FirePower Capital

FirePower Capital is a Toronto-based financing advisory firm founded in 2009 that specializes in providing advisory services for mergers and acquisitions to lower mid-market companies in Canada. The firm focuses on helping entrepreneurs navigate critical transactions, such as acquiring competitors, selling to strategic buyers, and securing growth financing. By assembling a diverse team of professionals, including deal-makers, marketers, and engineers, FirePower Capital aims to offer the same level of sophisticated transactional advice that larger investment banks provide, which is often inaccessible to smaller companies. The firm has redefined traditional investment banking practices by implementing innovative strategies, such as creating cross-functional teams and developing proprietary software for efficient deal management. FirePower Capital serves a range of sectors, including financial services, information technology, healthcare, and manufacturing, and is committed to transforming the lower mid-market landscape through its entrepreneurial approach and results-driven philosophy.

Sebastien Douville

Partner and COO

Jared Kalish

Partner, Private Capital

Trevor Simpson

Partner, Private Debt

33 past transactions

Smile Digital Health

Debt Financing in 2025
Smile Digital Health is a health information technology company that focuses on providing data fabric solutions tailored for the healthcare sector. The company develops fast, secure, and compliant data infrastructures designed to support the complex data needs of healthcare organizations. Its enterprise-grade, open-framework platform facilitates the digital transformation of healthcare by enabling seamless collaboration and integration across various systems. This allows organizations to effectively ingest, transform, store, analyze, and share health information, ultimately enhancing patient care and driving value creation throughout the healthcare ecosystem.

Memory & Company

Debt Financing in 2024
Memory & Company is a provider of elderly care services focused on individuals experiencing memory loss. The company offers both short and long-term accommodations tailored to the needs of its clients. Services include personal and cognitive care, assistance with meals and grooming, and various programs aimed at enhancing physical fitness and social engagement. Additionally, Memory & Company incorporates therapeutic activities such as music, art, and pet therapy, ensuring a holistic approach to care. By prioritizing the well-being of individuals with memory loss, the company also provides support for their Care Partners, helping them navigate the challenges associated with caregiving.

Shiny Health & Wellness

Post in 2022
Shiny Health & Wellness helps people never settle, and live fully by being a trusted source for health and wellness solutions and services.

CheckSammy

Debt Financing in 2022
CheckSammy is a company focused on sustainability and subscription-based bulk junk hauling services, which includes the collection and analysis of data related to waste management. It utilizes proprietary technology to verify clients' sustainability initiatives by tracking and collecting used consumer items. Offering both fixed flat rate subscription services and on-demand pricing for large-item junk removal, CheckSammy partners with third-party operators to provide competitive pricing for its services. Additionally, the company acts as a single point of contact for clients seeking comprehensive management of niche waste and recycling streams, enabling them to track waste data and gain measurable insights into site-level trends.

Spearhead Corporate Development

Private Equity Round in 2022
The luxury of choice in M&A: human-led, AI-powered sourcing and qualifying of proprietary M&A deals on the buy-side, at scale Spearhead enables active large strategic acquirers and PE firms to see more opportunities and close more off-market deals with more certainty, worldwide. Located in Toronto, Cape Town and Bengaluru, our team of 35+ seasoned dealmakers and researchers, expertly curate, connect with, and advance deal opportunities for our clients in the Americas, MENA, and APAC.

CleanDesign Income

Debt Financing in 2022
CleanDesign Income is a company focused on creating hybrid energy management systems aimed at reducing greenhouse gas emissions associated with drilling operations. The company provides technology that manages generator operations and optimizes rig capabilities, which leads to significant reductions in fuel costs. By addressing environmental concerns, CleanDesign Income supports its clients in meeting corporate environmental and sustainability goals. As diesel prices rise, the financial benefits of their solutions become increasingly pronounced, contributing to both cost savings and enhanced compliance with environmental standards.

