Founder Collective

UserEvidence is a software-as-a-service platform that provides B2B vendors with tools to gather verified customer feedback and transform it into impactful marketing content. The platform enables clients to collect and analyze customer insights, which can be used to create testimonials, reviews, case studies, and statistical evidence that demonstrate the effectiveness and value of their products. By focusing on capturing authentic customer experiences, UserEvidence helps businesses leverage these narratives to enhance their marketing strategies and improve customer engagement.

Memo is a data-driven company focused on measuring and unlocking the value of earned media in the public relations and communications space. It partners with publishers to surface readership data on earned articles, establishing a standard for PR measurement and enabling brands to assess the reach and impact of their narratives. Memo operates a media marketplace that collects impressions and proxy metrics across campaigns, competitive analyses, content strategy, and crisis management, presenting findings as reports to guide strategic decisions. By turning earned media data into actionable insights, Memo supports large brands and institutions seeking data-led communications and helps publishers grow through clearer, measurable audience engagement.

Perksy, Inc. is a consumer research platform based in New York, founded in 2015. The company provides a mobile application that allows users to design custom research questions and collect feedback from respondents. By rewarding users with points for their opinions, Perksy incentivizes consumer participation, thereby enhancing engagement between brands and their target audiences. The platform also offers Perksy Alpha, an enterprise-grade solution designed to deliver detailed analysis and insights. This enables brands to implement marketing campaigns based on hyper-targeted, behavioral, and social insights, ultimately fostering brand growth and improving customer satisfaction. Perksy's approach bridges the gap between companies and consumers, facilitating innovative marketing solutions that drive market reach and enhance customer interaction.

SelfMade operates a technology platform that transforms and shares images on social media. It offers professional photo editing services and social media support to help members grow their online following. The company's app provides access to its follower growth technology, allowing users to determine their brand aesthetic, growth strategy, and posting schedule.

Alyce, Inc. is an AI-powered platform based in Boston, Massachusetts, that specializes in personalized gifting for sales and marketing. Founded in 2015, the company redefines direct mail and promotional gifting through its scalable and sustainable approach to account-based marketing. Alyce's platform leverages social data to recommend ideal gifts, simplifying the process of sending personalized gifts to clients and prospects. It handles everything from order and shipping to reporting, facilitating one-to-one gifting and large-scale campaigns. This innovative platform aims to foster genuine relationships in the B2B space, providing measurable outcomes that significantly enhance account engagement and sales pipeline performance compared to traditional methods.

SelfMade operates a technology platform that transforms and shares images on social media. It offers professional photo editing services and social media support to help members grow their online following. The company's app provides access to its follower growth technology, allowing users to determine their brand aesthetic, growth strategy, and posting schedule.

Sense360 Inc. is a market research and analytics company based in Culver City, California, that specializes in consumer behavioral intelligence. Founded in 2014, Sense360 operates a platform that offers enterprises real-time insights into consumer behavior, helping brands understand spending patterns and preferences. The platform combines large datasets of digital behavioral data with attitudinal survey data, enabling businesses to continuously measure and optimize their strategies. Sense360 tracks consumer foot traffic and spends data from debit and credit cards while also conducting surveys on behalf of its clients. The company's services cater to a diverse range of industries, including restaurants, retailers, and consumer packaged goods brands, both in the United States and internationally. As of September 2020, Sense360 operates as a subsidiary of Medallia, Inc.

Conversion Logic is a company based in Santa Monica, California, that specializes in cross-channel attribution through its Software-as-a-Service platform. This platform utilizes machine learning to provide marketing analytics, enabling brands, agencies, and ad tech partners to gain insights into the performance of their digital and video media campaigns. By collecting user-level data via API integration, Conversion Logic analyzes various media dimensions to identify which elements drive the best return on investment. The platform offers actionable insights related to frequency, placement, and creative optimizations, thereby enhancing marketing efficiency and effectiveness across both online and offline channels. As of March 2020, Conversion Logic operates as a subsidiary of VideoAmp, Inc.

