Eastside Partners

Eastside Partners is a private equity and venture capital firm established in 2005, operating from its headquarters in Huntsville, Alabama, with an additional office in Atlanta, Georgia. The firm specializes in growth equity investments, primarily targeting early to expansion stage companies in the healthcare and information technology sectors, particularly those with a strong presence in financial services. Eastside Partners typically invests between $1 million and $5 million in individual rounds, with the potential to exceed $10 million through partnerships or co-investments. The firm focuses on companies generating revenue between $2 million and $20 million and prefers to lead most investments, although it often holds minority stakes. While it primarily targets businesses based in the southeastern United States, Eastside Partners remains open to opportunities outside the region.

Ryan Berg

Principal

Benjamin Cobb

Partner

Wesley Pope

Partner and CFO

14 past transactions

Scripta Insights

Series B in 2024
Scripta Insights offers a healthcare IT solution focused on reducing pharmacy benefit costs for self-insured employers and their members. The company has developed a cloud-based platform that analyzes pharmacy benefit manager (PBM) transactions and continuously monitors spending related to pharmacy benefits. This enables users, including employers, consultants, third-party administrators, and health plans, to identify areas of unnecessary overspending and achieve significant savings on medication costs. By providing insights and tools to evaluate PBM contracts and optimize pharmacy benefits, Scripta Insights supports cost control and financial efficiency in healthcare.

Liine

Seed Round in 2022
Liine, LLC is a company that specializes in phone performance management for the healthcare industry, focusing on enhancing patient acquisition for healthcare and dental practices. Founded in 2016 and headquartered in Raleigh, North Carolina, Liine offers an AI-powered platform that automates the capture and analysis of new patient phone calls, web forms, and online bookings without requiring manual data entry. The platform allows practices to track booking statuses, automate lead follow-up, and gain analytical insights to boost patient revenue. Additionally, it features call recording technology, which provides visibility into team and individual phone performance, along with a tailored messaging system to improve marketing efficiency through an interactive training program.

TextUs

Series C in 2021
TextUs is a business-class text messaging platform tailored for inside sales, recruiting, and customer service teams. It revolutionizes professional communication with significantly higher response rates compared to traditional channels. The platform includes features such as typing indicators, multi-user conversations, and text message dictation, all designed to facilitate personal outreach and enhance engagement with leads and candidates. By empowering teams to connect more effectively, TextUs enables businesses to accelerate their sales processes and improve customer interactions.

AllCloud

Venture Round in 2019
AllCloud is a cloud solutions provider based in Rosh Ha'ayin, Israel, established in 2008. The company specializes in cloud enablement and transformation, offering a comprehensive range of services throughout the entire cloud lifecycle, including architecture, implementation, integration, and management. AllCloud aims to help organizations maximize the value of cloud technology by facilitating the connection between their front and back office operations. By leveraging partnerships with leading technology providers and employing proven methodologies, AllCloud supports clients in navigating their transition to the cloud and optimizing their cloud environments. The company's focus is on accelerating customers' growth by guiding them through their cloud journey.

Rachio

Series B in 2018
Rachio, Inc. is a Denver-based company that specializes in intelligent sprinkler controllers aimed at enhancing water efficiency for residential landscapes. Founded in 2013, Rachio offers a WiFi-enabled device that allows users to remotely manage their sprinkler systems via a smartphone application. The system automatically adjusts watering schedules based on various factors, including local weather conditions, soil characteristics, and individual water budgets. By leveraging cloud-based technology, Rachio enables users to control their outdoor irrigation from anywhere, ultimately helping them save both water and money.

inMotionNow

Series A in 2016
inMotionNow, Inc. is a provider of SaaS-based workflow management solutions designed for enterprise creative and marketing teams. Founded in 1999 and headquartered in Morrisville, North Carolina, the company offers a centralized platform that streamlines the management, tracking, and review of print, video, and interactive projects. Its flagship product, inMotion, facilitates project request management, task and milestone tracking, resource assignment, and online review and approval. This solution enhances collaboration among project stakeholders by allowing them to access and mark up content from any Internet-enabled device, including iPhones and iPads. By improving the efficiency of content production workflows, inMotion enables businesses to accelerate their time to market, ultimately leading to quicker revenue generation. The company, originally known as Proof-it-Online, LLC, rebranded in December 2011 to reflect its focus on enhancing the creative production process for agencies and in-house marketing departments.

