Forerunner Ventures

KINLÒ is a specialized skincare brand dedicated to formulating products specifically for individuals with melanated skin. Their product range includes facial oil, body oil, sunscreen, and eye cream, all designed to protect diverse skin types from sun damage.

A-Frame Brands is a Los Angeles-based holding company that develops and manages a portfolio of sustainable, plant-based personal care brands. Founded in 2019, it partners with celebrities to launch mission-driven products such as soaps, foaming refills, hand sanitizers, and cleansing sprays sold online. The company also develops a brand-building platform aimed at addressing the everyday needs of underserved communities by creating solutions to problems that disproportionately affect certain groups, enabling brands to pursue social impact alongside growth.

Founded in 2010, Glossier is a direct-to-consumer beauty company that manufactures and sells skincare, makeup, body care, and fragrance products. It operates primarily online, with a physical showroom in New York City, serving customers in the United States, Canada, Sweden, and the UK.

Neighborhood Goods, Inc. is a retail company that operates a department store in Dallas, Texas, offering a diverse range of products including apparel, accessories, cosmetics, and groceries. Established in 2017, the company emphasizes an innovative shopping experience by featuring a rotating selection of brands and concepts, along with community-focused activities such as events, food offerings, and live speakers. Neighborhood Goods aims to create a vibrant environment where customers can shop, dine, and engage with thoughtful content, both in their physical locations and through their online platform.

Founded in 2010, Glossier is a direct-to-consumer beauty company that manufactures and sells skincare, makeup, body care, and fragrance products. It operates primarily online, with a physical showroom in New York City, serving customers in the United States, Canada, Sweden, and the UK.

Neighborhood Goods, Inc. is a retail company that operates a department store in Dallas, Texas, offering a diverse range of products including apparel, accessories, cosmetics, and groceries. Established in 2017, the company emphasizes an innovative shopping experience by featuring a rotating selection of brands and concepts, along with community-focused activities such as events, food offerings, and live speakers. Neighborhood Goods aims to create a vibrant environment where customers can shop, dine, and engage with thoughtful content, both in their physical locations and through their online platform.

Nécessaire Inc. is a company based in Culver City, California, that specializes in the manufacture and sale of body and sexual care products. Founded in 2017, Nécessaire focuses on providing high-quality skincare solutions that prioritize clean, effective ingredients. Its product range includes body deodorants, lotions, serums, washes, exfoliators, treatment sets, and sex gels, all designed to promote skin health and personal wellness. The company emphasizes the importance of body care and believes that these products should be integral to personal grooming rather than an afterthought. By utilizing plant-based surfactants and avoiding harsh chemicals, Nécessaire is committed to formulating safe and natural body-care products, reinforcing the notion that self-care is an essential part of personal care. The company's offerings are primarily available for purchase online.

Prose specializes in custom hair care products tailored to individual needs. Through an online consultation, it assesses factors such as hair type, lifestyle habits, and personal preferences (vegan, gluten-free, fragrance-free) to create bespoke formulas made-to-order in their NYC lab.

Neighborhood Goods, Inc. is a retail company that operates a department store in Dallas, Texas, offering a diverse range of products including apparel, accessories, cosmetics, and groceries. Established in 2017, the company emphasizes an innovative shopping experience by featuring a rotating selection of brands and concepts, along with community-focused activities such as events, food offerings, and live speakers. Neighborhood Goods aims to create a vibrant environment where customers can shop, dine, and engage with thoughtful content, both in their physical locations and through their online platform.

Founded in 2010, Glossier is a direct-to-consumer beauty company that manufactures and sells skincare, makeup, body care, and fragrance products. It operates primarily online, with a physical showroom in New York City, serving customers in the United States, Canada, Sweden, and the UK.

Alchemy 43 is a medical aesthetics brand based in Beverly Hills, California, that specializes in cosmetic micro treatments. The company offers a range of beautification services, including wrinkle relaxing injections, fillers, sculpting, lash enhancements, micro-needling, PRP treatments, laser services, and chemical peels. Alchemy 43 operates clinics designed as beauty labs that exclusively focus on cosmetic injectables, utilizing advanced 3D-imaging technology to assist in delivering personalized treatment plans. A team of licensed medical practitioners collaborates with clients to ensure they achieve subtle and natural-looking enhancements, bridging the gap between the medical aesthetic and beauty industries.

