Ethos VC

Setscale is a financial services company that specializes in providing purchase order financing to businesses seeking to scale their operations without the hindrance of cash flow issues. By advancing capital directly to manufacturers, Setscale ensures that clients can fulfill orders promptly, covering up to 100% of production costs. The company carefully evaluates purchase orders of all sizes, allowing it to tailor funding solutions to meet the specific needs of brands and suppliers. As a partner in growth, Setscale helps businesses maintain momentum by offering non-dilutive funding, where repayment occurs only after customers receive their goods and invoice Setscale directly. This model enables companies to focus on expanding their operations rather than struggling with immediate cash flow shortages.

Clara is a Latin American fintech company specializing in corporate spending management. It offers locally-issued corporate cards, bill pay services, financing solutions, and a software platform designed to streamline expense reporting and provide real-time insights into spending.

Payday is a fintech platform that provides global payment solutions such as virtual mastercards and payments for foreign employees. Payday can also be used to handle payroll, taxes, and compliance by foreign companies with African employees. Payday was established on May 1, 2021 in Vancouver, British Columbia by Favour Ori.

TIER Mobility GmbH is a Berlin-based shared micro-mobility provider founded in 2018, specializing in electric kick scooters, e-bikes, and e-mopeds for local commuting. The company aims to transform urban mobility by offering users a convenient way to access light electric vehicles through its application software, which allows them to locate and book available scooters. TIER is dedicated to promoting climate neutrality and reducing urban dependence on cars, contributing to a more sustainable and livable environment. Through its proprietary Energy Network, TIER strives to enhance the efficiency and accessibility of its services, thereby supporting cities in their efforts to improve mobility solutions.

Prism is a marketplace that provides liquidity for startup founders, employees, and investors.

Omneky is an AI-driven platform that specializes in creating effective advertising campaigns for businesses. By leveraging machine learning algorithms, Omneky generates and tests various ad creatives, analyzes performance data, and optimizes campaigns to enhance their effectiveness. The platform also designs personalized brand experiences by modeling websites according to audience preferences. This capability allows clients to receive tailored recommendations for posts, ads, and landing pages, ultimately driving engagement and expanding market reach. Through its innovative approach, Omneky enables marketers to improve their return on ad spend while saving time and resources.

Yummy Inc. is a food delivery application company founded in 2020 by Vicente Zavarce, with its headquarters located in San Francisco, California, and an additional office in Caracas, Venezuela. The Yummy app operates across Latin America, allowing users to order and pay for meals through both mobile and web platforms. It offers various payment options, including foreign credit cards and cash, making it convenient for users to enjoy their food at their preferred locations.

earnJARVIS is a crypto investment platform that helps retail investors and businesses access the full breath of the crypto economy by automating asset and yield management.

Setscale is a financial services company that specializes in providing purchase order financing to businesses seeking to scale their operations without the hindrance of cash flow issues. By advancing capital directly to manufacturers, Setscale ensures that clients can fulfill orders promptly, covering up to 100% of production costs. The company carefully evaluates purchase orders of all sizes, allowing it to tailor funding solutions to meet the specific needs of brands and suppliers. As a partner in growth, Setscale helps businesses maintain momentum by offering non-dilutive funding, where repayment occurs only after customers receive their goods and invoice Setscale directly. This model enables companies to focus on expanding their operations rather than struggling with immediate cash flow shortages.

Proof operates as a technology company specializing in secure digital transactions. It provides an identity-assured transaction management platform that verifies the identities of individuals engaging in online business dealings. By confirming identities and securing transactions, Proof helps protect both businesses and their customers from fraudulent activities, fostering trust in digital environments.

SkyLink is a unified travel management and collaboration platform based in San Francisco, California, founded in 2021. The company leverages artificial intelligence to automate trip management processes through email and chat, streamlining the travel experience for its clients. By integrating with clients' existing technology stacks, SkyLink replicates the functions typically performed by traditional travel management agents, enhancing efficiency and user experience.

Starburst is an analytics platform that facilitates seamless access to data across various databases, allowing organizations to unlock the full value of their data. By providing a solution that enables instant actionability, Starburst helps data-driven entities reduce the total cost of their infrastructure and analytics investments. The platform also addresses challenges related to data movement and duplication, thereby preventing vendor lock-in and simplifying the complexities associated with managing data. Through its innovative approach, Starburst aims to empower businesses to effectively leverage their data assets for informed decision-making.

Caplight is a platform that enables institutional investors to trade derivatives tied to private company stock, including call and put options and security-based swap contracts, allowing long and short positions through synthetic and cash-settled instruments. The platform provides hedging, income generation, and liquidity with settlement-like mechanics similar to public markets. It serves a broad range of qualified institutional buyers, such as hedge funds, venture capital funds, family offices, pensions, endowments, mutual funds, and insurance firms. Caplight partners with North Capital Private Securities to offer securities connected to private equities.