GrowthGenius

Series A in 2021
GrowthGenius Inc. is a Toronto-based company founded in 2016 that specializes in predictive analytics software for sales teams, particularly within B2B tech companies. The platform utilizes artificial intelligence and machine learning to track over 70 buy signals, allowing businesses to identify their ideal customer profiles. GrowthGenius automates the sales prospecting process by creating customized prospecting strategies, building targeted contact lists, and personalizing outreach messages. Its software significantly enhances sales efficiency, providing results that are three to ten times better than industry averages. By automating lead generation and optimizing follow-up processes, GrowthGenius enables sales teams to focus on closing deals with ready-to-buy customers.

CPS Capital

Debt Financing in 2021
CPS Capital is a private equity investment firm established in 2013 and based in Toronto, Canada. The firm specializes in supporting small and medium-sized businesses by collaborating closely with their management teams to enhance growth and operational efficiency. CPS Capital is dedicated to fostering the long-term objectives of business owners, either by facilitating their growth strategies or offering liquidity solutions. With a strong commitment to entrepreneurship, CPS Capital actively engages in the investment process, aiming to create value for its portfolio companies.

Wesbell Group of Companies

Private Equity Round in 2021
Wesbell Group of Companies is a telecommunications hardware company based in Mississauga, Ontario. The organization specializes in providing a range of products and services aimed at enhancing telecommunications infrastructure. With a focus on quality and innovation, Wesbell plays a significant role in the development and supply of hardware solutions that support the telecommunications industry.

sMedia

Debt Financing in 2021
sMedia is a prominent digital technology company in North America, specializing in services for automotive dealerships. As a Google SMB Premier Partner, sMedia enhances online advertising strategies to drive engaged shoppers to Vehicle Detail Pages, effectively converting them into quality leads. The company collaborates with over 450 dealerships, focusing on increasing traffic, engagement, and ultimately, sales. sMedia has demonstrated impressive results, including a 100% average increase in button conversion rates on Vehicle Detail Pages and a 400% reduction in cost-per-click compared to industry standards. Additionally, it has achieved a 97% increase in form submissions on these pages. The company's diverse offerings extend to graphic design, mobile applications, internet programs, experiential marketing, brand development, and artificial intelligence, positioning it as a comprehensive solution provider in the automotive sector. Recognized as the fastest-growing top Google Certified Agency in 2014 and 2015, sMedia continues to lead in delivering impactful digital marketing solutions.

JUDI.AI

Debt Financing in 2020
JUDI.AI is a provider of a small business lending analytics platform that specializes in credit risk analysis and automated underwriting. The company offers services that include cash flow performance monitoring and portfolio reporting, facilitating efficient decision-making for financial market clients. By developing a business process automation system, JUDI.AI aims to streamline underwriting and credit assessment, allowing clients to achieve technology-driven risk evaluations. The company is dedicated to enhancing customer experience through various communication channels, including phone, email, and online applications, ensuring that clients receive timely support for their inquiries.

Property Vista

Debt Financing in 2020
Property Vista is a company that provides an enterprise property management software solution designed to streamline the management of real estate properties. Its cloud-based platform encompasses a comprehensive suite of tools that facilitate efficient property management, enhancing the experiences of both property managers and tenants. The software addresses various aspects of property management, including prospective tenant applications, lease management, and move-out inspections, thereby offering a holistic approach to managing properties effectively. Through its integrated system, Property Vista aims to improve operational efficiency and tenant satisfaction within the real estate sector.

Koa Natural Foods

Debt Financing in 2020
Koa Natural Foods is a Canadian manufacturer specializing in healthy and organic food products. The company is dedicated to providing a range of delicious snacks made from ethical and sustainable ingredients. Koa Natural Foods aims to promote a healthier lifestyle by offering nutritious options that enhance both physical and mental well-being. Through its commitment to quality, the company encourages consumers to enjoy a vibrant lifestyle with its diverse selection of wholesome snacks.