Prose specializes in custom hair care products tailored to individual needs. Through an online consultation, it assesses factors such as hair type, lifestyle habits, and personal preferences (vegan, gluten-free, fragrance-free) to create bespoke formulas made-to-order in their NYC lab.

Hollar is an online dollar store founded in 2015 and based in California, United States. The company operates an e-commerce platform that provides a diverse selection of consumer products, including toys, apparel, electronics, beauty items, household essentials, party supplies, and stationery. Hollar specializes in offering unique curated gift and party collections, allowing customers to purchase a variety of affordable products conveniently online. The company's focus on delivering inexpensive options makes it an appealing choice for budget-conscious shoppers seeking a range of everyday items.

Birchbox is a New York-based retailer of personalized beauty and grooming products that operates online and through select stores. It offers makeup, skincare, haircare, fragrance, bath and body, nail products, and related lifestyle items for women, along with men's grooming products. The company partners with major and niche brands and uses a proprietary algorithm to deliver customized product selections, often through a monthly personalized sample experience combined with e-commerce shopping. It also provides educational content, product tips, tutorials, and a loyalty program. Birchbox has operations in the United Kingdom, France, Spain, and Belgium, reflecting its international reach.

Dollar Shave Club is a lifestyle brand and e-commerce company that develops and sells grooming products for men. It uses an exclusive R&D process that includes botanicals and chemists to create its own products at affordable prices. Founded in 2012 and based in Santa Monica, California, the company offers razors, blades, shave butter, aftershave liquids, face washes, wipes, and gift cards, primarily through a subscription model that provides convenient access to products at reasonable prices.

Alchemy 43 is a medical aesthetics brand based in Beverly Hills, California, that specializes in cosmetic micro treatments. The company offers a range of beautification services, including wrinkle relaxing injections, fillers, sculpting, lash enhancements, micro-needling, PRP treatments, laser services, and chemical peels. Alchemy 43 operates clinics designed as beauty labs that exclusively focus on cosmetic injectables, utilizing advanced 3D-imaging technology to assist in delivering personalized treatment plans. A team of licensed medical practitioners collaborates with clients to ensure they achieve subtle and natural-looking enhancements, bridging the gap between the medical aesthetic and beauty industries.

Hollar is an online dollar store founded in 2015 and based in California, United States. The company operates an e-commerce platform that provides a diverse selection of consumer products, including toys, apparel, electronics, beauty items, household essentials, party supplies, and stationery. Hollar specializes in offering unique curated gift and party collections, allowing customers to purchase a variety of affordable products conveniently online. The company's focus on delivering inexpensive options makes it an appealing choice for budget-conscious shoppers seeking a range of everyday items.

Founded in 2010, Glossier is a direct-to-consumer beauty company that manufactures and sells skincare, makeup, body care, and fragrance products. It operates primarily online, with a physical showroom in New York City, serving customers in the United States, Canada, Sweden, and the UK.

Chloe + Isabel, established in 2011, is a New York-based social commerce jewelry company that empowers women through entrepreneurship. It offers a wide range of hand-crafted jewelry, as well as accessories and beauty products, sold through independent Merchandisers in the U.S. and online. The company's innovative platform enables Merchandisers to create personalized digital boutiques, earn commissions, and access training, trends, and insights to support their businesses. Founder and CEO Chantel Waterbury, with over 14 years of experience in jewelry design for major retailers, aims to empower women by providing an entrepreneurial opportunity in the direct sales model.

Darby Smart, Inc. is a San Francisco-based company that operates a video commerce platform focused on do-it-yourself (DIY) projects in various categories, including fashion, beauty, home decor, and more. Established in 2013, the platform allows users to create and share videos that showcase how to use products and execute DIY projects, thereby enhancing creativity and providing inspiration. With a community of approximately 5 million users, Darby Smart enables shoppers to view and engage with content that brings products to life and demonstrates their practical applications. The company emphasizes a user-friendly experience, making it easier for consumers to explore and purchase chic materials while following simple instructions to create their desired styles. As of 2019, Darby Smart operates as a subsidiary of Grove Collaborative, Inc.