Crayon, Inc. is a market intelligence platform that helps businesses track, analyze, and act on their digital footprints. It provides tools for intelligence analysis, marketing insights, and website inspiration, enabling organizations to gain competitive advantages in their industries. Founded in 2014 and based in Boston, Massachusetts, Crayon serves mid-market and enterprise clients, allowing them to capture and utilize insights that drive measurable business impact. Originally known as M80 Labs, Inc., the company rebranded to Crayon in June 2017.

Broadlume, established in 2015 and headquartered in Boulder, Colorado, specializes in providing local flooring dealers with an integrated, user-friendly platform. This platform enables dealers to extend their in-store experience to an online audience, offering a comprehensive suite of services including website development, targeted digital marketing, lead generation, and business management tools such as accounting and inventory management. Broadlume's mission is to empower local flooring retailers to reach their full potential by streamlining their operations and expanding their customer reach.

BookBub is a rapidly growing startup launched by serial entrepreneurs and run by a team gathered from the publishing and tech industries. Every day millions of readers use our service to discover great books, and thousands of leading publishers and authors work with us to drive sales and find new fans. Connecting readers with great deals on ebooks is just the beginning for BookBub. The rise of digital publishing is altering the way books are found, purchased, and read. We’re expanding our team to help address the challenges and opportunities of the publishing industry while continuing to help readers find books and authors they’ll love.

Conversion Logic is a company based in Santa Monica, California, that specializes in cross-channel attribution through its Software-as-a-Service platform. This platform utilizes machine learning to provide marketing analytics, enabling brands, agencies, and ad tech partners to gain insights into the performance of their digital and video media campaigns. By collecting user-level data via API integration, Conversion Logic analyzes various media dimensions to identify which elements drive the best return on investment. The platform offers actionable insights related to frequency, placement, and creative optimizations, thereby enhancing marketing efficiency and effectiveness across both online and offline channels. As of March 2020, Conversion Logic operates as a subsidiary of VideoAmp, Inc.

Sense360 Inc. is a market research and analytics company based in Culver City, California, that specializes in consumer behavioral intelligence. Founded in 2014, Sense360 operates a platform that offers enterprises real-time insights into consumer behavior, helping brands understand spending patterns and preferences. The platform combines large datasets of digital behavioral data with attitudinal survey data, enabling businesses to continuously measure and optimize their strategies. Sense360 tracks consumer foot traffic and spends data from debit and credit cards while also conducting surveys on behalf of its clients. The company's services cater to a diverse range of industries, including restaurants, retailers, and consumer packaged goods brands, both in the United States and internationally. As of September 2020, Sense360 operates as a subsidiary of Medallia, Inc.

Drift is a revenue acceleration platform that leverages conversational marketing and sales techniques to enhance business growth and customer lifetime value. The platform is utilized by over 50,000 companies to synchronize sales and marketing efforts, providing a cohesive customer experience. Drift enables businesses to engage website visitors in real-time through the use of bots and artificial intelligence, facilitating live chat sessions that gather immediate customer feedback. This functionality allows clients to convert website traffic into qualified sales meetings, streamline the sales cycle, and create a contemporary buying experience for potential customers.

Experiment Engine, Inc. is a conversion optimization platform based in Austin, Texas, founded in 2014. The company focuses on enabling brands and agencies to effectively manage testing programs, scale experimentation, and measure return on investment through its user-friendly platform. Experiment Engine provides tools for planning, reviewing, and reporting on various testing projects, while also offering access to resources in design, development, copywriting, and quality assurance. Its platform facilitates testing different versions of web pages, allowing users to analyze results, prioritize experiments based on data, and refine conversion strategies. Serving sectors such as e-commerce, publishing, lead generation, and agencies, Experiment Engine aims to enhance the effectiveness of digital marketing efforts through informed decision-making and collaboration. As of 2017, it operates as a subsidiary of Optimizely, Inc.

