Forerunner Ventures

Forerunner Ventures, established in 2010 and based in San Francisco, is a venture capital firm specializing in early-stage investments in the consumer sector. The firm focuses on identifying and supporting entrepreneurs who anticipate and meet the evolving needs of modern consumers, thereby transforming industries and driving cultural change. Forerunner invests in a range of consumer-focused segments, including offline-to-online commerce, e-commerce, social and mobile commerce, internet marketplaces, and supporting tools and services. The firm typically invests $250,000 to $500,000 initially, with the potential for follow-on funding in top-performing companies. While preferring investments in the Bay Area, Forerunner also considers companies based in New York and Los Angeles, and often co-invests with active local investors when companies are not based in the Bay Area. Notable portfolio companies include Dollar Shave Club, Warby Parker, and Hims & Hers.

Jason Bornstein

Partner and Head of Research

Fawzi Itani

Principal

Nicole Johnson

Partner

Eurie Kim

Managing Partner

KJ Sidberry

Principal

Priyanka Suri

Investor

252 past transactions

Prenuvo

Series B in 2025
Prenuvo, Inc. specializes in whole-body magnetic resonance imaging (MRI) services aimed at early detection of solid tumors and other medical conditions. Founded in 2018 and headquartered in Vancouver, Canada, the company operates preventative screening clinics in Vancouver and Silicon Valley, California. Prenuvo employs advanced MRI technology that provides high-quality, multiparametric imaging for various diagnostic purposes, including cancer and diseases affecting the brain, thorax, abdomen, liver, reproductive organs, and spine. This innovative approach allows for clinically accurate and affordable early symptom detection, serving both patients and the pharmacology sector by enhancing precision in medical imaging.

Fay

Series B in 2025
Fay is a company that connects individuals with dietitians covered by their health insurance, promoting improved dietary habits and overall well-being. It offers consulting services focused on medical nutrition therapy, enabling clients to select a dietitian and arrange either virtual or in-person consultations. Fay designs personalized nutrition plans tailored to each client's needs and works with insurance providers to ensure that these services are accessible and affordable. By facilitating customized nutrition counseling, Fay aims to enhance food-related health outcomes for its clients.

Craftwork

Series A in 2025
Craftwork is a full-service home painting company that leverages technology to enhance the experience for both homeowners and service operators. The company's online platform allows homeowners to obtain quotes by answering specific questions and using their smartphone cameras to measure surface areas. This streamlined process enables clients to make deposits and schedule painting services according to their individual needs, facilitating a more efficient and user-friendly experience in residential painting.

Teal Health

Seed Round in 2025
Teal Health is dedicated to improving women's health by providing at-home cervical cancer screenings. The company has developed an FDA-approved device that allows women to perform these essential screenings in the comfort and privacy of their own homes. By simplifying the process, Teal Health aims to encourage timely screenings, which are crucial for early detection and treatment, ultimately striving to eradicate cervical cancer in the United States. The initiative is supported by a group of committed investors who share the vision of transforming women's health experiences.

Fora

Series C in 2025
Fora is a modern travel agency focused on empowering travel entrepreneurs and enthusiasts by curating exceptional experiences for travelers. The company aims to support 100,000 travel entrepreneurs by providing personalized services that cater to individual travel styles. Fora assists clients in planning their trips from inception to booking, facilitating connections with advisors who understand their specific preferences and aspirations. This approach not only enhances the travel planning experience but also fosters a community of knowledgeable travel creators dedicated to delivering memorable journeys.

Roon

Series A in 2024
Roon, founded in 2021 by Arun Ranganathan in New York, is an online health platform that offers medically vetted and empathetic information to individuals dealing with complex health conditions, particularly glioblastoma. The platform serves as a supportive environment for patients, caregivers, and medical professionals, facilitating connections among those navigating similar health challenges. By combining expertise from an interdisciplinary team of doctors, patients, designers, and engineers, Roon aims to enhance the patient experience through comprehensive resources and community support.

Leland

Series A in 2024
Leland is a coaching marketplace designed to support individuals in achieving their educational and career aspirations. The platform connects users with coaches who provide guidance on standardized tests such as the SAT, ACT, GMAT, and GRE, as well as offering mentorship for entering fields like private equity, product management, and investment banking. Leland focuses on facilitating career transitions and helps users develop the necessary skills for their chosen professions through personalized coaching. The platform allows clients to find coaches that align with their budget and specific goals, charging transaction fees based on the payments made to coaches.

Table22

Series A in 2024
Table22 is a digital hospitality platform designed to assist local restaurants in enhancing their customer engagement and generating additional revenue beyond their physical locations. By enabling restaurants, chefs, and brands to connect with food enthusiasts, Table22 facilitates unique subscription experiences that foster strong relationships between diners and their favorite establishments. The platform offers patrons access to exclusive opportunities such as collaboration dinners, new menu items, and special cellar wines. This approach not only enriches the dining experience for customers but also helps restaurant owners establish stable, recurring revenue streams for their businesses.

Pie

Series A in 2024
Pie is an app that allows users to make plan.

MindTrip

Seed Round in 2024
Mindtrip is a technology company that specializes in AI-driven travel assistance. It offers a platform that provides personalized travel experiences, allowing users to ask questions in natural language to receive tailored suggestions for places to visit, real-time availability data, and organized itineraries.

Joy

Seed Round in 2024
Joy is a parenting platform that offers a comprehensive range of resources for young families, aiming to support parents in their journey. The platform connects users with certified sleep and feeding consultants, experienced parent coaches, and a community forum that fosters support and shared experiences. Additionally, it provides educational resources and personalized guidance through a subscription service, enabling parents to gain confidence and ease in addressing the challenges of parenthood. By consolidating essential information and services in one place, Joy helps parents become the caregivers they aspire to be.

Headway

Series D in 2024
Headway is a digital health company specializing in mental healthcare. It operates a virtual network of licensed therapists who accept insurance and offer video or in-person sessions booked online, making mental health services more accessible and affordable. Additionally, Headway supports mental health providers in expanding their practices and helps individuals save on mental health sessions.

Fay

Series A in 2024
Fay is a company that connects individuals with dietitians covered by their health insurance, promoting improved dietary habits and overall well-being. It offers consulting services focused on medical nutrition therapy, enabling clients to select a dietitian and arrange either virtual or in-person consultations. Fay designs personalized nutrition plans tailored to each client's needs and works with insurance providers to ensure that these services are accessible and affordable. By facilitating customized nutrition counseling, Fay aims to enhance food-related health outcomes for its clients.