Dollar Shave Club is a lifestyle brand and e-commerce company that develops and sells grooming products for men. It uses an exclusive R&D process that includes botanicals and chemists to create its own products at affordable prices. Founded in 2012 and based in Santa Monica, California, the company offers razors, blades, shave butter, aftershave liquids, face washes, wipes, and gift cards, primarily through a subscription model that provides convenient access to products at reasonable prices.

Darby Smart, Inc. is a San Francisco-based company that operates a video commerce platform focused on do-it-yourself (DIY) projects in various categories, including fashion, beauty, home decor, and more. Established in 2013, the platform allows users to create and share videos that showcase how to use products and execute DIY projects, thereby enhancing creativity and providing inspiration. With a community of approximately 5 million users, Darby Smart enables shoppers to view and engage with content that brings products to life and demonstrates their practical applications. The company emphasizes a user-friendly experience, making it easier for consumers to explore and purchase chic materials while following simple instructions to create their desired styles. As of 2019, Darby Smart operates as a subsidiary of Grove Collaborative, Inc.

Dollar Shave Club is a lifestyle brand and e-commerce company that develops and sells grooming products for men. It uses an exclusive R&D process that includes botanicals and chemists to create its own products at affordable prices. Founded in 2012 and based in Santa Monica, California, the company offers razors, blades, shave butter, aftershave liquids, face washes, wipes, and gift cards, primarily through a subscription model that provides convenient access to products at reasonable prices.

Dollar Shave Club is a lifestyle brand and e-commerce company that develops and sells grooming products for men. It uses an exclusive R&D process that includes botanicals and chemists to create its own products at affordable prices. Founded in 2012 and based in Santa Monica, California, the company offers razors, blades, shave butter, aftershave liquids, face washes, wipes, and gift cards, primarily through a subscription model that provides convenient access to products at reasonable prices.

Chloe + Isabel, established in 2011, is a New York-based social commerce jewelry company that empowers women through entrepreneurship. It offers a wide range of hand-crafted jewelry, as well as accessories and beauty products, sold through independent Merchandisers in the U.S. and online. The company's innovative platform enables Merchandisers to create personalized digital boutiques, earn commissions, and access training, trends, and insights to support their businesses. Founder and CEO Chantel Waterbury, with over 14 years of experience in jewelry design for major retailers, aims to empower women by providing an entrepreneurial opportunity in the direct sales model.

Birchbox is a New York-based retailer of personalized beauty and grooming products that operates online and through select stores. It offers makeup, skincare, haircare, fragrance, bath and body, nail products, and related lifestyle items for women, along with men's grooming products. The company partners with major and niche brands and uses a proprietary algorithm to deliver customized product selections, often through a monthly personalized sample experience combined with e-commerce shopping. It also provides educational content, product tips, tutorials, and a loyalty program. Birchbox has operations in the United Kingdom, France, Spain, and Belgium, reflecting its international reach.

Chloe + Isabel, established in 2011, is a New York-based social commerce jewelry company that empowers women through entrepreneurship. It offers a wide range of hand-crafted jewelry, as well as accessories and beauty products, sold through independent Merchandisers in the U.S. and online. The company's innovative platform enables Merchandisers to create personalized digital boutiques, earn commissions, and access training, trends, and insights to support their businesses. Founder and CEO Chantel Waterbury, with over 14 years of experience in jewelry design for major retailers, aims to empower women by providing an entrepreneurial opportunity in the direct sales model.

Birchbox is a New York-based retailer of personalized beauty and grooming products that operates online and through select stores. It offers makeup, skincare, haircare, fragrance, bath and body, nail products, and related lifestyle items for women, along with men's grooming products. The company partners with major and niche brands and uses a proprietary algorithm to deliver customized product selections, often through a monthly personalized sample experience combined with e-commerce shopping. It also provides educational content, product tips, tutorials, and a loyalty program. Birchbox has operations in the United Kingdom, France, Spain, and Belgium, reflecting its international reach.