MediaRadar, Inc. specializes in sales and marketing intelligence solutions tailored for the media industry. Founded in 2006 and based in New York, the company provides detailed advertising analysis and insights from various platforms, including magazines, websites, newspapers, and social media. Its services are designed to enhance advertisement sales and client management for both online and print media companies. MediaRadar serves over 1,200 publishers by delivering relevant information and analysis directly to sales teams, facilitating informed decision-making in real-time. The company's offerings enable clients to identify new advertising opportunities, monitor competitors, and ultimately increase their revenues across multiple media channels.

BookBub is a rapidly growing startup launched by serial entrepreneurs and run by a team gathered from the publishing and tech industries. Every day millions of readers use our service to discover great books, and thousands of leading publishers and authors work with us to drive sales and find new fans. Connecting readers with great deals on ebooks is just the beginning for BookBub. The rise of digital publishing is altering the way books are found, purchased, and read. We’re expanding our team to help address the challenges and opportunities of the publishing industry while continuing to help readers find books and authors they’ll love.

Periscope, Inc. is a full-service marketing agency headquartered in Minneapolis, Minnesota, with additional offices in Chicago, Toronto, Hong Kong, and Delhi. Established in 1964, the agency has become the largest independent agency in the Twin Cities, employing around 240 individuals. Periscope offers a comprehensive range of services, including strategy and analytics, branding, advertising, digital and social media marketing, experiential events, media planning and buying, e-commerce, and direct response marketing. The company also provides specialized services such as global photography, packaging, retouching, and vendor management. Serving diverse industries such as sports, retail, healthcare, and corporate communications, Periscope has built an impressive portfolio of local, national, and international clients. As of January 2019, it operates as a subsidiary of Quad/Graphics, Inc., further enhancing its capabilities in the marketing sector.

BackType operates a marketing intelligence platform designed to help brands and agencies evaluate the business impact of their social media activities. It provides insights into how conversations about products or services unfold online, enabling data-driven decision-making. Additionally, BackType powers social features for over 100 companies, including prominent names like The New York Times and WordPress creator Automattic, facilitating real-time engagement with users' content.

Founded in 2011, Contently is a leading enterprise content marketing platform that combines advanced technology with expert strategy and a global creative network. Its platform enables businesses to create, distribute, optimize, and manage all corporate content in one place, streamlining approval processes for measurable results.

ThriveHive is a digital marketing agency specializing in small business growth. It offers a comprehensive Guided Marketing Platform that helps clients define business goals and implement tailored solutions optimized for return on investment (ROI). ThriveHive manages all aspects of marketing campaigns, allowing businesses to focus on core operations. The platform tracks online and offline activities, including direct mail, advertisements, email, social media, videos, and advertising words, providing custom toll-free and local numbers for lead capture and sales monitoring.

Zenreach, Inc., founded in 2012 and based in San Francisco, California, specializes in online marketing solutions tailored for businesses with physical locations. The company's flagship product, Walk-Through Marketing, integrates digital marketing efforts with in-store results to enhance customer acquisition and lifetime value. Zenreach Engage tracks customer visits and builds detailed customer profiles, while Zenreach Attract optimizes ad performance by targeting audiences based on a business's best customers. The effectiveness of these campaigns is measured using the Walk-Through Rate™, a proprietary metric that indicates when someone exposed to an ad visits a location. Zenreach serves thousands of independent merchants and notable brands such as Peet’s Coffee, Ruth’s Chris, and BCBG Max Azria.

Optimizely operates a website optimization platform that enables organizations worldwide to conduct A/B testing, multivariate testing, and personalization. Its platform facilitates data-driven decisions through experiments, available in multiple languages. Serving diverse industries like agencies, e-commerce, enterprises, and small businesses, Optimizely was founded in 2009 and is headquartered in San Francisco with offices globally.