Wonder

Venture Round in 2024
Wonder is a technology company that specializes in gaming and food delivery services. It offers an all-in-one gaming platform for Android mobile devices, enabling users to play, stream, and share games across various devices. Additionally, Wonder operates a food delivery service using trucks that function as mobile restaurants. Customers order food through a mobile app, and the Wonder trucks drive to a location near the user's home to prepare and deliver fresh meals on-site.

TravelJoy

Series A in 2024
TravelJoy is a travel management platform designed to assist travel agents in delivering a modern digital trip planning experience to their clients. The platform provides essential tools that streamline the booking process, allowing agents to secure clients more efficiently and with minimal effort. Additionally, TravelJoy supports travel professionals by offering features that help manage their businesses effectively, including simplified invoicing and secure payment options. This focus on organization and efficiency enables agents to save time while enhancing the overall client experience in the tourism industry.

Craftwork

Seed Round in 2023
Craftwork is a full-service home painting company that leverages technology to enhance the experience for both homeowners and service operators. The company's online platform allows homeowners to obtain quotes by answering specific questions and using their smartphone cameras to measure surface areas. This streamlined process enables clients to make deposits and schedule painting services according to their individual needs, facilitating a more efficient and user-friendly experience in residential painting.

Duckbill

Series A in 2023
Duckbill is a company that offers a personal assistant service through an AI-based platform. This platform is designed to help clients manage their daily lives by providing virtual assistant services such as task management, errand completion, and appointment scheduling. By streamlining these everyday activities, Duckbill enables individuals to better utilize their time and simplify their routines.

Topline Pro

Series A in 2023
Topline Pro is a digital marketplace that specializes in providing home services for businesses. It offers a marketing platform that utilizes artificial intelligence to automate the creation and management of websites, enhancing the online presence of small home service business owners. By streamlining the process of building and maintaining an online identity, Topline Pro helps these businesses be discovered, trusted, and booked by potential customers. The platform generates content for websites, online listings, and social media pages, ultimately enabling organizations to boost customer engagement and drive conversions. This approach allows business owners to focus more on their operations while effectively growing their customer base.

Boombox

Seed Round in 2023
Boombox is a collaboration platform designed to assist musicians in enhancing their creative processes. The platform provides tools that facilitate remote songwriting collaboration, streamline song split management, and simplify content publication. By allowing artists to assign tasks, save audio tracks, and manage their projects efficiently, Boombox enables musicians to focus on their artistry while ensuring they can collaborate effectively, receive payments, and reach wider audiences. This approach empowers artists to produce innovative and motivational music, fostering a supportive environment for creative expression.

Jump

Series A in 2023
Jump is a technology platform that focuses on enhancing the fan experience while creating new revenue streams for sports teams. The platform offers a comprehensive suite of services that includes ticketing, e-commerce, content, and event experiences. Key features include dynamic ticketing, which allows fans to pay for the option to move to better available seats during live events. By personalizing interactions and optimizing engagement, Jump aims to transform how fans experience sports and entertainment, resulting in memorable moments and increased financial opportunities for teams.

Fora

Series B in 2023
Fora is a modern travel agency focused on empowering travel entrepreneurs and enthusiasts by curating exceptional experiences for travelers. The company aims to support 100,000 travel entrepreneurs by providing personalized services that cater to individual travel styles. Fora assists clients in planning their trips from inception to booking, facilitating connections with advisors who understand their specific preferences and aspirations. This approach not only enhances the travel planning experience but also fosters a community of knowledgeable travel creators dedicated to delivering memorable journeys.

Fora

Series A in 2022
Fora is a modern travel agency focused on empowering travel entrepreneurs and enthusiasts by curating exceptional experiences for travelers. The company aims to support 100,000 travel entrepreneurs by providing personalized services that cater to individual travel styles. Fora assists clients in planning their trips from inception to booking, facilitating connections with advisors who understand their specific preferences and aspirations. This approach not only enhances the travel planning experience but also fosters a community of knowledgeable travel creators dedicated to delivering memorable journeys.

Balance

Series B in 2022
Balance is a digital payments platform that enhances the B2B online purchasing experience for both buyers and vendors. Founded in 2019 and headquartered in Tel Aviv, Israel, the company offers a sophisticated checkout platform that leverages a machine learning engine for real-time authentication and financial risk assessment. This technology provides businesses with the flexibility to manage payments according to their needs, streamlining the transaction process and improving overall efficiency. Balance aims to create a more enjoyable and secure purchasing environment in the B2B sector.

Eclipse Foods

Series B in 2022
Eclipse Foods is a manufacturer of plant-based dairy products designed to replicate the taste, texture, and functionality of traditional animal dairy. Founded in 2019 and headquartered in Walnut, California, the company employs innovative plant-processing technology to produce items such as ice cream, cream cheese, and sour cream. Eclipse Foods aims to create a more sustainable and humane food system by offering delicious plant-based alternatives that do not compromise on flavor or quality, while also addressing health, environmental, and welfare concerns associated with conventional dairy products.

Wonder

Series B in 2022
Wonder is a technology company that specializes in gaming and food delivery services. It offers an all-in-one gaming platform for Android mobile devices, enabling users to play, stream, and share games across various devices. Additionally, Wonder operates a food delivery service using trucks that function as mobile restaurants. Customers order food through a mobile app, and the Wonder trucks drive to a location near the user's home to prepare and deliver fresh meals on-site.

Kinly

Series A in 2022
Kinly is a financial technology company focused on serving the unique needs of African-Americans and their allies. It provides a range of digital banking services designed to enhance financial literacy and promote responsible money management. Kinly offers tools for financial education, expense tracking, and goal setting, alongside debit cards linked to savings accounts. By delivering these resources, the company aims to empower users to develop positive financial habits, achieve their financial goals, and fulfill their aspirations.

Arrived

Series A in 2022
Arrived Homes, LLC is a Seattle-based company that specializes in residential real estate investment services. Founded in 2019, it provides a platform for individuals to invest in shares of rental properties, allowing them to earn passive income from rental payments and property appreciation without the burdens of traditional homeownership. Arrived Homes manages all aspects of property acquisition, necessary improvements, and daily operations, making the investment process streamlined for clients. The company's services aim to promote financial independence by making real estate investment accessible to a broader audience, including those who may not have the means to purchase entire properties outright.

