Census

Census is a data activation platform that specializes in synchronizing data warehouses with customer relationship management and operational tools. By utilizing Reverse ETL technology, Census enables businesses to transform their data into actionable insights without the need for custom scripts or significant engineering resources. This functionality allows marketing and sales teams to access and utilize reliable customer data effectively. Numerous companies, such as Fivetran, Canva, Sonos, and Figma, leverage Census to enhance their operations, leading to significant improvements like personalized marketing for millions of users, a tenfold increase in sales productivity, and a substantial reduction in support response times. Through its platform, Census aims to facilitate better decision-making and operational efficiency for its clients.