DeckDAQ Ltd. is an online platform that allows fans to collect and trade virtual goods associated with their favorite brands. Founded in 2011 and based in Herzliya, Israel, the company connects fans to third-party games and brands' e-commerce shops while also facilitating interactions with the physical world through QR codes. By gamifying the collectible experience, DeckDAQ encourages fans to engage more deeply with brands, allowing them to collect, trade, and socialize with others who share their interests. The platform also assists brands in monetizing their digital assets, transforming existing images and content into valuable, collectible virtual goods.

ThriveHive is a digital marketing agency specializing in small business growth. It offers a comprehensive Guided Marketing Platform that helps clients define business goals and implement tailored solutions optimized for return on investment (ROI). ThriveHive manages all aspects of marketing campaigns, allowing businesses to focus on core operations. The platform tracks online and offline activities, including direct mail, advertisements, email, social media, videos, and advertising words, providing custom toll-free and local numbers for lead capture and sales monitoring.

Gradient X is a programmatic marketing platform specifically designed for mobile advertising, leveraging advanced technologies to enable advertisers to maximize the potential of mobile media. Built from the ground up by seasoned professionals in the ad tech industry, Gradient X addresses the unique challenges faced by marketers in mobile environments, providing feature parity with more established advertising channels. The company's cloud-based infrastructure supports on-demand solutions, integrating emerging technologies to enhance advertising strategies. The founding team comprises experts who have previously held significant roles in successful companies, accumulating extensive experience across various advertising formats, including social, display, and video. Gradient X has secured substantial investment from a range of institutional firms and angel investors, affirming its position as a leader in mobile advertising innovation.

Zenreach, Inc., founded in 2012 and based in San Francisco, California, specializes in online marketing solutions tailored for businesses with physical locations. The company's flagship product, Walk-Through Marketing, integrates digital marketing efforts with in-store results to enhance customer acquisition and lifetime value. Zenreach Engage tracks customer visits and builds detailed customer profiles, while Zenreach Attract optimizes ad performance by targeting audiences based on a business's best customers. The effectiveness of these campaigns is measured using the Walk-Through Rate™, a proprietary metric that indicates when someone exposed to an ad visits a location. Zenreach serves thousands of independent merchants and notable brands such as Peet’s Coffee, Ruth’s Chris, and BCBG Max Azria.

Moat, Inc. is a New York-based company that specializes in developing software-as-a-service analytics solutions for brand advertisers and publishers. Founded in 2007 and now a subsidiary of Oracle Corporation, Moat offers a range of tools designed to enhance advertising effectiveness. Its Moat Analytics platform provides insights into ad campaigns and website inventory, while Moat Pro delivers real-time ad intelligence, enabling users to visualize relationships between brands, publishers, and programmatic platforms. Additionally, Moat offers a search engine dedicated to display ads, allowing users to discover and explore advertisements from various brands. This comprehensive approach positions Moat as a key player in measuring and driving customer attention across digital marketing channels.

Chloe + Isabel, established in 2011, is a New York-based social commerce jewelry company that empowers women through entrepreneurship. It offers a wide range of hand-crafted jewelry, as well as accessories and beauty products, sold through independent Merchandisers in the U.S. and online. The company's innovative platform enables Merchandisers to create personalized digital boutiques, earn commissions, and access training, trends, and insights to support their businesses. Founder and CEO Chantel Waterbury, with over 14 years of experience in jewelry design for major retailers, aims to empower women by providing an entrepreneurial opportunity in the direct sales model.

DeckDAQ Ltd. is an online platform that allows fans to collect and trade virtual goods associated with their favorite brands. Founded in 2011 and based in Herzliya, Israel, the company connects fans to third-party games and brands' e-commerce shops while also facilitating interactions with the physical world through QR codes. By gamifying the collectible experience, DeckDAQ encourages fans to engage more deeply with brands, allowing them to collect, trade, and socialize with others who share their interests. The platform also assists brands in monetizing their digital assets, transforming existing images and content into valuable, collectible virtual goods.