DUOS

Series A in 2022
Duos is a company founded in 2020 and headquartered in New York, focused on enhancing the independence of older adults through a personal assistance platform. The platform offers a variety of services that support the elderly in daily activities such as transportation, errands, shopping, and nutrition. By fostering trusted relationships and facilitating community engagement, Duos enables older individuals to live fulfilling lives at home while maximizing their autonomy. The company's emphasis on technology and community connections aims to create a supportive environment for seniors, ensuring they receive the assistance needed to maintain their independence.

Glow Labs

Seed Round in 2022
Glow Labs is a no-code loyalty rewards program built on the blockchain. Glow Labs is a white-label loyalty rewards program on the blockchain built by the community for the community. It was founded and led by two engineers in their twenties—Annie Reardon and Renee Russo—in 2021, and is based in Portsmouth, New Hampshire, United States.

Zeera

Series B in 2022
Zeera is a mental healthcare company founded in 2019 by Ariela Safira, based in New York. The company focuses on providing a digital platform and in-person experiences aimed at enhancing mental wellness through a member-centered therapy model that is both affordable and effective. Zeera offers a monthly membership that includes on-demand, therapist-created tools and resources designed to assist users in managing experiences such as burnout. The platform emphasizes empathy and design, enabling individuals to access research-based therapy tools that encourage reflection and actionable steps for mental well-being. In addition to its mental health services, Zeera also caters to tech enthusiasts with accessories and gadgets compatible with Apple products, and embraces the cultural richness of Indian cuisine through authentic recipes and dining experiences for vegan and vegetarian customers.

Studio

Series B in 2022
Studio is an online training and education platform that focuses on connecting individuals with mentors to enhance their skills. It offers a range of intensive classes and month-long experiences across various creative fields, including baking, filmmaking, and pop songwriting. Unlike traditional learning methods, Studio emphasizes active participation and hands-on creation rather than passive video consumption. This approach allows students, entrepreneurs, and professionals to gain practical knowledge and develop their capabilities effectively.

Oura

Venture Round in 2022
Oura is a Finnish company that specializes in the development of a smart wellness ring designed to monitor and track various biometric data related to health and well-being. The ring incorporates advanced sensors to measure key metrics such as heart rate, sleep cycles, and activity levels, providing users with insights into their physiological and behavioral responses to sleep, rest, and recovery. This data is accessible through the accompanying Oura application, which enables users to understand their overall health status and make informed lifestyle choices. Oura operates within the health and wellness industry, focusing on enhancing the user's understanding of their body and promoting better health outcomes.

AmplifyMD

Seed Round in 2022
AmplifyMD is a telemedicine platform that connects over 3,300 medical institutions, particularly in rural and underserved areas, with a network of specialists. By offering a customized telehealthcare system, AmplifyMD enables hospitals to access on-demand specialists remotely, facilitating specialty coverage through virtual care. The platform not only streamlines clinical workflows but also automates billing processes, integrating smoothly with existing electronic health records (EHRs). This service helps hospitals minimize unnecessary patient transfers and reduces the need for costly locum tenens, ultimately improving patient care and operational efficiency.

Kale

Seed Round in 2022
Kale is a media platform established in 2021 and headquartered in New York that connects brands with their socially aware superfans. The company aims to empower creators by enabling them to translate their social value into economic value. Kale utilizes an algorithm that identifies a brand's superfans based on their purchasing history and social activity. This allows brands to engage directly with their loyal customers by compensating them for promoting their products. By fostering this relationship, Kale helps brands enhance their marketing strategies while rewarding creators for their influence and engagement.

The Expert

Series A in 2022
The Expert is an online platform that connects customers with interior design professionals for personalized consultations through video calls. Founded in 2021 by Jake Arnold and Leo Seigal, the company is based in Los Angeles, California. It offers customers the opportunity to engage with designers from around the world for hour-long sessions, allowing for tailored advice and guidance without the necessity of a large budget or full-service design commitment. This innovative approach aims to make expert interior design advice accessible to a broader audience.

KINLÒ

Seed Round in 2022
KINLÒ is a skincare brand dedicated to providing functional suncare products specifically designed for individuals with melanated skin tones. The company offers a range of beauty products, including facial oil, body oil, sunscreen, and eye cream, all formulated to meet the unique needs of this demographic. In addition to its product offerings, KINLÒ emphasizes educating customers on effective sun protection for all skin types, thereby promoting awareness and access to essential skincare solutions that guard against sun damage.

Canal

Series A in 2022
Canal is engaged in building a curated network of brands that are ready to unlock novel revenue streams wherein it reaches consumers at the point of purchase intent while shopping instead of post-purchase.

Pavilion

Series A in 2022
CoProcure, Inc. operates a cooperative purchasing platform designed to assist local governments in finding and utilizing shared purchasing contracts. Established in 2018 and based in San Francisco, CoProcure addresses the information gap in public purchasing, where local U.S. governments spend approximately $1.5 trillion annually. By enabling government buyers to access a marketplace of competitively bid contracts from various local agencies and cooperatives, CoProcure streamlines the procurement process, which traditionally involves lengthy competitive bidding. This platform allows government employees to save time and taxpayer money by reusing existing contracts instead of initiating new ones. CoProcure does not engage in direct sales to governments, thereby simplifying the procurement process for both government buyers and suppliers.

Cococart

Seed Round in 2022
Cococart is an e-commerce platform designed to help small businesses establish online shops quickly and efficiently. It enables local businesses to accept online orders within a minute, allowing them to manage their own sales without the need for complex applications or incurring high fees and commissions typically associated with other marketplaces. The platform provides a user-friendly experience, requiring no coding or design skills, making it accessible for independent businesses to sell online effectively. Cococart's focus is on empowering these businesses by simplifying the online selling process and reducing financial burdens.

fabric

Series C in 2022
Fabric is a headless commerce platform designed to enhance the digital commerce experience for merchants who find traditional hosted solutions inadequate. By providing an open and modular design, Fabric enables businesses to launch their e-commerce operations swiftly, often within a few months, without the need for extensive replatforming. This approach allows retailers to leverage their existing technological investments effectively, resulting in potential digital revenue growth of up to three times. With a mission to simplify and democratize access to advanced digital commerce tools, Fabric serves a range of clients, including well-known brands like BuildDirect and GNC. Headquartered in Seattle, Washington, Fabric operates globally and is supported by a diverse group of investors, ensuring its capacity to innovate and expand in the competitive e-commerce landscape.