BATL

Private Equity Round in 2020
BATL is a company that specializes in providing recreational services focused on urban indoor axe-throwing experiences. The business has gained significant media attention from outlets such as the BBC, The Wall Street Journal, and The Lonely Planet. BATL has hosted over 1.25 million visitors for various events including leagues, birthdays, bachelor/bachelorette parties, and corporate team-building activities. The company utilizes a proprietary digital scoring system and cloud-based operating platform, which are also licensed to third parties in the axe-throwing industry. Additionally, BATL offers party booking services along with food and bar amenities, enhancing the overall experience for customers seeking indoor axe-throwing games.

HealthCasa

Private Equity Round in 2019
HealthCasa Limited is a mobile health platform based in Toronto, Canada, that specializes in providing in-home and in-office healthcare services. Founded in 2017, the company offers a range of treatments, including podiatry, orthotics, registered massage therapy, physiotherapy, naturopathy, and dietetics. HealthCasa serves clients primarily in the Greater Toronto Area and the Hamilton region, facilitating healthcare appointments in the comfort and safety of patients' homes. Additionally, HealthCasa At Work provides corporate health and wellness programs, which include on-site healthcare appointments, workshops, and wellness seminars, catering to the health needs of employees in various organizations.

Sprout

Debt Financing in 2019
Sprout is a health engagement platform based in Toronto, Ontario, that focuses on enhancing workplace wellbeing through comprehensive corporate wellness solutions. Founded in 2012 by Martha Switzer and Christina Ford, the platform equips employees with resources to adopt healthier lifestyles while providing employers with tools to manage and assess the impact of wellness initiatives. By promoting physical activity tailored to individual preferences, Sprout aims to improve employee satisfaction and retention, ultimately helping companies realize a better return on their wellness investments. The platform not only facilitates healthier living at work but also supports overall wellbeing at home, reinforcing the importance of a holistic approach to corporate wellness.

The Installation Group

Acquisition in 2019
The Installation Group is a telecommunications service provider based in Sudbury, Canada, founded in 2005. Specializing in rural field installation services, the company offers installation and support for various communications and technology products, including satellite television, wireless point-to-point internet, and security and automation systems. By focusing on operational excellence, The Installation Group aims to connect rural communities with advanced technologies, ensuring subscribers receive seamless services. The company prioritizes attracting and developing talented individuals in the industry, fostering a positive work environment that supports career growth. Additionally, The Installation Group partners with notable companies to enhance its service offerings.

Ample Organics

Debt Financing in 2019
Ample Organics Inc. is an information technology firm headquartered in Toronto, Canada, specializing in technological solutions for the cannabis industry in Canada and Jamaica. Founded in 2014, the company provides a comprehensive seed-to-sale platform that enables users to track, manage, and report every stage of cannabis growth, production, and sales. Its offerings include AmpleCentral, a jurisdictional tracking and reporting system for regulators; AmpleExchange, a procurement platform for product calls and bidding; and AmplePayments, which facilitates payment solutions for cannabis businesses. Additionally, the company provides AmpleCare for electronic patient management, AmpleData for retail analytics, and AmpleLearn for education on seed-to-sale software. Ample Organics also supplies essential tools such as print labels, scanners, and scales for tracking and packaging. By serving license holders, regulators, and clinics, Ample Organics aims to enhance transparency and control within the highly regulated cannabis market.

Konfidis

Private Equity Round in 2019
Konfidis is a company focused on enhancing investment opportunities in residential real estate. It offers innovative solutions for searching, acquiring, and managing real estate investments, catering specifically to long-term rental housing plans. The company evaluates and acquires investment properties by utilizing a combination of top-down geographic regional analysis and bottom-up rental income assessments. This approach allows Konfidis to identify properties with compelling risk-adjusted return characteristics. Additionally, the company provides comprehensive management services for these investment properties, enabling clients to make informed investment decisions and optimize their real estate portfolios.