Moat, Inc. is a New York-based company that specializes in developing software-as-a-service analytics solutions for brand advertisers and publishers. Founded in 2007 and now a subsidiary of Oracle Corporation, Moat offers a range of tools designed to enhance advertising effectiveness. Its Moat Analytics platform provides insights into ad campaigns and website inventory, while Moat Pro delivers real-time ad intelligence, enabling users to visualize relationships between brands, publishers, and programmatic platforms. Additionally, Moat offers a search engine dedicated to display ads, allowing users to discover and explore advertisements from various brands. This comprehensive approach positions Moat as a key player in measuring and driving customer attention across digital marketing channels.

Founded in 2011, Contently is a leading enterprise content marketing platform that combines advanced technology with expert strategy and a global creative network. Its platform enables businesses to create, distribute, optimize, and manage all corporate content in one place, streamlining approval processes for measurable results.

Boost Media is a rapidly growing B2B SaaS company based in Silicon Valley, focusing on optimizing digital advertising across various channels, including Search, Social, Display, and Mobile. The company offers an advanced platform that empowers advertisers to create rich, personalized advertisements at scale, utilizing a marketplace of expert writers and designers. By enhancing ad creative, Boost Media significantly improves conversions-per-impression for enterprise advertisers, driving greater revenue and engagement. Trusted with over $300 million in advertising spend, Boost Media provides optimization and insights for campaigns across prominent networks and premium publisher sites such as Google, Microsoft, Yahoo Bing Ads, and Facebook. The company is currently expanding its workforce as it aims to revolutionize the digital advertising industry and plans to pursue a public offering in the future.

BackType operates a marketing intelligence platform designed to help brands and agencies evaluate the business impact of their social media activities. It provides insights into how conversations about products or services unfold online, enabling data-driven decision-making. Additionally, BackType powers social features for over 100 companies, including prominent names like The New York Times and WordPress creator Automattic, facilitating real-time engagement with users' content.

Chloe + Isabel, established in 2011, is a New York-based social commerce jewelry company that empowers women through entrepreneurship. It offers a wide range of hand-crafted jewelry, as well as accessories and beauty products, sold through independent Merchandisers in the U.S. and online. The company's innovative platform enables Merchandisers to create personalized digital boutiques, earn commissions, and access training, trends, and insights to support their businesses. Founder and CEO Chantel Waterbury, with over 14 years of experience in jewelry design for major retailers, aims to empower women by providing an entrepreneurial opportunity in the direct sales model.

FanBridge, Inc. is a fan relationship management platform that integrates email marketing and social networking to help artists, brands, and influencers manage fan acquisition, retention, and engagement. Established in 2006 and based in New York, the company serves a diverse clientele, including musicians, comedians, YouTubers, and major brands. FanBridge facilitates the growth and monetization of fan bases through direct engagement tools, allowing clients to connect with their audiences across multiple digital channels. The platform supports over 600 million fan relationships, enabling users to craft targeted marketing campaigns and foster meaningful interactions. Additionally, FanBridge offers integrated advertising solutions that align brand messages with entertainment influencers, providing a measurable approach to audience outreach.

PJX Media is an out-of-home advertising agency that specializes in creating and executing advertising campaigns across various formats, including billboards and transit ads. Founded in 2010 and headquartered in New York, with an additional office in Denver, the company utilizes advanced technology to facilitate the entire advertising process, from audience-based planning to execution and performance reporting. PJX Media offers a comprehensive suite of services, including strategic planning that leverages data to identify target markets and optimize budgets, as well as management services that ensure campaign success through proof of posting and detailed performance analysis. As a subsidiary of ADstruc, PJX Media combines industry expertise with innovative tools to enhance the effectiveness of out-of-home advertising for its clients.

ADstruc, Inc. is a technology services provider focused on the outdoor advertising industry. Established in 2010 and headquartered in New York, the company specializes in simplifying media planning and buying processes for agencies and advertisers. Its flagship product, Drive, is a comprehensive workflow management software that automates out-of-home media planning, allowing users to efficiently send multi-market requests for proposals across various advertising formats, including wallscapes and digital networks. Additionally, ADstruc offers managed services through its Project X division, which emphasizes an audience-focused approach to outdoor advertising, utilizing data to enhance brand awareness and consumer engagement.