Dutch

Series A in 2022
Dutch is a veterinary telehealth service focused on addressing anxiety and allergies in pets. The company aims to improve pet healthcare by making veterinary visits more convenient and accessible through telehealth solutions. By connecting pet owners with licensed veterinarians via their smartphones, Dutch facilitates ongoing care that goes beyond merely treating symptoms to identifying the root causes of chronic conditions. This approach enables the development of comprehensive treatment plans tailored to individual cases. Dutch provides medically backed prescriptions and treatments directly to pet owners' homes. Currently, the service operates in eight states: New York, Pennsylvania, New Jersey, Michigan, South Dakota, Virginia, Idaho, and Indiana.

Homebound

Series C in 2022
Homebound Inc. is a technology-driven custom home builder based in Santa Rosa, California, founded in 2017. The company specializes in constructing residential homes and offers a comprehensive range of support services, including architecture, design, financing, and insurance consultancy. Originating in response to the 2017 Northern California wildfires, Homebound aims to simplify the homebuilding process by providing a transparent and streamlined experience for homeowners. It manages the entire building journey, assisting clients from insurance negotiation and architectural design to permitting and construction. By leveraging user-friendly technology and a network of qualified building professionals, Homebound addresses the complexities and uncertainties homeowners face, particularly in the aftermath of natural disasters, enabling them to rebuild their homes more efficiently.

Sika Health

Seed Round in 2022
Sika Health is a New York-based company founded in 2021 that specializes in payment solutions for the healthcare sector. The firm focuses on developing technology that facilitates the integration of health wallets, allowing users to manage expenses related to medical bills, dental services, and medications. By partnering with health and wellness brands, Sika Health's technology aims to enhance the customer experience at the point of sale, helping individuals discover and qualify for wallet purchases seamlessly. This approach not only minimizes the risk of cart abandonment but also encourages consumers to utilize their health benefits in a manner that aligns with their personal health needs and goals.

Calii

Series A in 2022
Calii Inc is a technology-driven company that offers marketplace solutions to facilitate direct connections between consumers and local producers in Monterrey, Mexico. Founded in 2016 by Stanford engineers and based in San Francisco, Calii focuses on delivering ultra-fresh groceries and a wide range of grocery items, often within two hours. By utilizing a network of micro-fulfillment centers and automating the food supply chain, the company aims to reduce waste and cut costs for consumers while increasing producers' earnings. Calii's approach eliminates middlemen, thus providing significant savings and enhancing the overall shopping experience. The company is positioned to capitalize on the large and largely offline grocery market in Latin America, seeking to redefine grocery shopping in the region.

Ampla

Series A in 2021
Ampla Technologies is a financial technology company that specializes in delivering tech-enabled financial solutions aimed at fostering business growth. Its comprehensive platform offers a range of services including growth capital solutions, modern banking services, and data analytics. By streamlining access to capital and providing essential financial tools, Ampla addresses the cash flow challenges faced by omnichannel businesses. The company's focus is on facilitating efficient growth through brand-friendly services that support operational needs and enhance financial management.

Fora

Seed Round in 2021
Fora is a modern travel agency focused on empowering travel entrepreneurs and enthusiasts by curating exceptional experiences for travelers. The company aims to support 100,000 travel entrepreneurs by providing personalized services that cater to individual travel styles. Fora assists clients in planning their trips from inception to booking, facilitating connections with advisors who understand their specific preferences and aspirations. This approach not only enhances the travel planning experience but also fosters a community of knowledgeable travel creators dedicated to delivering memorable journeys.

Curated

Series C in 2021
Curated, founded in 2017, offers a collaborative shopping platform aimed at enhancing the online shopping experience by providing personalized, expert advice. The platform connects customers with knowledgeable specialists who guide them through complex purchase decisions, ensuring that shoppers receive unbiased recommendations tailored to their specific needs. Specializing in outdoor sporting goods such as skiing, snowboarding, golf, camping, cycling, and fishing equipment, Curated is expanding into new product categories. This innovative approach not only helps customers find the right products but also allows experts to earn meaningful income based on their passions and expertise. Backed by notable venture firms, Curated is rapidly growing and redefining the online retail landscape.

Nova

Seed Round in 2021
Nova is the professional community platform for the next generation to grow their careers together. On Nova, members can join interest-based communities, consume high-quality career content, engage in fun discussions, land your dream job, and form meaningful relationships with peers and mentors.

Buffalo Market

Series A in 2021
Buffalo Market is a technology-enabled food distributor that specializes in supplying fresh, organic, and premium products from local suppliers, including meat, seafood, eggs, dairy, and fruits. By partnering with better-for-you brands, the company enhances the accessibility of these goods to customers, ensuring that they receive quality items quickly and efficiently. Buffalo Market's innovative supply chain strategies significantly reduce the time it takes for food products to move from producers to consumers, allowing for faster and fresher deliveries. The company's commitment to working with fast-moving consumer goods companies focuses on creating a positive impact in the food industry while providing affordable rates for consumers.

Alkeme Health

Seed Round in 2021
Alkeme Health is a digital health platform established in 2020 by Ryan Mundy, aimed at promoting mental well-being within the Black community. The platform features content from Black practitioners and wellness experts, focusing on areas such as psychology and mindfulness. Alkeme Health seeks to normalize mental health discussions and make them accessible and aspirational. It offers online courses that educate users on various mental health topics, addressing issues like intergenerational trauma, systemic racism, anxiety, and microaggressions. The organization's mission is rooted in the belief that a healthy life begins with a healthy mind, positioning itself as a universal healthcare provider for the Black community.

Sunday

Series C in 2021
Sunday is a subscription-based lawn care service that specializes in providing nutrient and soil health plans for gardens and lawns. Founded in 2019 by Coulter and Trent Lewis in Boulder, Colorado, the company utilizes customized planning that incorporates climate, soil, and satellite data to offer tailored gardening and lawn maintenance products and services. This approach allows gardening enthusiasts and lawn owners to design and maintain their outdoor spaces efficiently and conveniently, transforming yards into thriving and sustainable ecosystems.