Spark

Debt Financing in 2019
Spark is a platform specifically designed to power the entire process of selling and marketing real estate. Using technology to help turn leads into buyers, inventory into contracts, and information into usable metrics. Spark is a safe, secure and cost-effective solution for selling and marketing real estate.

Lendified

Series A in 2019
Lendified Inc., founded in 2015 and based in Toronto, Canada, specializes in providing online lending services tailored for small businesses. The company's platform allows users to apply for loans online and receive approval and funding within the next business day. Lendified serves a variety of industries, including retail, auto-related, health and beauty, restaurants, construction, and more, offering loans for purposes such as refinancing, cash flow management, inventory sourcing, equipment purchases, and expansion activities. The company operates through strategic partnerships, notably with Chase Paymentech, and leverages cutting-edge technology to streamline the lending process.

GrowthGenius

Debt Financing in 2018
GrowthGenius Inc. is a Toronto-based company founded in 2016 that specializes in predictive analytics software for sales teams, particularly within B2B tech companies. The platform utilizes artificial intelligence and machine learning to track over 70 buy signals, allowing businesses to identify their ideal customer profiles. GrowthGenius automates the sales prospecting process by creating customized prospecting strategies, building targeted contact lists, and personalizing outreach messages. Its software significantly enhances sales efficiency, providing results that are three to ten times better than industry averages. By automating lead generation and optimizing follow-up processes, GrowthGenius enables sales teams to focus on closing deals with ready-to-buy customers.

Collabware

Debt Financing in 2018
Collabware is a provider of intelligent information management software solutions tailored for enterprises and government organizations. The company specializes in cloud records management, data archiving, and cross-platform discovery, as well as SharePoint records management and automation services. By focusing on legislative and regulatory compliance, Collabware's solutions help clients automatically protect critical content and uncover dark data, thereby enhancing organizational transparency. This enables effective retention and management of information, which can be leveraged for business transformation.

Pleasant Solutions

Debt Financing in 2018
Pleasant Solutions Inc. is a software design and development company based in Victoria, Canada, with additional locations in the United States and Canada. Founded in 2007, the company specializes in creating new software solutions and enhancing existing applications. It offers a range of consulting services and product offerings, including password management solutions, website and application hosting, graphic design, and JIRA development and integration. Pleasant Solutions serves a diverse clientele, including government entities, IT companies, banks, and medical organizations. The company also functions as an incubator for various departments and brands, fostering a unique onboarding process where new hires select a charitable cause for the company to support on their behalf.

Environics Analytics

Debt Financing in 2018
Environics Analytics, established in 2003, provides a wide range of marketing and analytical services aimed at helping organizations understand their customers and markets. The company offers geodemographic-based segmentation, customer insights, target marketing, site evaluation modeling, data mining, visualization, consulting, and custom analytics. With a team of 170 professionals, including marketers, modelers, and geographers, Environics Analytics assists clients in identifying business challenges and developing data-driven solutions. By leveraging authoritative reports, software, and modeling approaches, the company enables clients to make informed decisions and achieve successful outcomes throughout their analytics journey.

Interwork Technologies

Acquisition in 2018
Interwork Technologies Inc., based in Toronto, Canada, is a distributor specializing in data security, communications, and information management solutions. The company provides a diverse range of products, including cybersecurity solutions such as anti-virus, threat protection, compliance, disaster recovery, data encryption, and network security. Additionally, Interwork offers software for terminal emulation, legacy modernization, IT asset management, and network inventory, which enhances visibility and control over IT resources. The company also focuses on VoIP and communication solutions that optimize call costs and improve communication systems. Founded in 1991, Interwork Technologies operates as a subsidiary of Sea Change Corporation and serves its offerings through a network of resellers and vendors, targeting both mid-market and enterprise segments.

