Experienced Capital Partners

Experienced Capital is a private equity firm established in January 2016 and headquartered in Paris, France. The firm specializes in various stages of investment, including incubation, early to late venture, emerging growth, growth capital, and buyouts. It primarily targets the Affordable Luxury segment within the retail and digital brand sectors, focusing on areas such as fashion, accessories, beauty, jewelry, household goods, children’s products, food, and technology. Experienced Capital typically invests in companies with an enterprise value ranging from €10 million to €100 million and aims to allocate between €2 million and €30 million per transaction. The firm's investment strategy includes taking majority or minority stakes in businesses with sales revenues between €3 million and €20 million for growth accelerators, and up to €400 million for co-investors. The firm is also committed to ESG investment principles and operates mainly in Asia, the Middle East, France, Europe, and the United States.

Emmanuel Pradere

Co-Founder and Member of Executive Comitee

15 past transactions

Reform

Series B in 2022
Reform is a Danish design company based in Copenhagen, established in 2014, that specializes in creating innovative kitchen spaces. The company focuses on delivering extraordinary design at reasonable prices, emphasizing a people-centered approach in its offerings. Reform collaborates with renowned architects and designers to push the boundaries of kitchen design, resulting in culturally relevant and forward-thinking solutions. Their process includes planning with a variety of choices, utilizing 3D technology for design visualization, and providing delivery and installation services. Reform's commitment to quality and creativity has been recognized with accolades such as the ELLE DECO International Design Award for the MATCH kitchen, designed by Müller Van Severen.

dynamo cycling

Acquisition in 2019
dynamo cycling is not just indoor cycling. It goes way beyond that. Dynamo building a lasting brand with a strong identity by establishing fashion, food and well-being partnerships.

dynamo cycling

Private Equity Round in 2019
dynamo cycling is not just indoor cycling. It goes way beyond that. Dynamo building a lasting brand with a strong identity by establishing fashion, food and well-being partnerships.

Oh My Cream

Private Equity Round in 2019
Oh My Cream, founded in 2012 and based in Paris, France, operates as a concept store specializing in beauty products. The company focuses on offering a curated selection of advanced and innovative brands, emphasizing organic, natural, and chemical-free cosmetics. Its mission is to provide customers with high-quality beauty items, including skincare, makeup, hair care, and body products, as well as beauty tools and supplements. Oh My Cream aims to make the best available cosmetics accessible by featuring a diverse range of both well-known and niche brands, ensuring a unique shopping experience for those seeking healthier options for themselves and the environment.

LA Bruket

Acquisition in 2019
LA Bruket is a Natural and organic skincare made on the west coast of Sweden.

LA Bruket

Private Equity Round in 2019
LA Bruket is a Natural and organic skincare made on the west coast of Sweden.

NV Gallery

Private Equity Round in 2019
NV Gallery SAS offers furniture and home accessories online. The company offers coffee tables, side tables, bedside tables, dining tables, desks, sofas, armchairs, benches, pouffes, bar stools, footstools, shelves, TV stands, pendant lighting, floor lamps, light bulbs, dinnerware, vases, mirrors, plant pots, and plates and trays. NV Gallery SAS was founded in 2016 and is headquartered in Paris, France.

Bam Karaoke Box

Private Equity Round in 2018
BAM Karaoke Box has reinvented the concept of karaoke with an upscale offer combined with a unique customer experience.

Sessun

Private Equity Round in 2017
Sessun is a privately held company based in Marseille, France, specializing in the manufacture and distribution of modern women's clothing and accessories. The brand offers a diverse range of products, including apparel, shoes, bags, jewelry, and gifts. Sessun focuses on reinventing classic styles and adapting traditional masculine and feminine codes, allowing customers to explore unique designs characterized by distinct volumes and materials.

Jimmy Fairly

Private Equity Round in 2017
Jimmy Fairly SAS is a French company that designs and manufactures eyewear, including both eyeglasses and sunglasses. Founded in 2010 and headquartered in Paris, the company offers its products through online sales and operates optical stores across France. Each pair of Jimmy Fairly eyewear is crafted in France and sold at a unique price of 99 euros, which includes lenses. In a socially responsible initiative, for every pair purchased, the company donates a pair to someone in need, embodying its "Buy One Give One" philosophy.

Figaret

Acquisition in 2017
Figaret is a privately held company specializing in the design, manufacturing, and supply of shirts and fashion accessories for both men and women. The company offers a range of high-quality apparel, primarily focusing on shirts tailored to meet the needs of its customers. Figaret distributes its products through a combination of online and offline channels, ensuring accessibility and convenience for consumers seeking stylish and well-crafted clothing.

Le Slip Francais

Series A in 2016
Le Slip Francais is an online clothing retailer which offers underwear, swimwear, and accessories for men and women. The range of high quality garments, exclusively made in France, are sold online, through three high street boutiques in Paris, and via distribution partners across France. The company was founded in 2011.

Maison Standards

Seed Round in 2016
Maison Standards SAS is a Paris-based fashion brand established in 2012 that specializes in manufacturing apparel for both men and women. The company offers a diverse range of products, including shirts, sweatshirts, skirts, knitwear, T-shirts, jackets, and accessories. Maison Standards operates primarily through its online store, employing a business model that seeks to disrupt traditional fashion practices. By focusing on quality and accessibility, the brand aims to provide contemporary clothing options that resonate with modern consumers.

Soeur

Private Equity Round in 2016
Soeur design a simple, elegant and authentic parisian fashion line for girls and women.

Balibaris

Private Equity Round in 2016
Balibaris SAS is a menswear brand based in Paris, France, founded in 2010. The company designs and manufactures a variety of clothing products, including coats, suits, jackets, shirts, pants, shorts, T-shirts, and polos, as well as accessories such as ties, shoes, belts, and scarves. Balibaris aims to provide easy-to-wear and tasteful fashion suitable for everyday use, catering to a broad audience with its contemporary and masculine designs. The brand sells its products through both physical stores and an online platform, allowing customers to access a wide range of essential fashion items conveniently.
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