A-Frame Brands

Series A in 2021
A-Frame Brands LLC is a Los Angeles-based company that specializes in developing plant-based personal care products. Founded in 2019, it focuses on creating a portfolio of sustainable brands that cater to everyday needs through partnerships with leading celebrities. The company's product range includes soaps, foaming soap refills, hand sanitizers, and cleansing hand sprays, all of which are sold online. A-Frame Brands aims to address the needs of underserved communities by providing mission-driven solutions that tackle unaddressed challenges related to ethnicity, gender identity, age, and accessibility. The company is committed to demonstrating that businesses can achieve both financial success and positive social impact.

Clay

Seed Round in 2021
Introducing Clay, the beautiful and private home for all your relationships. Populated from the ground up using your calendar and social history, Clay is the most stunning, powerful way to remember who you’ve met—and what matters to them.

Moment House

Series A in 2021
Moment House is a social live media platform for creators and artists. The platform's interactive features allow viewers to chat with performers and other fans live. It encourages artists to avoid filming their Moment on stage or in front of an audience in order to provide viewers with a unique, online-only cinematic experience. Fans can also interact with one another via live chat, participate in artist Q&As, and meet and greet with VIPs after the performance. Moment House was founded in 2019 and is headquartered in Los Angeles, California.

Calibrate

Series B in 2021
Calibrate is a digital health company focused on improving metabolic health to achieve sustainable weight loss. Founded in 2020 and based in New York, Calibrate offers a virtual weight management program that integrates FDA-approved metabolic medications with personalized coaching and a comprehensive curriculum designed by experts in obesity and nutrition. The platform emphasizes behavior change and provides one-on-one virtual sessions with healthcare professionals, aiming to foster lasting habits for its users. Calibrate's approach combines telemedicine with a value-based pricing model, ensuring effective obesity treatment outcomes while facilitating the necessary physiological changes for improved health.

MakerSights

Series B in 2021
MakerSights Inc. is a company that specializes in product intelligence software solutions tailored for the retail industry. Founded in 2015 and headquartered in San Francisco, with additional offices in Austin, Vancouver, and London, MakerSights helps retail brands incorporate actionable consumer data into their product decisions. The platform assists in various aspects of product creation, from guiding seasonal direction to determining optimal inventory levels for each SKU. By employing predictive analysis, MakerSights enables brands to forecast sales, track consumer behavior changes, and identify both popular and underrated products. This approach allows companies to design products that align with customer preferences, ultimately reducing waste from over-assortment and overproduction. Notable clients include well-known brands like New Balance, Madewell, Ralph Lauren, and Rothy’s.

Revel

Seed Round in 2021
Revel is a community-focused marketplace designed for women over 50, facilitating small, local gatherings on a variety of topics. Founded in 2019 by Lisa and Alexa, the company is headquartered in San Francisco, California. Membership is free, allowing users to search, discover, and sign up for nearby events. Members also have the opportunity to host gatherings on topics of their choice, enabling them to share their interests and potentially earn income. Revel serves a diverse range of markets, including health, food and drink, home and lifestyle, science and tech, and travel, among others. Through its platform, Revel aims to foster connections and create a supportive environment for women in this age group.

Lolli

Series A in 2021
Lolli, Inc. is a company that specializes in a rewards platform enabling users to earn bitcoin while shopping online. Founded in 2018 and headquartered in Durham, North Carolina, Lolli offers a browser extension for the Chrome browser that partners with over 1,000 top brands. When users make purchases from these partner sites, Lolli receives a percentage of the sale and shares a portion of that revenue with users by sending bitcoin directly to their Lolli wallet. This platform provides an accessible way for consumers to earn cryptocurrency as an alternative form of currency for their online transactions.

Glossier

Series E in 2021
Glossier, Inc. is a direct-to-consumer beauty company that specializes in the manufacturing and sale of skincare, makeup, body, and fragrance products. Founded in 2010 and based in New York, the company emphasizes a unique shopping experience that combines content and community engagement. Glossier offers a diverse range of beauty products inspired by everyday women, including skincare lotions, body lotions, and foundation kits. The company operates an online platform that features beauty-related content such as interviews with models and makeup artists, as well as advice on various beauty topics. Glossier's products are available for purchase in the United States, Canada, Sweden, and the United Kingdom, and they also maintain a showroom in New York City.

Dutch

Seed Round in 2021
Dutch is a veterinary telehealth service focused on addressing anxiety and allergies in pets. The company aims to improve pet healthcare by making veterinary visits more convenient and accessible through telehealth solutions. By connecting pet owners with licensed veterinarians via their smartphones, Dutch facilitates ongoing care that goes beyond merely treating symptoms to identifying the root causes of chronic conditions. This approach enables the development of comprehensive treatment plans tailored to individual cases. Dutch provides medically backed prescriptions and treatments directly to pet owners' homes. Currently, the service operates in eight states: New York, Pennsylvania, New Jersey, Michigan, South Dakota, Virginia, Idaho, and Indiana.

Nate

Series A in 2021
Nate Inc. is a New York-based company founded in 2018 that specializes in developing artificial intelligence software designed to facilitate online transactions on behalf of consumers. The company offers a shopping app that allows users to purchase products from various online retailers with a single click. In addition to streamlining the shopping experience, Nate's platform features a social component that enables users to share information about their purchases with friends, enhancing the overall shopping experience.

Loupe

Series A in 2021
Loupe is a live eCommerce streaming platform developing a mobile application used to collect sports cards. Its application offers exciting new ways to buy, sell, invest, and collect sports cards that enable users to reinvent sports card games at a whole new level. The company was founded in 2020 and is headquartered in Miami, Florida.

Faire

Series F in 2021
Faire is an online wholesale marketplace that connects retailers with unique merchandise from various brands and makers, facilitating a streamlined purchasing process. The platform provides retailers with tools and insights to manage inventory effectively, employing artificial intelligence and predictive analytics to forecast product demand. Faire's offerings include net 60 payment terms and free returns, which reduce the risks associated with wholesale purchasing, enabling local retailers and independent brands to compete with larger e-commerce entities. Headquartered in San Francisco and Kitchener, Faire aims to support the future of local retail by simplifying logistics and enhancing access to diverse products.