Pita Pit Canada

Debt Financing in 2018
Pita Pit Canada is a quick-service restaurant chain that specializes in providing healthier meal options made with fresh ingredients. The company offers a diverse menu featuring Mediterranean-style pita sandwiches, burgers, and various fast food items, catering to a broad range of customer preferences. By focusing on better-for-you meals, Pita Pit Canada aims to deliver convenient dining choices that prioritize quality and taste.

Last Call Analytics

Venture Round in 2017
Last Call Analytics Inc. is a Toronto-based company founded in 2014 that specializes in developing a sales data analytics and visualization platform tailored for the cannabis and beverage alcohol industries. The platform is designed to empower frontline sales teams and managers by providing actionable insights that help identify opportunities to enhance sales and profitability. Through its data-driven software-as-a-service solution, Last Call Analytics enables users to improve operational efficiencies and drive revenue growth. The company operates as a subsidiary of Ample Organics Inc., offering a focused approach to leveraging data analytics in these specific market sectors.

BATL

Venture Round in 2017
BATL is a company that specializes in providing recreational services focused on urban indoor axe-throwing experiences. The business has gained significant media attention from outlets such as the BBC, The Wall Street Journal, and The Lonely Planet. BATL has hosted over 1.25 million visitors for various events including leagues, birthdays, bachelor/bachelorette parties, and corporate team-building activities. The company utilizes a proprietary digital scoring system and cloud-based operating platform, which are also licensed to third parties in the axe-throwing industry. Additionally, BATL offers party booking services along with food and bar amenities, enhancing the overall experience for customers seeking indoor axe-throwing games.

Last Call Analytics

Debt Financing in 2017
Last Call Analytics Inc. is a Toronto-based company founded in 2014 that specializes in developing a sales data analytics and visualization platform tailored for the cannabis and beverage alcohol industries. The platform is designed to empower frontline sales teams and managers by providing actionable insights that help identify opportunities to enhance sales and profitability. Through its data-driven software-as-a-service solution, Last Call Analytics enables users to improve operational efficiencies and drive revenue growth. The company operates as a subsidiary of Ample Organics Inc., offering a focused approach to leveraging data analytics in these specific market sectors.

Hockeystick

Venture Round in 2016
Hockeystick operates an online financial data platform designed to connect startups with potential investors. Its cloud-based system automates the collection and reporting of financial data, providing private equity funds, venture capitalists, and lenders with essential tools for monitoring portfolios and fostering growth. The platform enhances communication between startups and their investors by offering built-in reports and analytics, ensuring that investors have timely access to critical business information. This transparency not only aids investors in making informed decisions but also enables startups to leverage their networks for additional support and financing opportunities.

Defendec

Seed Round in 2012
Defendec Inc. is a technology company specializing in wireless monitoring systems designed for remote area surveillance. Established in 2007 and based in Tallinn, Estonia, with additional offices in Helsinki, Washington, D.C., and Singapore, Defendec focuses on green perimeter monitoring through its flagship product, Smartdec. This advanced surveillance system utilizes battery-powered intelligent wireless sensors to detect intrusions, analyze data, and provide visual confirmation of alarms. Smartdec is particularly valued for its effectiveness in securing the external borders of NATO and the European Union, aiding in the prevention of international smuggling, illegal trafficking, and acts of sabotage. Its innovative technology is deployed across various sectors, including defense, infrastructure, and oil and gas, ensuring the protection of critical assets and enabling organizations to minimize risks with minimal training requirements.

VRE Systems

VRE Systems is a manufacturer specializing in products for the greenhouse and garden industry, with over 34 years of experience. The company produces retail display and transportation units, as well as shading systems designed for horticultural applications. VRE Systems serves a diverse clientele, including retail garden centers and agricultural businesses, by offering merchandising products and systems for heat, light deprivation, and blackout curtains. This focus enables clients to provide cost-effective and durable solutions within their operations.
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