Felix Capital, established in 2014, is a London-based venture capital firm that invests in early-stage, digital lifestyle-focused companies. It operates at the intersection of technology and creativity, backing authentic brands, platforms, and enabling software technologies in the consumer, media, and technology sectors. Felix Capital typically invests between $0.5 million to $5 million per round, with a focus on Europe and the United States. The firm seeks to support entrepreneurs with innovative ideas, helping them build category-leading companies that stand out and drive change in the digital lifestyle space.
Holy is a company dedicated to producing innovative powder-based beverages, including HOLY Energy® and HOLY Iced Tea®. These products are marketed as zero sugar and sustainably packaged, appealing to health-conscious consumers. Holy emphasizes delivering a unique taste experience while fostering a commitment to social responsibility. The company offers a diverse range of flavors, aiming to cater to various customer preferences. Additionally, Holy encourages individuals interested in its mission and products to explore opportunities to join its team.
Violette_FR
Series B in 2024
VIOLETTE_FR is a beauty brand that offers a diverse range of products, including skincare, haircare, and makeup, all crafted with safe, effective, vegan, and cruelty-free ingredients. The brand emphasizes the celebration of individuality and embraces the French philosophy of appreciating imperfection. VIOLETTE_FR caters to beauty professionals and consumers alike, providing a variety of cosmetics such as lipstick, liquid eyeshadow, highlighter, dry shampoo, and moisturizing spray. With a commitment to being natural and environmentally conscious, the brand seeks to empower users to express their personalities and aspirations through its products.
Pure Pet Food
Venture Round in 2024
Pure Pet Food specializes in producing healthy, human-grade meals for pets, focusing on dehydrated and freeze-dried options. By gently removing moisture through the application of warm air, the company preserves the natural ingredients in its low-processed recipes. This approach caters to pets with sensitivities and specific health needs, providing pet owners with a diverse selection of fresh and unprocessed food choices at an affordable price.
Everdrop
Series B in 2022
Everdrop GmbH, founded in 2019 and based in Munich, Germany, specializes in the production of sustainable cleaning products aimed at minimizing plastic waste. The company manufactures plastic-free packaged cleanser tablets, which can be mixed at home, along with reusable spray bottles and laundry detergent powder. Everdrop's product line also includes vegan natural cosmetics, all designed to eliminate single-use plastics and unnecessary chemicals. By offering these eco-friendly solutions, Everdrop enables consumers to maintain a clean household in a straightforward and sustainable way.
Violette_FR
Seed Round in 2021
VIOLETTE_FR is a beauty brand that offers a diverse range of products, including skincare, haircare, and makeup, all crafted with safe, effective, vegan, and cruelty-free ingredients. The brand emphasizes the celebration of individuality and embraces the French philosophy of appreciating imperfection. VIOLETTE_FR caters to beauty professionals and consumers alike, providing a variety of cosmetics such as lipstick, liquid eyeshadow, highlighter, dry shampoo, and moisturizing spray. With a commitment to being natural and environmentally conscious, the brand seeks to empower users to express their personalities and aspirations through its products.
Lick
Series A in 2021
Lick is a home decor brand focused on simplifying the process of transforming living spaces. The company manufactures a range of products, including durable, low-odor paints, artisan wallpaper, and stick-on samples, designed to facilitate easy redecorating. Lick also provides user-friendly tools and sustainable decor supplies, along with support services such as color consultations. This approach allows customers to efficiently revamp their homes while enjoying the process.
Everdrop
Seed Round in 2021
Everdrop GmbH, founded in 2019 and based in Munich, Germany, specializes in the production of sustainable cleaning products aimed at minimizing plastic waste. The company manufactures plastic-free packaged cleanser tablets, which can be mixed at home, along with reusable spray bottles and laundry detergent powder. Everdrop's product line also includes vegan natural cosmetics, all designed to eliminate single-use plastics and unnecessary chemicals. By offering these eco-friendly solutions, Everdrop enables consumers to maintain a clean household in a straightforward and sustainable way.
Lick
Seed Round in 2020
Lick is a home decor brand focused on simplifying the process of transforming living spaces. The company manufactures a range of products, including durable, low-odor paints, artisan wallpaper, and stick-on samples, designed to facilitate easy redecorating. Lick also provides user-friendly tools and sustainable decor supplies, along with support services such as color consultations. This approach allows customers to efficiently revamp their homes while enjoying the process.
YFood
Series B in 2020
YFood is a food-tech startup focused on creating innovative food solutions tailored for modern consumers. The company offers a range of products, including ready-to-drink meals, drink powders, and nutrition bars that provide complete nutrition. These offerings are designed to deliver balanced meals in a convenient format, containing essential proteins, vitamins, minerals, omega fatty acids, and fiber. YFood aims to serve as a healthier alternative to traditional junk food, helping consumers maintain energy levels throughout the day while promoting a more nutritious lifestyle.
Frichti
Series B in 2017
Frichti is a grocery delivery service that addresses the needs of individuals seeking convenient meal solutions. Established in Paris, Frichti specializes in 15-minute delivery of groceries and fresh products sourced directly from producers. The company's inventory includes over 2,000 carefully selected items, ranging from fruits and vegetables to meat, seafood, dairy, bakery goods, and household essentials. In response to the demand for a modern supermarket experience, Frichti launched a new model in 2018, emphasizing freshness, convenience, and affordability. The service operates through strategically located "fresh food darkstores" in cities such as Paris, Lyon, Lille, Bordeaux, and Brussels, allowing for rapid delivery. Customers can place orders via the Frichti website or mobile app, ensuring a seamless shopping experience.
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