ShopShops

Series B in 2021
ShopShops is a livestream shopping platform that connects consumers with brick-and-mortar retailers across the globe, allowing users to shop from diverse stores directly through their mobile devices. Founded in 2016 by Liyia Wu, the company operates from its headquarters in New York City and Beijing. The platform offers an interactive experience, enabling customers to browse efficiently by location and access authenticated products from various brands and stores. By breaking down geographical barriers, ShopShops provides a unique shopping experience that combines curation and interaction, allowing fashion-savvy consumers to explore global retail offerings conveniently and affordably.

The Expert

Seed Round in 2021
The Expert is an online platform that connects customers with interior design professionals for personalized consultations through video calls. Founded in 2021 by Jake Arnold and Leo Seigal, the company is based in Los Angeles, California. It offers customers the opportunity to engage with designers from around the world for hour-long sessions, allowing for tailored advice and guidance without the necessity of a large budget or full-service design commitment. This innovative approach aims to make expert interior design advice accessible to a broader audience.

Table22

Seed Round in 2021
Table22 is a digital hospitality platform designed to assist local restaurants in enhancing their customer engagement and generating additional revenue beyond their physical locations. By enabling restaurants, chefs, and brands to connect with food enthusiasts, Table22 facilitates unique subscription experiences that foster strong relationships between diners and their favorite establishments. The platform offers patrons access to exclusive opportunities such as collaboration dinners, new menu items, and special cellar wines. This approach not only enriches the dining experience for customers but also helps restaurant owners establish stable, recurring revenue streams for their businesses.

Swyft

Series A in 2021
Swyft is a B2B marketplace offering same-day delivery for brands and retailers. It enables carriers to digitize or automate a good deal of what they’re traditionally doing by hand. Ship via Swyft and gain unified bills, digital PODs, real-time track and trace, branded customer notifications, SMS updates, and more. Swyft converts more shoppers at checkout and delights them with reliable and affordable same-day delivery. Swyft was founded in 2020 and is based in Toronto, Canada.

Zeera

Series A in 2021
Zeera is a mental healthcare company founded in 2019 by Ariela Safira, based in New York. The company focuses on providing a digital platform and in-person experiences aimed at enhancing mental wellness through a member-centered therapy model that is both affordable and effective. Zeera offers a monthly membership that includes on-demand, therapist-created tools and resources designed to assist users in managing experiences such as burnout. The platform emphasizes empathy and design, enabling individuals to access research-based therapy tools that encourage reflection and actionable steps for mental well-being. In addition to its mental health services, Zeera also caters to tech enthusiasts with accessories and gadgets compatible with Apple products, and embraces the cultural richness of Indian cuisine through authentic recipes and dining experiences for vegan and vegetarian customers.

Chord

Series A in 2021
Chord is a New York-based company founded in 2019 that specializes in commerce-as-a-service software designed to empower businesses in the commerce sector. The company provides technology and data products that enable direct-to-consumer brands to create customized digital experiences and gain valuable insights through first-party customer data. Chord's offerings include scalable headless commerce technology that allows businesses to transition seamlessly to modern commerce solutions. By focusing on enhancing the capabilities of commerce entrepreneurs, Chord aims to facilitate deeper and richer customer interactions while providing cost-effective solutions for businesses looking to innovate in the digital marketplace.

Metafy

Seed Round in 2021
Metafy, Inc. is an esports platform founded in 2020 and based in Pennsylvania. The company focuses on connecting gamers with professional players for personalized coaching and courses. Its platform allows competitive players to monetize their skills by offering coaching sessions, where customers can learn advanced techniques, strategies, and game mechanics directly from top experts in the gaming community. By facilitating this interaction, Metafy aims to enhance the gaming experience and support players in their development and success in the esports arena.

Around

Series A in 2021
Around is a developer of an innovative video calling platform that focuses on enhancing the quality of virtual meetings. Its technology utilizes AI-based camera framing to eliminate background distractions and provide a clear view of participants, making video calls less intrusive and more effective. The platform also features auto-mute and voice filtering capabilities, ensuring that human voices are prioritized during conversations. This allows users to conduct high-impact video meetings from any location without the need for specialized conferencing hardware, creating an adaptable and efficient meeting environment.

Canal

Seed Round in 2021
Canal is engaged in building a curated network of brands that are ready to unlock novel revenue streams wherein it reaches consumers at the point of purchase intent while shopping instead of post-purchase.

Thingtesting

Seed Round in 2021
Thingtesting is an online platform that serves as a consumer guide for discovering and reviewing emerging brands and products. The platform allows users to explore exclusive content, including behind-the-scenes insights into various products and brands. By fostering a community of paying members, Thingtesting enables individuals to engage in honest discussions and share their experiences with new offerings. The company's mission focuses on creating a space where consumers can connect over their experiences with innovative products, thus aiding informed purchasing decisions.

DUOS

Seed Round in 2021
Duos is a company founded in 2020 and headquartered in New York, focused on enhancing the independence of older adults through a personal assistance platform. The platform offers a variety of services that support the elderly in daily activities such as transportation, errands, shopping, and nutrition. By fostering trusted relationships and facilitating community engagement, Duos enables older individuals to live fulfilling lives at home while maximizing their autonomy. The company's emphasis on technology and community connections aims to create a supportive environment for seniors, ensuring they receive the assistance needed to maintain their independence.

Calibrate

Series A in 2021
Calibrate is a digital health company focused on improving metabolic health to achieve sustainable weight loss. Founded in 2020 and based in New York, Calibrate offers a virtual weight management program that integrates FDA-approved metabolic medications with personalized coaching and a comprehensive curriculum designed by experts in obesity and nutrition. The platform emphasizes behavior change and provides one-on-one virtual sessions with healthcare professionals, aiming to foster lasting habits for its users. Calibrate's approach combines telemedicine with a value-based pricing model, ensuring effective obesity treatment outcomes while facilitating the necessary physiological changes for improved health.

Sunday

Series B in 2020
Sunday is a subscription-based lawn care service that specializes in providing nutrient and soil health plans for gardens and lawns. Founded in 2019 by Coulter and Trent Lewis in Boulder, Colorado, the company utilizes customized planning that incorporates climate, soil, and satellite data to offer tailored gardening and lawn maintenance products and services. This approach allows gardening enthusiasts and lawn owners to design and maintain their outdoor spaces efficiently and conveniently, transforming yards into thriving and sustainable ecosystems.