Trackonomy Systems, Inc., established in 2017 and based in Santa Clara, California, specializes in developing software solutions for supply chain management. The company offers a suite of features tailored to optimize last-mile deliveries, high-value shipments, cold chain logistics, time-critical transports, global logistics coordination, and indoor/yard navigation. Its clientele spans industries such as transportation, healthcare, manufacturing, safety and security, and logistics service providers. Trackonomy's core offering is an end-to-end parcel tracking application designed to streamline delivery processes and enhance operational efficiency.

Chipper facilitates free cross-border money transfers via its mobile app. Users can send funds to any mobile number in Africa, with support for multiple currencies.

Rain Technologies Inc. is a financial technology company based in Los Angeles, California, founded in 2019. The company develops applications aimed at enhancing employees' financial health by providing them with on-demand access to their earned wages. Rain's platform integrates with existing payroll systems, allowing employees to withdraw portions of their earned wages at any time, rather than waiting for the traditional payday. This service is offered as a voluntary benefit at no cost to employers. The Rain Instant Pay app not only facilitates wage access but also includes features such as overdraft protection through a checking account option, notifications for upcoming bills, and various budgeting and saving tools. By providing an alternative source for cash, Rain helps businesses support their employees in managing finances more effectively and avoiding reliance on payday loans.

Natural Fiber Welding, Inc., founded in 2015 and based in Peoria, Illinois, specializes in the manufacture and supply of sustainable fabrics and materials derived from natural fibers. The company has developed a circularity platform that produces high-performance, plastic-free materials from plants, which are applicable across various industries, including fashion, footwear, automotive, and upholstery. By integrating its innovative technology into existing supply chains, Natural Fiber Welding enables brands to design and scale environmentally friendly products, thereby promoting sustainability in material usage.

Anduril Industries is a defense technology company that designs, develops, and deploys hardware and software to address national security challenges for the United States and its allies. It offers the Lattice Platform, an AI-based system that fuses real-time data from computer vision, machine learning, and mesh networking into a single autonomous operating picture; Sentry Tower, which integrates data across the electromagnetic spectrum; Ghost sUAS, an unmanned autonomous, man-portable drone capable of performing missions with limited human intervention; and Anvil sUAS, a precision kinetic intercept that autonomously navigates to counter potential drone threats with visual verification by a human operator. Founded in 2017, Anduril is based in Irvine, California, with additional offices in Orange County, California; Washington, D.C.; and Seattle, Washington.

Vise is a technology company that automates investment management for financial advisors through the use of artificial intelligence. Founded in 2016 by Samir Vasavada and Runik Mehrotra in New York, Vise offers a comprehensive platform that supports the entire advisor-client relationship. This includes the creation of personalized portfolios, management of those portfolios, and the provision of ongoing intelligence to ensure optimal performance. By leveraging advanced technology, Vise enables financial advisors to focus on what matters most: their client relationships, while also providing them with customized investment solutions and automated trade execution.

Hearth is a financial technology platform that supports home improvement contractors in growing and managing their businesses. The company offers a comprehensive suite of financial tools designed to facilitate business transactions, including financing advice, invoicing, payment collection, and insurance products. By enabling contractors to send quotes, contracts, invoices, and financing options from any location, Hearth streamlines the process of closing deals, ensuring a seamless experience for both contractors and clients.

GreenLight is a financial technology company that offers a comprehensive money management platform designed specifically for families. Founded in 2014 and headquartered in Atlanta, Georgia, GreenLight provides a debit card and accompanying app that enables parents and children to earn, save, spend, and invest money effectively. The platform empowers parents with flexible spending controls, tools for managing chores, and automated allowance features, all while promoting financial literacy among children. Users can earn up to 3% cash back on purchases, with the option for parents to automatically invest these rewards in stocks and exchange-traded funds for future family expenses. GreenLight aims to simplify personal finance for families, fostering responsible financial habits from a young age.

Cinchona specializes in acquiring, incubating, and developing successful ecommerce brands. Established in London in 2020, the company leverages its team's deep expertise in ecommerce, technology, and M&A to build a robust ecosystem of e-commerce entrepreneurs.

Aimi is a company that develops a generative music platform using AI and machine learning to produce continuous, royalty‑cleared music. It offers an API for developers and businesses to integrate on‑demand music into applications, products, and services. The platform blends human creativity with intelligent technology, allowing artists to contribute ideas while protecting intellectual property and ensuring proper credit. It enables businesses to shape listening experiences tailored to their objectives while maintaining high integrity standards.

Airtable is a cloud-based software company that provides a no-code platform for creating and sharing relational databases and custom applications. The platform enables users to organize data, automate workflows, and build flexible templates for tasks such as project tracking, inventory management, and CRM, without coding. It supports collaboration across teams and can incorporate artificial intelligence features to streamline processes. Airtable serves organizations across various industries enabling teams to tailor software tools to their workflows without traditional development resources.

