driven influencer marketing campaigns. MagicLinks is dedicated to supporting the influencer community and providing comprehensive sales data reporting to its clients.
RealKey
Private Equity Round in 2021
RealKey, Inc., based in San Francisco and established in 2015, specializes in digital mortgage technologies that enhance the mortgage processing experience for both bank and non-bank mortgage loan originators. Its innovative RealKey Digital Mortgage Platform addresses inefficiencies in traditional mortgage systems by automating document collection, data review, and secure communication among all stakeholders. This platform significantly reduces the loan processing cycle by approximately 50%, enabling mortgage loan originators to close more loans efficiently, which is particularly vital given the current challenges of rising interest rates and declining mortgage lending activity. RealKey’s software integrates seamlessly with existing point-of-sale and loan origination systems, offering a fully digital mortgage processing experience that empowers lenders and brokers to improve their operations and better serve their clients.
Nevados
Venture Round in 2020
Nevados Engineering specializes in designing and manufacturing solar ground installations, specifically focusing on single-axis solar trackers that simplify the installation process for solar power plants. These trackers are engineered to function effectively on various terrains without requiring extensive grading, thus reducing installation complexity and costs. The company aims to enhance power generation while offering services that enable solar developers to explore more site options and improve profitability. With significant support from the Department of Energy, Nevados is positioned to supply its innovative systems to solar developers, contributing to more efficient and cost-effective solar energy solutions.
Capillary Biomedical
Private Equity Round in 2019
Capillary Biomedical, Inc. is a medical device company founded in 2014 and located in Irvine, California. The company focuses on developing innovative technologies for diabetes management, particularly in simplifying glucose monitoring and insulin delivery. As a spin-out from the Artificial Pancreas Center at the Sidney Kimmel Medical College of Thomas Jefferson University, Capillary Biomedical is dedicated to reducing the burden of diabetes on patients and the healthcare system. Its flagship product features a kink-proof, flexible, multiport cannula designed for reliable and comfortable insulin delivery, with an emphasis on a straightforward one-handed insertion process. This user-friendly design aims to assist diabetes patients in achieving better blood glucose control.
Pasturebird
Private Equity Round in 2019
Pasturebird, based in Murrieta, California, specializes in the production of pastured poultry, utilizing a sustainable and natural farming approach. The company raises its poultry in open environments that provide fresh air and sunlight, allowing the birds to roam freely and forage. This method not only enhances the quality of the poultry but also supports environmental health. Over the past five years, Pasturebird has established a reputation for delivering high-quality poultry products and has built partnerships with notable clients, including the LA Lakers, LA Dodgers, and various restaurants, grocery stores, and meal prep services across California and Las Vegas.
iKizmet
Private Equity Round in 2019
iKizmet is a business intelligence platform designed specifically for the fitness and wellness industry, including fitness studios, gyms, martial arts schools, and wellness centers. The platform addresses the challenges of manual reporting and data management, which can be error-prone and time-consuming. By automating the reporting process, iKizmet provides users with key performance indicators (KPIs), smart analytics, and insightful charts, all accessible through a personalized dashboard. This integration of business data allows clients to easily monitor their performance and optimize their business processes, ultimately enhancing profitability and operational efficiency.
Rosalind
Private Equity Round in 2019
Rosalind, developed by OnRamp BioInformatics, is a pioneering genomics analysis platform tailored for life science researchers. It empowers users to analyze and interpret genomic datasets without requiring prior bioinformatics expertise. Founded in 2013 and based in San Diego, California, OnRamp BioInformatics focuses on advancing Precision Medicine. Rosalind enables efficient management of genomic data, facilitating the conversion of genetic information into actionable insights for researchers and clinicians. The platform streamlines the analysis, interpretation, and storage of genomic datasets, ultimately supporting the advancement of research and clinical applications in the life sciences.
Orca Inventory
Private Equity Round in 2018
Orca Inventory's system thinks, calculates and uses a proprietary intelligent algorithm to assure you a perfect order every time, with only the click of a button. A system so precise you'll increase profits by thousands of dollars and save hours upon hours of labor - yet so simple any level employee can easily learn to use it within minutes.
Weibo
Convertible Note in 2017
Weibo Corporation is a prominent social media platform based in Beijing, China, primarily focused on microblogging. Founded in 2009, the platform enables users to create, distribute, and discover Chinese-language content. Weibo operates through two main segments: Advertising and Marketing Services, and Value-Added Services. Its advertising solutions include social display advertisements and promoted feeds, allowing businesses to enhance their brand visibility. Additionally, Weibo offers various products that facilitate user self-expression, social interaction, and content discovery. The company also provides value-added services such as membership programs, online games, live broadcasts, and social e-commerce features. Through its diverse offerings, Weibo serves as a comprehensive platform for both individual users and businesses, fostering a vibrant online community. It was previously known as T.CN Corporation before rebranding in 2012 and is a subsidiary of Sina Corporation.
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