Eclipse Foods

Series A in 2020
Eclipse Foods is a manufacturer of plant-based dairy products designed to replicate the taste, texture, and functionality of traditional animal dairy. Founded in 2019 and headquartered in Walnut, California, the company employs innovative plant-processing technology to produce items such as ice cream, cream cheese, and sour cream. Eclipse Foods aims to create a more sustainable and humane food system by offering delicious plant-based alternatives that do not compromise on flavor or quality, while also addressing health, environmental, and welfare concerns associated with conventional dairy products.

Metafy

Venture Round in 2020
Metafy, Inc. is an esports platform founded in 2020 and based in Pennsylvania. The company focuses on connecting gamers with professional players for personalized coaching and courses. Its platform allows competitive players to monetize their skills by offering coaching sessions, where customers can learn advanced techniques, strategies, and game mechanics directly from top experts in the gaming community. By facilitating this interaction, Metafy aims to enhance the gaming experience and support players in their development and success in the esports arena.

Alkeme Health

Pre Seed Round in 2020
Alkeme Health is a digital health platform established in 2020 by Ryan Mundy, aimed at promoting mental well-being within the Black community. The platform features content from Black practitioners and wellness experts, focusing on areas such as psychology and mindfulness. Alkeme Health seeks to normalize mental health discussions and make them accessible and aspirational. It offers online courses that educate users on various mental health topics, addressing issues like intergenerational trauma, systemic racism, anxiety, and microaggressions. The organization's mission is rooted in the belief that a healthy life begins with a healthy mind, positioning itself as a universal healthcare provider for the Black community.

Faire

Series E in 2020
Faire is an online wholesale marketplace that connects retailers with unique merchandise from various brands and makers, facilitating a streamlined purchasing process. The platform provides retailers with tools and insights to manage inventory effectively, employing artificial intelligence and predictive analytics to forecast product demand. Faire's offerings include net 60 payment terms and free returns, which reduce the risks associated with wholesale purchasing, enabling local retailers and independent brands to compete with larger e-commerce entities. Headquartered in San Francisco and Kitchener, Faire aims to support the future of local retail by simplifying logistics and enhancing access to diverse products.

Moment House

Seed Round in 2020
Moment House is a social live media platform for creators and artists. The platform's interactive features allow viewers to chat with performers and other fans live. It encourages artists to avoid filming their Moment on stage or in front of an audience in order to provide viewers with a unique, online-only cinematic experience. Fans can also interact with one another via live chat, participate in artist Q&As, and meet and greet with VIPs after the performance. Moment House was founded in 2019 and is headquartered in Los Angeles, California.

Humane

Series A in 2020
Humane is a company focused on developing consumer hardware and software that prioritizes human experience and interaction. By emphasizing a natural and familiar design, Humane aims to create technology that enhances human capabilities while fostering genuine collaboration between design and engineering. The company is dedicated to crafting products that benefit users, enabling both individuals and organizations to engage with devices and platforms that facilitate a seamless connection between humans and computing. Through its innovative approach, Humane seeks to redefine the relationship between technology and its users.

Ok Play

Series A in 2020
OK Play is a Los Angeles-based company founded in 2019 that focuses on enhancing family bonding through a mobile application. The app encourages parents and children to engage in meaningful conversations and creative activities. It serves as a free platform that empowers children to embark on personalized story adventures, fostering empathy, kindness, and creativity. Designed by a team of artists, educators, and scientists, the application offers themed programs and weekly creative challenges, allowing kids to take center stage in their own narratives. Through its innovative approach, OK Play aims to strengthen parent-child connections and enrich family interactions.

Juni Learning

Series A in 2020
Juni Learning, Inc. is an online education platform that specializes in providing personalized coding courses for children and teens aged 7 to 18. Founded in 2017 and headquartered in San Francisco, with an additional office in Boston, the platform offers a range of courses including introductory programs like Juni Jr and Scratch: Game Superstar, as well as more advanced offerings such as AP Computer Science A and USACO training. The curriculum focuses on key areas in computer science, math, and English, with instruction delivered by near-peer educators from prestigious universities. Juni Learning emphasizes project-based learning and tailored lesson plans that cater to individual students' interests and goals. This approach fosters a supportive community and equips students with essential skills for future success. The company has garnered attention from prominent investors and has been featured in various major publications.

Zeera

Seed Round in 2020
Zeera is a mental healthcare company founded in 2019 by Ariela Safira, based in New York. The company focuses on providing a digital platform and in-person experiences aimed at enhancing mental wellness through a member-centered therapy model that is both affordable and effective. Zeera offers a monthly membership that includes on-demand, therapist-created tools and resources designed to assist users in managing experiences such as burnout. The platform emphasizes empathy and design, enabling individuals to access research-based therapy tools that encourage reflection and actionable steps for mental well-being. In addition to its mental health services, Zeera also caters to tech enthusiasts with accessories and gadgets compatible with Apple products, and embraces the cultural richness of Indian cuisine through authentic recipes and dining experiences for vegan and vegetarian customers.

Calibrate

Seed Round in 2020
Calibrate is a digital health company focused on improving metabolic health to achieve sustainable weight loss. Founded in 2020 and based in New York, Calibrate offers a virtual weight management program that integrates FDA-approved metabolic medications with personalized coaching and a comprehensive curriculum designed by experts in obesity and nutrition. The platform emphasizes behavior change and provides one-on-one virtual sessions with healthcare professionals, aiming to foster lasting habits for its users. Calibrate's approach combines telemedicine with a value-based pricing model, ensuring effective obesity treatment outcomes while facilitating the necessary physiological changes for improved health.

Dumpling

Series A in 2020
Dumpling, Inc. is a company that develops an application designed to help individuals establish and manage independent grocery shopping and delivery businesses. Founded in 2016 and headquartered in Seattle, Washington, with an office in Berkeley, California, Dumpling provides entrepreneurs across the United States with essential tools, technology, and business support. The platform facilitates grocery shopping and delivery services, empowering thousands of local business owners in all 50 states. By offering features such as storefront applications, programmable debit cards, customer relationship management, and marketing automation, Dumpling enables users to create and monitor their personal franchises effectively. The company aims to foster local entrepreneurship and provide communities with personalized, ethical solutions for essential household errands and services.

Oura

Series B in 2020
Oura is a Finnish company that specializes in the development of a smart wellness ring designed to monitor and track various biometric data related to health and well-being. The ring incorporates advanced sensors to measure key metrics such as heart rate, sleep cycles, and activity levels, providing users with insights into their physiological and behavioral responses to sleep, rest, and recovery. This data is accessible through the accompanying Oura application, which enables users to understand their overall health status and make informed lifestyle choices. Oura operates within the health and wellness industry, focusing on enhancing the user's understanding of their body and promoting better health outcomes.