Stripe develops APIs and tools for businesses to accept and manage online payments securely. It supports various international debit/credit cards, serving e-commerce platforms, SaaS companies, marketplaces, and non-profits globally.

Flutterwave is a global payments technology company that enables businesses worldwide to accept payments from customers globally via web and mobile. It offers services such as Flutterwave Checkout, API for virtual card management, invoicing, payment links, and more, serving industries like gaming, events, transportation, hospitality, and individuals.

Astra Space, Inc. is a technology company based in Alameda, California, that specializes in designing and building rockets for satellite delivery and launch services. Founded in 2004 and originally known as Ventions LLC, the company rebranded in 2016 and aims to provide accessible and affordable access to space. Astra offers online reservations for payload deliveries to both sun-synchronous and low inclination orbits, with a focus on dedicated launch services for payloads ranging from 50 kg to 150 kg. The business is divided into two segments: Launch Services, which provides rapid global launch capabilities, and Space Products, which includes the development of space products tailored to customer needs for successful satellite launches. Astra operates test facilities to support its operations and is committed to facilitating frequent access to space for satellite operators and governments.

Fantasmo.io, founded in 2014 and headquartered in Venice, California, develops decentralized and open-source software solutions for creating 3D maps and camera-based positioning systems suitable for both indoor and outdoor environments. The company's primary offering, the Camera Positioning Standard, operates without the need for traditional infrastructure such as satellites, beacons, or radios, making it particularly versatile for various applications. Fantasmo's technology is utilized across multiple sectors, including micro mobility, robotics, mobile devices, and automotive industries, enabling advancements in augmented reality and the integration of physical and digital spaces.

Astra Space, Inc. is a technology company based in Alameda, California, that specializes in designing and building rockets for satellite delivery and launch services. Founded in 2004 and originally known as Ventions LLC, the company rebranded in 2016 and aims to provide accessible and affordable access to space. Astra offers online reservations for payload deliveries to both sun-synchronous and low inclination orbits, with a focus on dedicated launch services for payloads ranging from 50 kg to 150 kg. The business is divided into two segments: Launch Services, which provides rapid global launch capabilities, and Space Products, which includes the development of space products tailored to customer needs for successful satellite launches. Astra operates test facilities to support its operations and is committed to facilitating frequent access to space for satellite operators and governments.

Airtable is a cloud-based software company that provides a no-code platform for creating and sharing relational databases and custom applications. The platform enables users to organize data, automate workflows, and build flexible templates for tasks such as project tracking, inventory management, and CRM, without coding. It supports collaboration across teams and can incorporate artificial intelligence features to streamline processes. Airtable serves organizations across various industries enabling teams to tailor software tools to their workflows without traditional development resources.

Palantir Technologies develops data fusion, integration, and analytics software for public institutions, commercial enterprises, and non-profit organizations worldwide. The company offers Gotham, a platform that integrates, manages, secures, and analyzes enterprise data, and Metropolis, a platform that integrates, enriches, models, and analyzes quantitative data for commercial use. Palantir's software supports activities such as anti-fraud, crisis response, cyber security, defense, disaster preparedness, disease response, healthcare delivery, intelligence, law enforcement, insurance analytics, and pharmaceutical research. Its solutions enable collaboration across and within organizations to make sense of large and complex data sets. Palantir serves government, defense, finance, healthcare, and other industries. The company was founded in 2003 and is based in Palo Alto, California.

Bakkt Holdings, founded in 2018 and headquartered in Atlanta, Georgia, operates a blockchain-based platform designed for consumers and institutions to buy, sell, store, and spend digital assets. The company's platform offers a user-friendly experience accessible through applications and APIs, enabling seamless transactions in cryptocurrencies and loyalty points. Bakkt aims to enhance consumer spending and strengthen loyalty programs, creating value for all participants in its digital assets ecosystem. Additionally, Bakkt provides custody solutions tailored for institutional clients, ensuring secure storage of digital assets. The company generates revenue through subscription services and various digital asset transactions, positioning itself as a trusted player in the evolving digital economy.

Citizen is a mobile application focused on enhancing personal and community safety by delivering real-time safety alerts and incident updates to its users. The app utilizes the latest 911 data to provide timely information, allowing users to stay informed about their surroundings. It features live stories and user-generated content, promoting transparency and awareness within neighborhoods. Citizen has been recognized for its positive impact, assisting in various emergency situations, including evacuations and locating missing persons and pets. With millions of downloads across the United States, the app has established significant user bases in major metropolitan areas such as New York City, San Francisco, Los Angeles, and Chicago. Citizen aims to empower individuals to protect themselves and their loved ones while fostering a connected community.