SavingStar, Inc. is a cash back rewards platform focusing on grocery and online shopping. Founded in 2010 and based in Waltham, Massachusetts, the company allows users to earn cash back on grocery purchases by linking offers to their supermarket and drugstore loyalty cards, as well as by submitting receipt images. This paperless system eliminates the need for traditional coupons, making it easier for shoppers to redeem rewards. In addition to grocery offers, SavingStar provides incentives for online shopping at various retailers, enabling users to earn double cash back on purchases made through its platform. The company also facilitates brand promotions, allowing for engagement through activities such as watching videos or sharing contact information. SavingStar operates as a subsidiary of Quotient Technology Inc.

Integral Ad Science operates as a media valuation platform that enables digital buyers and sellers to assess the value of every advertising opportunity across various channels and screens, facilitating informed decisions in the digital advertising ecosystem. The company offers solutions such as Firewall for blocking unwanted impressions, Causal Impact for quantifying buying strategies' effectiveness, Bid Expert for dynamic data-driven programmatic buying, Server Link for API data exchange integration, and Pub Expert for detailed analysis of individual advertising units. Integral Ad Science's technology provides insights across multiple media quality metrics to enhance online advertising potential. The company serves brands, agencies, publishers, and ad-tech companies, with a mission to be the global benchmark for trust and transparency in digital media quality. Founded in 2008 and headquartered in New York, Integral Ad Science has additional offices globally.

Heyzap Inc. is a mobile advertising and developer tools company based in San Francisco, California. Founded in 2009, it specializes in offering a range of services including mediation, publishing, and advertising solutions tailored for mobile developers. Heyzap's technology supports various platforms such as Android, iPhone, iPad, and Amazon Fire, allowing both established app producers and indie developers to effectively monetize their applications. The company's software development kit (SDK) enables users to discover apps while providing developers the means to maximize revenue through effective user acquisition and cross-promotion. In 2016, Heyzap became a subsidiary of Fyber GmbH, further enhancing its capabilities in the mobile advertising space.

Metamarkets Group operates an interactive analytics platform designed for buyers and sellers of programmatic advertising. Founded in 2010 and headquartered in San Francisco, California, the company provides users with the capability to analyze real-time data within media marketplaces, enhancing their competitive edge. Its platform is utilized by notable clients such as Twitter, AOL, and Rubicon Project, enabling them to improve business performance through intuitive access to critical information. Metamarkets emphasizes self-service permissions for data and secure data transfers, empowering marketers with ad hoc data navigation and visualization tools to make informed decisions in the digital advertising landscape.

Datalot Inc. specializes in mobile and web marketing technology solutions tailored for the insurance industry. Established in 2008 and headquartered in Brooklyn, New York, the company has developed a comprehensive pay-per-call advertising marketplace that facilitates live phone interactions between insurance carriers, agents, and transaction-ready consumers. Datalot's platform provides digital marketing and analytics solutions designed to scale insurance policy sales, effectively converting prospects into customers through customized campaigns and analytics-driven consumer routing. Additionally, it offers tools for managing agent presence and ensuring regulatory compliance, thereby enhancing the overall efficiency of the sales process within the insurance sector.

Factual Inc. is a location data company that specializes in providing accurate and comprehensive data for mobile advertising, developers, and enterprise solutions. Founded in 2007 and headquartered in Los Angeles, California, with additional offices in New York and Shanghai, Factual offers various services, including local business and point of interest data through APIs, geofencing capabilities for targeted advertising, and a UPC-centric dataset for consumer packaged goods. The company also features Geotag, a reverse geocoder designed for high-volume geotagging. Factual's platform supports product and engineering teams, marketers, and data analysts by enabling them to build digital products and execute impactful marketing strategies based on reliable location data. As of April 2020, Factual operates as a subsidiary of Foursquare Labs, Inc.