CUUP

Series A in 2020
CUUP Inc. is a New York-based company that specializes in the design and manufacture of bras for women, focusing on comfort, fit, and aesthetic appeal. Founded in 2017 by Kearnon O'Molony and Abby Morgan, CUUP operates as a direct-to-consumer startup, offering an online platform for purchasing its products. The company's collection is crafted to provide flattering and unrestrictive options for women of all sizes, emphasizing quality and performance in its lingerie offerings. CUUP aims to meet the essential needs of women by delivering bras that do not compromise on support or comfort.

Oura

Series B in 2019
Oura is a Finnish company that specializes in the development of a smart wellness ring designed to monitor and track various biometric data related to health and well-being. The ring incorporates advanced sensors to measure key metrics such as heart rate, sleep cycles, and activity levels, providing users with insights into their physiological and behavioral responses to sleep, rest, and recovery. This data is accessible through the accompanying Oura application, which enables users to understand their overall health status and make informed lifestyle choices. Oura operates within the health and wellness industry, focusing on enhancing the user's understanding of their body and promoting better health outcomes.

Heroes Jobs

Venture Round in 2019
Heroes Jobs Inc. is a talent hiring platform founded in 2017 and based in San Francisco, California. The company has developed a mobile application that facilitates recruitment by connecting job seekers with employers through video messaging. Users can respond to a series of pre-recorded video interview questions, re-recording their answers as needed before submitting them to potential employers. This innovative approach allows job seekers to showcase their skills and personalities, enhancing their chances of securing their desired positions across various industries.

Ok Play

Seed Round in 2019
OK Play is a Los Angeles-based company founded in 2019 that focuses on enhancing family bonding through a mobile application. The app encourages parents and children to engage in meaningful conversations and creative activities. It serves as a free platform that empowers children to embark on personalized story adventures, fostering empathy, kindness, and creativity. Designed by a team of artists, educators, and scientists, the application offers themed programs and weekly creative challenges, allowing kids to take center stage in their own narratives. Through its innovative approach, OK Play aims to strengthen parent-child connections and enrich family interactions.

11 Honore

Series A in 2019
11 Honore, Inc. is an online retailer based in West Hollywood, California, specializing in plus-size designer clothing for women. Founded in 2017, the company aims to provide an inclusive shopping experience by offering a wide array of apparel, including dresses, tops, sweaters, denim, pants, skirts, jumpsuits, outerwear, swimwear, sportwear, and lingerie. By focusing on size inclusivity, 11 Honore allows women to access high-quality designer fashion that celebrates their bodies and personal style. The platform features curated collections and exclusive pieces, as well as personalized fit and styling advice, ensuring that luxury clothing is available at the same prices as traditional sizes. Through its commitment to redefining the fashion landscape, 11 Honore seeks to empower women and promote a positive body image within the luxury market.

Curated

Series A in 2019
Curated, founded in 2017, offers a collaborative shopping platform aimed at enhancing the online shopping experience by providing personalized, expert advice. The platform connects customers with knowledgeable specialists who guide them through complex purchase decisions, ensuring that shoppers receive unbiased recommendations tailored to their specific needs. Specializing in outdoor sporting goods such as skiing, snowboarding, golf, camping, cycling, and fishing equipment, Curated is expanding into new product categories. This innovative approach not only helps customers find the right products but also allows experts to earn meaningful income based on their passions and expertise. Backed by notable venture firms, Curated is rapidly growing and redefining the online retail landscape.

Faire

Series D in 2019
Faire is an online wholesale marketplace that connects retailers with unique merchandise from various brands and makers, facilitating a streamlined purchasing process. The platform provides retailers with tools and insights to manage inventory effectively, employing artificial intelligence and predictive analytics to forecast product demand. Faire's offerings include net 60 payment terms and free returns, which reduce the risks associated with wholesale purchasing, enabling local retailers and independent brands to compete with larger e-commerce entities. Headquartered in San Francisco and Kitchener, Faire aims to support the future of local retail by simplifying logistics and enhancing access to diverse products.

The Yes

Series A in 2019
The Yes is an artificial intelligence-based shopping platform founded in 2018 and headquartered in Burlingame, California, with additional operations in New York City. The company aims to transform the e-commerce landscape by leveraging AI technology to enhance the online shopping experience. By focusing on innovative solutions, The Yes seeks to attract critical thinkers who can contribute to reimagining the rules of online retail. The platform is dedicated to creating a dynamic and engaging shopping environment for users.

Revel

Seed Round in 2019
Revel is a community-focused marketplace designed for women over 50, facilitating small, local gatherings on a variety of topics. Founded in 2019 by Lisa and Alexa, the company is headquartered in San Francisco, California. Membership is free, allowing users to search, discover, and sign up for nearby events. Members also have the opportunity to host gatherings on topics of their choice, enabling them to share their interests and potentially earn income. Revel serves a diverse range of markets, including health, food and drink, home and lifestyle, science and tech, and travel, among others. Through its platform, Revel aims to foster connections and create a supportive environment for women in this age group.

Neighborhood Goods

Series A in 2019
Neighborhood Goods, Inc. operates a department store that features a diverse array of apparel, accessories, cosmetics, and groceries. Established in 2017 and headquartered in Dallas, Texas, the company provides an evolving selection of brands and products while also creating community spaces for social engagement. Neighborhood Goods offers both in-store and online shopping experiences, allowing customers to explore and purchase a variety of daily use items. The store also hosts events and activities, fostering connections among visitors through immersive content and live discussions.

Homebound

Series B in 2019
Homebound Inc. is a technology-driven custom home builder based in Santa Rosa, California, founded in 2017. The company specializes in constructing residential homes and offers a comprehensive range of support services, including architecture, design, financing, and insurance consultancy. Originating in response to the 2017 Northern California wildfires, Homebound aims to simplify the homebuilding process by providing a transparent and streamlined experience for homeowners. It manages the entire building journey, assisting clients from insurance negotiation and architectural design to permitting and construction. By leveraging user-friendly technology and a network of qualified building professionals, Homebound addresses the complexities and uncertainties homeowners face, particularly in the aftermath of natural disasters, enabling them to rebuild their homes more efficiently.
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