Jvion

Venture Round in 2016
Jvion is a healthcare technology company based in Johns Creek, Georgia, founded in 2011. It specializes in developing software solutions that predict and prevent patient-level diseases and financial losses within the healthcare system. Jvion's flagship product, RevEgis, utilizes big data and machine learning to provide predictive analytics for hospitals, accountable care organizations (ACOs), and integrated delivery networks (IDNs). This software helps these entities protect their revenues and enhance patient health outcomes by predicting clinical and financial waste, infection control issues, population health trends, readmissions, and avoidable ER visits. Additionally, Jvion's AI-enabled prescriptive analytics solution identifies patients at high risk of complications and suggests effective interventions to reduce this risk, thereby accelerating the time to value for healthcare providers.

ProctorU

Series B in 2015
ProctorU is a distance proctoring company based in Hoover, Alabama, founded in 2008. It specializes in internet-based test monitoring for educational institutions and professional organizations, enabling students and candidates to take exams remotely from their homes using webcams and screen-sharing technology. The company provides a personalized experience by assigning proctors who assist candidates with technical issues and ensure they are familiar with the exam rules. ProctorU aims to maintain the integrity of the examination process while offering flexibility for test-takers.

BrightWhistle

Series B in 2014
BrightWhistle is a leading provider of a social patient acquisition platform tailored for healthcare companies. The platform focuses on delivering healthcare-specific digital marketing solutions, utilizing search and social media to effectively connect healthcare providers with high-value patients. By offering updated content that emphasizes credentials and expertise, BrightWhistle enables its clients to enhance their patient acquisition strategies and improve overall engagement in a competitive market.

BrightWhistle

Series A in 2012
BrightWhistle is a leading provider of a social patient acquisition platform tailored for healthcare companies. The platform focuses on delivering healthcare-specific digital marketing solutions, utilizing search and social media to effectively connect healthcare providers with high-value patients. By offering updated content that emphasizes credentials and expertise, BrightWhistle enables its clients to enhance their patient acquisition strategies and improve overall engagement in a competitive market.

Influence Health

Series B in 2012
Influence Health, Inc. is a provider of customer relationship management (CRM) software solutions specifically designed for hospitals and healthcare organizations. Founded in 1996 and based in Birmingham, Alabama, the company offers the MEDSEEK Influence platform, which combines web, mobile health, predictive analytics, and precision marketing technologies to enhance patient engagement and differentiate healthcare providers in a competitive landscape. Its key solutions include MEDSEEK Predict for managing population health and service line revenue, MEDSEEK Convert for creating personalized websites aimed at patient acquisition, and MEDSEEK Empower, an enterprise patient portal that facilitates health management across various care settings. Additionally, Influence Health provides tailored tools for marketers, clinicians, and executives to improve alignment and achieve strategic goals. The company also offers a range of services such as virtual influence planning, marketing analytics, search engine optimization, and web design. Influence Health has established strategic partnerships with various organizations to enhance its offerings and support healthcare systems in adapting to the evolving landscape of patient engagement and value-based care.

BrightWhistle

Seed Round in 2011
BrightWhistle is a leading provider of a social patient acquisition platform tailored for healthcare companies. The platform focuses on delivering healthcare-specific digital marketing solutions, utilizing search and social media to effectively connect healthcare providers with high-value patients. By offering updated content that emphasizes credentials and expertise, BrightWhistle enables its clients to enhance their patient acquisition strategies and improve overall engagement in a competitive market.

Influence Health

Series A in 2009
Influence Health, Inc. is a provider of customer relationship management (CRM) software solutions specifically designed for hospitals and healthcare organizations. Founded in 1996 and based in Birmingham, Alabama, the company offers the MEDSEEK Influence platform, which combines web, mobile health, predictive analytics, and precision marketing technologies to enhance patient engagement and differentiate healthcare providers in a competitive landscape. Its key solutions include MEDSEEK Predict for managing population health and service line revenue, MEDSEEK Convert for creating personalized websites aimed at patient acquisition, and MEDSEEK Empower, an enterprise patient portal that facilitates health management across various care settings. Additionally, Influence Health provides tailored tools for marketers, clinicians, and executives to improve alignment and achieve strategic goals. The company also offers a range of services such as virtual influence planning, marketing analytics, search engine optimization, and web design. Influence Health has established strategic partnerships with various organizations to enhance its offerings and support healthcare systems in adapting to the evolving landscape of patient engagement and value-based care.
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