Moat, Inc. is a New York-based company that specializes in developing software-as-a-service analytics solutions for brand advertisers and publishers. Founded in 2007 and now a subsidiary of Oracle Corporation, Moat offers a range of tools designed to enhance advertising effectiveness. Its Moat Analytics platform provides insights into ad campaigns and website inventory, while Moat Pro delivers real-time ad intelligence, enabling users to visualize relationships between brands, publishers, and programmatic platforms. Additionally, Moat offers a search engine dedicated to display ads, allowing users to discover and explore advertisements from various brands. This comprehensive approach positions Moat as a key player in measuring and driving customer attention across digital marketing channels.

Convertro is a company that specializes in measuring and optimizing advertising campaign effectiveness through cross-channel attribution. It offers actionable spend recommendations, enabling clients to reallocate their marketing budgets from unprofitable sources to more profitable ones. Utilizing algorithmic attribution models, Convertro integrates marketing cost and conversion data, including in-store metrics, with detailed customer marketing exposures. This regression-based approach, supported by proprietary technologies, allows for high flexibility in generating spend optimizations across various marketing channels, both online—such as pay-per-click, search engine optimization, display, affiliate, and social media—and offline, including television, radio, and direct mail. Headquartered in Santa Monica, California, Convertro also has offices in New York and Israel.

Heyzap Inc. is a mobile advertising and developer tools company based in San Francisco, California. Founded in 2009, it specializes in offering a range of services including mediation, publishing, and advertising solutions tailored for mobile developers. Heyzap's technology supports various platforms such as Android, iPhone, iPad, and Amazon Fire, allowing both established app producers and indie developers to effectively monetize their applications. The company's software development kit (SDK) enables users to discover apps while providing developers the means to maximize revenue through effective user acquisition and cross-promotion. In 2016, Heyzap became a subsidiary of Fyber GmbH, further enhancing its capabilities in the mobile advertising space.

Magnetic Media Online, Inc. is a digital marketing and artificial intelligence company that provides a comprehensive advertising platform for enterprises, brands, and agencies. It specializes in data-driven advertising solutions, enabling marketers to effectively find, retain, and re-engage customers across various channels and devices. The company's offerings include a media buying platform, audience targeting through AI-optimized strategies, and capabilities for video, connected television, native, and cross-device advertising. Magnetic leverages extensive data sources, including purchase intent data from over 450,000 partner sites and insights from more than 250 million shopping profiles, to deliver targeted and effective programmatic campaigns. Founded in 2008 and headquartered in New York City, Magnetic has established a presence in multiple U.S. cities as well as in Europe and Canada, reflecting its commitment to serving a diverse clientele across various verticals.

FanBridge, Inc. is a fan relationship management platform that integrates email marketing and social networking to help artists, brands, and influencers manage fan acquisition, retention, and engagement. Established in 2006 and based in New York, the company serves a diverse clientele, including musicians, comedians, YouTubers, and major brands. FanBridge facilitates the growth and monetization of fan bases through direct engagement tools, allowing clients to connect with their audiences across multiple digital channels. The platform supports over 600 million fan relationships, enabling users to craft targeted marketing campaigns and foster meaningful interactions. Additionally, FanBridge offers integrated advertising solutions that align brand messages with entertainment influencers, providing a measurable approach to audience outreach.

Convertro is a company that specializes in measuring and optimizing advertising campaign effectiveness through cross-channel attribution. It offers actionable spend recommendations, enabling clients to reallocate their marketing budgets from unprofitable sources to more profitable ones. Utilizing algorithmic attribution models, Convertro integrates marketing cost and conversion data, including in-store metrics, with detailed customer marketing exposures. This regression-based approach, supported by proprietary technologies, allows for high flexibility in generating spend optimizations across various marketing channels, both online—such as pay-per-click, search engine optimization, display, affiliate, and social media—and offline, including television, radio, and direct mail. Headquartered in Santa Monica, California, Convertro also has offices in New York and Israel.